Sony Pixel Power calrec Sony

You Transformed the World,' NVIDIA CEO Tells Researchers Behind Landmark AI Paper

21/03/2024

Of GTC's 900+ sessions, the most wildly popular was a conversation hosted by NVIDIA founder and CEO Jensen Huang with seven of the authors of the legendary research paper that introduced the aptly named transformer - a neural network architecture that went on to change the deep learning landscape and enable today's era of generative AI.

Everything that we're enjoying today can be traced back to that moment, Huang said to a packed room with hundreds of attendees, who heard him speak with the authors of Attention Is All You Need.

Sharing the stage for the first time, the research luminaries reflected on the factors that led to their original paper, which has been cited more than 100,000 times since it was first published and presented at the NeurIPS AI conference. They also discussed their latest projects and offered insights into future directions for the field of generative AI.

While they started as Google researchers, the collaborators are now spread across the industry, most as founders of their own AI companies.

We have a whole industry that is grateful for the work that you guys did, Huang said.

From L to R: Lukasz Kaiser, Noam Shazeer, Aidan Gomez, Jensen Huang, Llion Jones, Jakob Uszkoreit, Ashish Vaswani and Illia Polosukhin. Origins of the Transformer Model The research team initially sought to overcome the limitations of recurrent neural networks, or RNNs, which were then the state of the art for processing language data.

Noam Shazeer, cofounder and CEO of Character.AI, compared RNNs to the steam engine and transformers to the improved efficiency of internal combustion.

We could have done the industrial revolution on the steam engine, but it would just have been a pain, he said. Things went way, way better with internal combustion.

Now we're just waiting for the fusion, quipped Illia Polosukhin, cofounder of blockchain company NEAR Protocol.

The paper's title came from a realization that attention mechanisms - an element of neural networks that enable them to determine the relationship between different parts of input data - were the most critical component of their model's performance.

We had very recently started throwing bits of the model away, just to see how much worse it would get. And to our surprise it started getting better, said Llion Jones, cofounder and chief technology officer at Sakana AI.

Having a name as general as transformers spoke to the team's ambitions to build AI models that could process and transform every data type - including text, images, audio, tensors and biological data.

That North Star, it was there on day zero, and so it's been really exciting and gratifying to watch that come to fruition, said Aidan Gomez, cofounder and CEO of Cohere. We're actually seeing it happen now.

Packed house at the San Jose Convention Center. Envisioning the Road Ahead Adaptive computation, where a model adjusts how much computing power is used based on the complexity of a given problem, is a key factor the researchers see improving in future AI models.

It's really about spending the right amount of effort and ultimately energy on a given problem, said Jakob Uszkoreit, cofounder and CEO of biological software company Inceptive. You don't want to spend too much on a problem that's easy or too little on a problem that's hard.

A math problem like two plus two, for example, shouldn't be run through a trillion-parameter transformer model - it should run on a basic calculator, the group agreed.

They're also looking forward to the next generation of AI models.

I think the world needs something better than the transformer, said Gomez. I think all of us here hope it gets succeeded by something that will carry us to a new plateau of performance.

You don't want to miss these next 10 years, Huang said. Unbelievable new capabilities will be invented.

The conversation concluded with Huang presenting each researcher with a framed cover plate of the NVIDIA DGX-1 AI supercomputer, signed with the message, You transformed the world.

Jensen presents lead author Ashish Vaswani with a signed DGX-1 cover. There's still time to catch the session replay by registering for a virtual GTC pass - it's free.

To discover the latest in generative AI, watch Huang's GTC keynote address:
LINK: https://blogs.nvidia.com/blog/gtc-2024-transformer-ai-research-panel-j...
See more stories from nvidia

More from Nvidia

22/06/2026

Eco Wave Power Turns Waves Into Watts With NVIDIA AI Infrastructure and Digital Twins

The next era of AI will not be defined by compute alone. Its growth will be dete...

22/06/2026

NVIDIA Vera CPU Opens the Way for Agentic Scientific AI at Los Alamos National Laboratory

Mission, Vision and Veritas - new Los Alamos National Laboratory (LANL) supercom...

22/06/2026

From Materials Simulation to Experimental Astronomy, New NVIDIA AI Software Unlocks Scientific Discoveries

At the ISC conference running in Hamburg this week, NVIDIA is introducing new so...

22/06/2026

NAIRR Science Program Reshapes Scientific Research, Powered by NVIDIA AI Infrastructure

For the past two years, the U.S. National Science Foundation's National Arti...

22/06/2026

At ISC, JUPITER Shows What Exascale Science Looks Like

JUPITER, Europe's first exascale supercomputer at Germany's Forschungszentrum J lich, runs on NVIDIA Grace Hopper Superchips and NVIDIA Quantum-X800 Inf...

21/06/2026

Hotter Than a Hot Tub: The 45C Breakthrough to Cool AI's Biggest Machines

Hot tubs sit at about 38 to 40 degrees Celsius, warm enough that most people can only soak for about 15 minutes. NVIDIA's newest AI servers can run their co...

