Back to All News
Netflix NFL Christmas Gameday Reaches 65 Million US Viewers
Entertainment
26 December 2024
GlobalUnited States
Link copied to clipboard
Updated December 31, 2024: Global numbers for the NFL games can be found here.
Netflix delivers the two most streamed NFL games in US history with an average audience of over 24M viewers each, highlighted by Beyonc 's epic halftime performance
Christmas was a record-breaking day for Netflix and the NFL, with an unduplicated audience of nearly 65M US viewers, according to Nielsen.
Ravens-Texans (24.3M AMA) and Chiefs-Steelers (24.1M AMA) are the most-streamed NFL games in US history, according to Nielsen.
US viewership for Ravens-Texans peaked with Beyonc Bowl, with over 27 million viewers, according to Nielsen.
AMA viewership figures are based on Fast National Live + Same Day data from Nielsen which includes out-of-home viewing and CBS local market viewing along with mobile and web data from Netflix and NFL+ mobile viewing from NFL.
Global ratings and additional US insights will be released on December 31, providing a comprehensive look at Netflix's NFL Christmas Gameday performance worldwide.
The second game of the Netflix Christmas doubleheader, Ravens-Texans, was the most-watched Christmas Day game on record among A18-34 with 5.1 million US viewers (based on Nielsen records dating back to 2001).
Netflix's Christmas Day games dominated global social conversation. #BeyonceBowl rocketed to the #1 worldwide trend on X immediately as her performance kicked off - replacing #Christmas itself. Following her performance, Netflix occupied 10 of the top 12 trending topics on X in the US. #NFLonNetflix also trended around the world, reaching a peak of #2 in Australia, #3 in the UK and Germany, #5 in Brazil and France, and #6 in the US.
CBS Sports produced the games, with NFL Media producing the pre, post, and studio halftime programming. EverWonder Studio executive produced NFL Christmas Gameday.
"Bringing our members this record-breaking day of two NFL games was the best Christmas gift we could have delivered," said Bela Bajaria, Netflix Chief Content Officer. "Were thankful for our partnership with the NFL, all of our wonderful on-air talent, and lets please not forget the electrifying Beyonc and the brilliant Mariah Carey.
We're thrilled with our first Christmas Gameday on Netflix with NFL games being streamed to a global audience, said Hans Schroeder, NFL executive vice president of media distribution. Fans in all 50 states and over 200 countries around the world watched some of the league's brightest stars along with a dazzling performance by Beyonc in a historic day for the NFL.
This year marked the first of a three-season partnership with Netflix to broadcast NFL games on Christmas Day.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Victoria Mon t Brings the Multi-Hyphenate Mindset to Career Jam 2026 The Grammy-winning singer, songwriter, and producer shared how versatility and self-inves...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
31/03/2026
MeyerPro delivered the LED production for the Microsoft Ignite 2025 keynote at Chase Center in San Francisco, using more than 2,700 ROE Visual panels across mul...
31/03/2026
The Media Coding Industry Forum (MC-IF) is expanding membership outreach in 2026...
31/03/2026
ViewLift and MyOutdoorTV (MOTV) have announced the launch of ViewLift Conversational AI Search on the MyOutdoorTV platform. The feature enables natural language...
31/03/2026
The Atlanta Braves and Gray Media have announced a multi-year agreement to simul...
31/03/2026
Gravity Media has delivered broadcast services for TAB Golden Slipper Day at Rosehill Gardens on March 21 and will now cover The Star Championships at Royal Ran...
31/03/2026
Synamedia has announced that Mileto Tecnologia, a Brazilian pay-TV operator, has selected the Synamedia Go platform for its OTT expansion. Mileto is also deploy...
31/03/2026
KMH Integration will attend NAB Show in Las Vegas with a focus on what the company calls AV Casting - an approach built on the idea that professional AV and bro...
31/03/2026
Prime Video will carry live coverage of the first and second rounds of the 2026 Masters Tournament, beginning at 1:00 p.m. ET on Thursday, April 9 and Friday, A...
31/03/2026
The NHL and its U.S. and Canadian broadcast partners have announced a collaborat...
31/03/2026
Daktronics has partnered with Wake Forest to manufacture and install a new end z...
