Athena Studios, an Emeryville, CA-based company specializing in production services for film and multimedia clients, has co-produced, along with the Bay Area section of the Visual Effects Society (VES), the official trailer promoting the 36th Annual Mill Valley Film Festival. The announcement was made today by Jon V. Peters, CEO/Founder, Athena Studios.
The Mill Valley Film Festival (MVFF) will be held from Oct. 3-13, 2013, in movie theaters throughout Marin County, CA. The festival presents world class programming, and attendees delight in the discovery of local and independent features, while also getting early looks at the front-runners, and prominent high profile, Oscar -track films. Last year the MVFF, which was attended by over 50,000 people, featured 154 screenings, representing 43 countries, with 60 official premieres.
The 2013 MFVV trailer, which was directed by David H. Tanaka, Chair of the Bay Area VES and an editor with Pixar Animation Studios, depicts what appears to be an abandoned San Francisco Bay Area. In the trailer, the Golden Gate Bridge, farm lands, freeways, shopping malls, sidewalks, public parks, restaurants, and office buildings all appear completely devoid of any human life. The viewer then learns that everyone from the Bay Area is alive and well - and sitting inside a movie theater, attending the 36th Annual Mill Valley Film Festival.
Tanaka said, This is the second trailer I've been asked to direct and co-produce for the Mill Valley Film Festival. The first was for last year's Inspire. Create. Share' 35th anniversary campaign. Athena Studios did such a fantastic post-completion on last year's trailer that I definitely wanted to use them again this year. They were terrific not only for the post-production aspects of the piece, but also helped us throughout the shooting and production. We're all very excited and pleased with the results!
To view the One-Minute Version of the 2013 MVFF promotional trailer, please see: https://vimeo.com/73300943
This was an incredibly fun project for our folks to work on, said Athena's Peters. One of our visual effects artists, Jorge Martinez, really put his skills to work by depicting a real sense of desolation to areas of the San Francisco Bay Area and Marin in this trailer, even digitally emptying the Golden Gate Bridge for the opening shot. He also added in a few other elements as well, such as lighting effects, and a special guest inside the theater. We are proud to have contributed to this trailer, and we're sure audiences to the MFVV will certainly get a kick out of it.
Kevin Heverin, Marketing and Communications Manager for the California Film Institute, said, This is the second year in which weve collaborated with Athena Studios on the creation of our official festival trailer. We truly appreciate the creative eye they bring to every facet of the creative and production process, along with their additional expertise as a post-production finishing house.
About the 36th Mill Valley Film Festival:
Presented by the California Film Institute, the 36th Mill Valley Film Festival runs October 3-13, 2013 at a number of selected movie theater venues throughout the Bay Area. The internationally acclaimed Mill Valley Film Festival is greatly anticipated by cinema aficionados and film industry professionals alike, is well known for the quality of its programming, and is considered a major launching pad for the annual awards season.
The Mill Valley Film Festival has established an impressive track record for launching new films and new filmmakers, and has earned a reputation as a filmmakers' festival by offering a high profile, prestigious, noncompetitive environment for celebrating the best in independent and world cinema. MVFF holds the distinction of presenting premieres of four of the last five films that have gone on to win the Academy Award for Best Picture (Slumdog Millionaire, The King's Speech, The Artist, Argo).
Each year, the 11-day Festival welcomes more than 200 filmmakers, representing more than 50 countries. Festival sections include: World Cinema; US Cinema; Valley of the Docs; Children's FilmFest; a daily shorts program; and Active Cinema, MVFF's activist films initiative. Gala celebrations, tributes to actors and filmmakers, workshops, panels and seminars, as well as opportunities to mingle with filmmakers in the spectacular setting of the San Francisco Bay Area are just a few of the reasons Screen International named Mill Valley one of its Top Ten US film festivals. For tickets and additional information, please visit http://www.mvff.com.
ABOUT ATHENA STUDIOS:
Athena Studios is a full service production facility focusing on stop-motion and visual effects for film, television, and commercial broadcasts. In addition to producing outside projects Athena Studios is also developing original content for motion pictures, television, web, and trans-media productions.
