Tedial and Indra sign an agreement aimed at the management of audiovisual content on digital platforms

Tedial and Indra sign an agreement aimed at the management of audiovisual content on digital platforms The collaboration between both companies will make it possible to manage these assets, widely used in televisions, in other media as press, radio or training portals, offering a comprehensive service from the cloud.

Indra It has signed a collaboration agreement with Tedial in order to offer a solution for the management of audiovisual assets through their service in the cloud. With this agreement, both parties position themselves as leaders in MAM (the so-called Media Asset Management) services in the cloud, providing media such as radio, the press, or training portals more excellent control of their contents, thus maximising their efficiency and business profit.

In this way, Indra will provide management services of Media through the cloud platform that uses the technology of Tedial, which is proven in the most important customers of the audiovisual sector. Indra offers advanced and efficient content management, using the cutting-edge technology of the professional sector.

For his part, service cloud MAM of Indra, Indra MAMinCloud, allows the management of the life cycle of the multimedia assets in SaaS mode and it is designed for the management of audiovisual content and videos, provides access to a support tool that prevents loss and makes it easy to capture, transcoding, cataloging, documentation, storage, search, retrieval, display or contents , among other capabilities.

The proposal of Indra and Tedial responding to content changes that have been generated in the media the emergence of new digital platforms. Not only broadcasters are changing their business models and their way of interacting with the audience but to other formats, such as the press or the radio, usually not collected audiovisual content, have seen the need to resort to them in the digital realm to achieve a greater market share to compensate for the gradual loss of interest by users. The same applies to those promoters or portals of online training where the audiovisual material has become an item of value to students and a necessary resource of differentiation over competitors.

Advantages that increase the dissemination

The integration of both technologies has made possible the creation of a single model on the market that has great benefits and savings of 46% of investment on issues such as infrastructure, maintenance and management of the number of users. Furthermore, its prevention and greater security to prevent loss of assets; economy of costs due to its effectiveness and operational efficiency; or better access to information, facilitating agile lookups and file sharing.

At the operational level, the main advantages of the product are its scalability capacity, since it has a design modular; as well as integrated services of digital files (known as Web Services API) that facilitate their possible integration with other systems, making it a proposal open, flexible and very functional. Also, the solution not only offers a comprehensive management of all audiovisual and multimedia assets but that includes other useful features such as powerful search engines; low resolution displays; creation of storyboards and copies; graphical interface that allows you to search in all fields of metadata; navigation by departments and entities; the most popular media formats support; possibilities of previasualizacion with annotations of the timeline and labelling, tools and generation and EDLs list management; the categorization of related files; or its full support for the CMIS standard, which enables different systems of management of contents interoperate via the Internet.

Solutions for media

From the middle-market, Indra has accompanied major media companies in the changes that have experienced for the elaboration, distribution, publication, management or issuance of its content due to the technological advances that facilitate access to new channels or platforms. He has also worked in the design and implementation of specific solutions, achieving adaptation and evolution to this new reality by its clients.

Indra is also leading company in consultancy and creation of interactive services for television, thanks to an experience of 15 years that is reinforced with some of the most significant projects that have been developed in this sector.

Among its main references, the company has an agreement with the Atresmedia group to offer through I3 TV (joint venture to 50% of Indra and Antena 3) sectoral solutions geared specifically to the middle market and, through Minsait, the business unit of Indra that responds to the challenges that presents the digital transformation, has implemented its Big Data Atresmedia digital solutions increased 250% revenue your web business and a 300% the number of users on its digital platforms. In other countries, include references as the canal of television Italian Sky, which collaborates since 2006 in Business Analytics developments, specifically in the areas of Pay-per view and analysis of audiences.

Access to special NAB 2017 in Panorama

LINK:	http://www.panoramaaudiovisual.com/en/2017/04/27/tedial-e-indra-firman...
	See more stories from panoramaaudiovisual

Most recent headlines