18/06/2026

How FERC's Large-Load Interconnection Actions Help Address Grid Stress, Improve Affordability

In a consequential grid infrastructure decision, the Federal Energy Regulatory C...

18/06/2026

Sync and Stream: GeForce NOW Connects to Members' Game Libraries Across Devices

Play favorite titles from popular game libraries, keep progress synced and jump ...

18/06/2026

At Cannes Lions, NVIDIA Partners Reshape Advertising and Marketing With AI

The digital era gave the advertising and marketing industry speed; the AI era is giving it autonomous operations. For companies building next-generation techn...

17/06/2026

France Advances Europe's AI Future With NVIDIA Technologies

A year ago at NVIDIA GTC Paris at VivaTech, France laid out plans to advance local AI - from new AI factories and national compute capacity to open frontier mod...

16/06/2026

HPE AI Factory With NVIDIA Expands for the Era of Agents

Enterprises are moving agentic AI from proof of concept to production - and the next generation of AI factories are built for the era of agents. At HPE Discove...

16/06/2026

Coherent Breaks Ground on Expanded Texas Facility, Scaling AI's Optical Backbone

AI runs at the speed of light. More and more, that light is made in Texas. Cohe...

16/06/2026

Fastest, Largest, Strongest: NVIDIA Blackwell Sweeps MLPerf Training 6.0

Every breakthrough AI model starts the same way: with a training run. The infrastructure running those training jobs shapes everything: how fast teams can itera...

12/06/2026

NVIDIA Blackwell Leads on First Agentic AI Infrastructure Benchmark

AgentPerf from Artificial Analysis, the industry's first agentic AI benchmark, gives developers, enterprises and infrastructure providers a clear way to com...

11/06/2026

Save Big and Play Bigger: GeForce NOW Summer Sale Brings Major Membership Savings

The GeForce NOW summer sale kicked off today with limited-time savings of up to ...

10/06/2026

NVIDIA Accelerates Google DeepMind's DiffusionGemma for Local AI

Today, Google DeepMind released DiffusionGemma - an experimental open model built for exceptionally fast text generation. NVIDIA has optimized DiffusionGemma to...

10/06/2026

For Robotaxis, Safety Must Be Built In, Not Bolted On

A car pulls up to the curb. The app says, Your ride is here. No one's in the driver's seat. For people who live in one of the dozens of cities now hos...

09/06/2026

NVIDIA Confidential Computing to Help Expand Apple's Private Cloud Compute

NVIDIA GPUs with Confidential Computing are now used for confidential inference in Apple's Private Cloud Compute (PCC), as it expands beyond Apple's dat...

07/06/2026

NVIDIA and Doosan Group Collaborate to Advance Physical AI and AI Factory Infrastructure

NVIDIA and Doosan Group are expanding their collaboration to advance new opportu...

07/06/2026

NVIDIA and LG Group Build an AI Factory to Advance Physical AI, Mobility and AI Infrastructure

NVIDIA and LG Group are building an AI factory to accelerate LG Group's next...

07/06/2026

How the UK Is Turning Sovereign AI Ambition Into Action With NVIDIA Technologies

A year ago at London Tech Week, NVIDIA founder and CEO Jensen Huang and U.K. Prime Minister Keir Starmer made a declaration: the U.K. would be an AI maker, not ...

07/06/2026

NVIDIA, KRAFTON, NC and Reigning League of Legends' Champions T1 Celebrate RTX Spark at Korea's PC Bangs

At GTC Taipei at COMPUTEX last week, NVIDIA unveiled RTX Spark, the superchip th...

04/06/2026

Seoul Purpose: How NVIDIA and South Korea Are Building the Future of AI

Home to cutting-edge sovereign AI infrastructure and robotics innovators, as well as one of the world's most passionate gaming communities, South Korea is o...

04/06/2026

Forecast: Fun Ahead - 18 Games Join in June to Stream on GeForce NOW

June's forecast with GeForce NOW: 100% chance of gaming. GeForce NOW is lining up new adventures for the month, from big-name blockbusters to quirky indies...

03/06/2026

NVIDIA Enables the Next Era Of Physical AI Research With Agent Skills For Autonomous Vehicles, Robotics And Vision AI

At CVPR, NVIDIA is unveiling new physical AI agent skills that help researchers ...

03/06/2026

NVIDIA Research Unlocks Advanced Grasping, Smarter Autonomous Driving and Agent Training at Scale

What makes a robot gripper useful isn't that it can pick up one object - it&...

02/06/2026

NVIDIA Partners With Microsoft on Unified Stack for Agentic AI Deployment, From Windows Devices to Cloud to Local

The agentic AI moment has arrived, but delivering on its promise requires more t...

02/06/2026

Industrial Software Leaders Build Secure, Autonomous AI Engineers With NVIDIA NemoClaw

Accelerated computing has revolutionized industrial engineering, compressing sim...