Athena Studios is located in Emeryville, CA, in the heart of Northern Californias New Hollywood -- near Pixar, Tippett Studios and Expression College for Digital Arts. For more information, please see: http://www.athenastudios.com/
###
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
When Canada qualified for the FIFA World Cup 2026, OneSoccer knew this wasn'...
04/07/2026
Celebrates company's 80th anniversary
Rhodes have recently revealed that they will be producing a limited run of electric pianos in celebration of their...
04/07/2026
Blackmagic Design Cameras Empower Youth Broadcasting Program
Brie Clayton July 3, 2026
0 Comments
Blackmagic Pocket Cinema Camera 6K Pro and Blackmagi...
04/07/2026
iZotope Joins Boris FX
Boris Yamnitsky July 3, 2026
0 Comments
iZotope, the team behind RX and Ozone, is joining Boris FX. A letter from founder Boris...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
03/07/2026
New bundle & three Single Packs
Continuing to expand their already sizeable orchestral collection, VSL's latest release introduces three new Single Pack...
03/07/2026
Venue installs new ATC-equipped control room
LSO St Luke's, a unique music venue that also serves as the home of the London Symphony Orchestra, have rec...
03/07/2026
Caden Pearson appointed new Commissioning Editor for NITV
3 July, 2026
Media releases
National Indigenous Television (NITV) has strengthened its commitment...
03/07/2026
1 February 2023
SHARE Facebook Twitter Linkedin Email
Munich, Germany, 1st February 2023: Cinegy GmbH, the premier provider of software technology for digit...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Death Star
Andy Marken July 2, 2026
0 Comments
Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...
03/07/2026
Berklee's New Visual Identity: Honoring Our History, Building for What's...
03/07/2026
Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...
03/07/2026
Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...
02/07/2026
Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD
In the live-sports...
02/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/07/2026
BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...
02/07/2026
Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...
02/07/2026
The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...
02/07/2026
Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...
02/07/2026
TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...
02/07/2026
The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...
02/07/2026
LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...
02/07/2026
Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...
02/07/2026
Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...
02/07/2026
The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...
02/07/2026
Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...
02/07/2026
An effort uniting News, Sports, Local, and Telemundo, the 50+-camera live produc...
02/07/2026
Zoey Deutch, John Slattery, Ken Marino, Miles Gutierrez-Riley, and Ben Wang appe...
02/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
02/07/2026
A new era in unmixing and spectral editing
The latest version of Steinberg's spectral audio-editing software has just arrived, building on the strength...
02/07/2026
Aims to simplify additive synthesis
Sine Machine is the debut launch from Melatonin, a Vienna-based developer who have spent the past six years creating wha...
02/07/2026
Products to remain fully active & supported
Following the news of Native Instruments joining the inMusic brand line-up, Academy and Emmy Award-winning visua...
02/07/2026
What you missed!
Last weekend, Saturday 27 June 2026, saw the debut of Sound On Sounds new GearExpo UK event, the largest dedicated pro-audio event to take ...
02/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/07/2026
Following the successful launch of its inaugural APAC Mentoring Programme last month, the Rise AV APAC Regional Council will bring the conversation around mento...
02/07/2026
Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out
Brie Clayton July 2, 2026
0 Comments
Highly mobile camera supports tense and de...
02/07/2026
Broadcast Solutions acquires BFE, expanding its lead in European broadcast, medi...
02/07/2026
Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversar...
02/07/2026
Broadcast Solutions GmbH, a leading systems integrator and provider of innovative solutions for the broadcast media industry, is acquiring BFE Studio und Medien...
02/07/2026
Cinegy GmbH, the premier provider of software-defined television technology, has extended the ingest facility at leading Brazilian sports company LiveMode, work...
02/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/07/2026
Standalone processors acknowledged for the innovation and value they bring to Pro AV
Cobalt Digital, a leading designer and manufacturer of signal processing ...
02/07/2026
Synamedia announced today the appointment of Dr Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transitio...
Athena Studios, an Emeryville, CA-based company specializing in production services for film and multimedia clients, has co-produced, along with the Bay Area section of the Visual Effects Society (VES), the official trailer promoting the 36th Annual Mill Valley Film Festival. The announcement was made today by Jon V. Peters, CEO/Founder, Athena Studios.