31/03/2026
The National Football League has announced that Las Vegas will host Super Bowl LXIII in 2029 at Allegiant Stadium. The announcement was made at the NFL Annual M...
31/03/2026
The NFL has announced a partnership with TMRW Sports to develop and operate a professional flag football league for women and men. The league will launch with i...
31/03/2026
Sennheiser's Spectera wideband bidirectional wireless system was used by bot...
31/03/2026
Sports Studio Inc., the company behind Free Live Sports, has announced the formation of an Advisory Board with five media and technology executives.
Each of o...
31/03/2026
PSSI and Appear have announced a new phase in their collaboration, with PSSI deploying Appear's X Platform to upgrade its mobile fleet and PSSI Internationa...
31/03/2026
As sports media organization continue to seek out new ways to streamline their p...
31/03/2026
With two new expansion teams and viewership/attendance on the rise, the league's production/broadcast arm and its partner NEP Connected Solutions are busier...
31/03/2026
Spotify has evolved from a streaming platform to an interactive, multiformat eco...
31/03/2026
Lastest New Universal Synthesizer System module announced
Make Noise Music have recently announced the launch of the latest addition to their New Universal ...
31/03/2026
True Stereo DynIR Engine, Virtual Load Shaper & more
Two notes Audio Engineering's Captor X reactive load box and cabinet simulator has built up a solid...
31/03/2026
By Kiera Williams
Every year, a new group of emerging media and entertainment professionals steps into the HPA community - curious, talented, and ready to grow...
31/03/2026
MELBOURNE, Fla., March 31, 2026 - L3Harris Technologies (NYSE: LHX) will release its first quarter 2026 financial results before the market opens on Thursday, A...
31/03/2026
Photo courtesy of NASA. An illustration shows NASA's Perseverance rover operating on the surface of Mars....
31/03/2026
L3Harris Technologies and Comtech Telecommunications Corp. have collaborated to introduce the next evolution in resilient multi-orbit capability for today's...
31/03/2026
Rebel Sport leads ad investment as brands compete for a large, active and qualit...
31/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/03/2026
CueScript, a leading international developer of professional teleprompting solutions, is enhancing its platform with three innovations that elevate flexibility,...
31/03/2026
#GALSNGEAR will host a series of meetups, panel discussions, and networking events during the 2026 NAB Show, taking place April 18 22 in Las Vegas.
The organi...
31/03/2026
At the 2026 NAB Show (April 19-22, Las Vegas Convention Center, Booth #N1328), Imagine Communications is introducing AI assisted scheduling capabilities within ...
31/03/2026
High-density upgrade for mobile fleet and PSSI International Teleport gives PSSI more flexibility for premium live event coverage
PSSI and Appear today announc...
31/03/2026
Solid State Logic Enhances Virtualized System T Platform to Deliver Scalable Clo...
31/03/2026
OWC to Showcase Storage, Workflow Acceleration, and Reliability Solutions for Cr...
31/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/03/2026
OpenDrives, a leader in software-defined video and rich media storage management solutions, will demonstrate several new innovations at the 2026 NAB Show in Apr...
31/03/2026
At the 2026 NAB Show, SDVI will demonstrate how its Rally media supply chain management platform continues to give media operations teams the tools they need to...
31/03/2026
Boland Communications today announced that at the 2026 NAB Show, it will introduce its new QD4K315HDR10, a 31.5-inch QD-OLED monitor delivering exceptional colo...
31/03/2026
Dr. Paul Tapper, CEO of NUGEN Audio, will lead an essential industry discussion at the 2026 NAB Show, examining whether dialog intelligibility is poised to beco...
31/03/2026
BCNEXXT will use NAB 2026 to focus on how broadcasters can turn today's operational and market pressures into opportunity. Meeting with customers in the IAB...
31/03/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, will showcase its latest innovations at th...
31/03/2026
DHD announces that AI-based audio noise reduction is now available as a powerful new option for its XD3 IP Core. Developed in cooperation with ai-coustics, audi...
31/03/2026
PTZOptics will showcase its vision for intelligent video and advanced camera automation at NAB Show 2026 (#N1902). Through immersive demonstrations and technolo...
Back to All News