01/06/2026

NVIDIA Jetson Brings Agentic AI to the Physical World

Agentic AI is getting physical. At COMPUTEX on Tuesday, NVIDIA announced NVIDIA JetPack 7.2 and NVIDIA NemoClaw support on NVIDIA Jetson. JetPack 7.2 brings a...

01/06/2026

Why Financial Institutions Are Converging on Transaction Foundation Models to Build Their Own Intelligence

Financial institutions have spent years building AI: fraud models, credit models...

31/05/2026

Taiwan's Industry Titans Turbocharge World's AI Infrastructure Buildout With NVIDIA

Taiwan is home to more than 500 NVIDIA ecosystem partners. More than 1 million N...

31/05/2026

NVIDIA Factory Operations Blueprint Gives Factories a New AI Brain

As factories move from isolated automation to plant-wide intelligence, manufacturers need AI systems that can connect live machine signals, quality systems, wor...

31/05/2026

NVIDIA AI Cloud Ecosystem Expands Worldwide to Meet Global AI Compute Demand

The NVIDIA AI Cloud ecosystem is accelerating the global buildout of AI factory infrastructure. Partners are expanding capacity to meet growing demand from ente...

28/05/2026

The Name's Gaming Cloud Gaming: 007 First Light' Launches on GeForce NOW

License to stream, shaken and stirred. GeForce NOW is dialing up the espionage with the launch of 007 First Light, letting members slip into James Bond's r...

28/05/2026

NVIDIA Research Advances Robotics From Simulation to the Real World

Robotics is entering a new phase: moving from controlled demos and scripted automation toward generalizable, reliable embodied autonomy in the real world. At ...

26/05/2026

NVIDIA Vera CPU Is Packing a Heavy-Hitting Punch' Against Competition

The shift to agentic AI creates a new CPU requirement for the AI factory: fast cores, massive memory bandwidth and the ability to sustain high performance when ...

21/05/2026

NVIDIA GTC Taipei at COMPUTEX: Live Updates on What's Next in AI

The future of AI is landing in Taipei. At NVIDIA GTC Taipei at COMPUTEX, the world's developers, researchers and industry leaders are converging to dive int...

21/05/2026

License to Stream: 007 First Light' Coming to GeForce NOW With an Ultimate Bundle

The mission begins now. GeForce NOW is dialing up the action with a blockbuster...

19/05/2026

NVIDIA and Google Cloud Empower the Next Wave of AI Builders

At this year's Google I/O conference, NVIDIA and Google Cloud are accelerating the work of more than 100,000 developers in the companies' joint develope...

18/05/2026

NVIDIA CEO Jensen Huang at Dell Technologies World: Demand Is Going Parabolic, Utterly Parabolic'

Agentic AI inference at one-tenth the cost per token with NVIDIA Vera Rubin NVL7...

14/05/2026

Sea You in the Cloud: Subnautica 2' Early Access Dives Onto GeForce NOW

Editor's note: The Gaijin single sign-on feature is now up and running. Dive masks on - Subnautica 2 is making a splash on GeForce NOW day-and-date with la...

13/05/2026

Hermes Unlocks Self-Improving AI Agents, Powered by NVIDIA RTX PCs and DGX Spark

Agentic AI is changing the way users get work done. Following the success of OpenClaw, the community is embracing new open source agentic frameworks. The latest...

13/05/2026

NVIDIA, Ineffable Intelligence Team Up to Build the Future of Reinforcement Learning Infrastructure

Reinforcement-learning agents - AI systems that learn by trial and error - can c...

12/05/2026

NVIDIA and SAP Bring Trust to Specialized Agents

From finance and procurement to supply chain and manufacturing, specialized AI agents are moving into the enterprise systems where business decisions are made, ...

07/05/2026

Powering the Next American Century: US Energy Secretary Chris Wright and NVIDIA's Ian Buck on the Genesis Mission

AI will help build the energy it needs. That's the case U.S. Energy Secreta...

07/05/2026

Linked and Loaded: Gaijin Single Sign-On Now Available on GeForce NOW

Less typing, more tanking. Faster logins mean more time in the gaming action - and this week provides GeForce NOW members with a smoother path straight into th...

06/05/2026

NVIDIA Spectrum-X - the Open, AI-Native Ethernet Fabric - Sets the Standard for Gigascale AI, Now With MRC

The race to build the world's most powerful AI factories demands networking ...

05/05/2026

NVIDIA and ServiceNow Partner on New Autonomous AI Agents for Enterprises

Enterprise AI has learned to generate. It has learned to reason. Now companies are asking the next question: How should AI act? Early agent systems have shown ...

30/04/2026

Nemotron Labs: What OpenClaw Agents Mean for Every Organization

Editor's note: This post is part of the Nemotron Labs blog series, which explores how the latest open models, datasets and training techniques help business...

30/04/2026

It's Gonna Be May: 16 Games Hit the Cloud This Month, With More NVIDIA GeForce RTX 5080 Power

[Editor's note] The blog has been updated to note that GeForce RTX 5080-powe...