Sony Pixel Power calrec Sony

Apple TV+'s Friday Night Baseball' Goes Behind Paywall This Season, Will Again Be Produced by MLB Network

23/03/2023

Apple TV 's Friday Night Baseball' Goes Behind Paywall This Season, Will Again Be Produced by MLB Network Friday Night Baseball will begin the 2023 season on Friday, April 7, By SVG Staff

Thursday, March 23, 2023 - 10:57 am

Print This Story | Subscribe

Story Highlights

Apple and Major League Baseball will bring the Friday Night Baseball weekly doubleheader this season, beginning on April 7 with one major change: the games will only be available to Apple TV subscribers. During the opening season of Apple's seven-year, $85 million streaming rights deal with MLB in 2022, games were available to all fans via Apple TV, but this season will see those games go behind the $6.99-a-month Apple TV paywall.

As was the case during its debut last season, Friday Night Baseball will be produced by MLB Network's production team in partnership with Apple. Each game will feature state-of-the-art cameras to present vivid live-action shots, and offer immersive sound in 5.1 with Spatial Audio enabled. Friday Night Baseball will again utilize drone cameras for aerial stadium shots, as well as player mics and field-level mics to immerse fans in the gameplay and stadium atmosphere. Fans in the U.S. and Canada1 will also have the option to listen to the audio of the home and away teams' local radio broadcasts during Friday Night Baseball games. Fans in 60 countries and regions will have access two marquee matchups over 25 weeks with no local broadcast restrictions.

We can't wait for Friday Night Baseball' to start up again, and we're excited for fans to experience everything new we're bringing this season, says Eddy Cue, Apple's senior vice president of Services. Apple TV truly has something for everyone, from two live baseball games every Friday night, to an incredible slate of award-winning original films and series - there's never been a better time to sign up.

Friday Night Baseball will begin the 2023 season on Friday, April 7, with the Texas Rangers at the Chicago Cubs for the inaugural Friday Night Baseball daytime game at Chicago's Wrigley Field, and the San Diego Padres at the Atlanta Braves. Apple and MLB also announced the Friday Night Baseball schedule for the first half of the season, through June 30.

Beginning MLB Opening Day on Mar. 30, fans in the U.S. and Canada can also access MLB Big Inning whip-around show featuring live look-ins and in-game highlights every weeknight, and beginning in April, a full slate of MLB-related content including Countdown to First Pitch, MLB Daily Recap, and MLB This Week on Apple TV . Fans can also access additional MLB programming for free in the Apple TV app, including Friday Night Baseball condensed game recaps after the completion of the live broadcasts each week; classic games; highlights and interviews; and more.2

Fans can also access baseball content this season across Apple services. In Apple News, fans can easily follow the league and their favorite teams in My Sports, and watch personalized MLB highlights right in the News app. Each Friday, fans can also access a curated group of the buzziest stories from around the league, and tap to watch Friday Night Baseball directly in the Apple TV app with a subscription to Apple TV . In Apple Music, fans can find exclusive official playlists featuring the walk-up songs from each week's Friday Night Baseball teams, as well as a collection of classic songs celebrating baseball.

In the U.S., DIRECTV FOR BUSINESS will be the exclusive national home of Friday Night Baseball for commercial establishments in 2023. DIRECTV will deliver all the action to its network of more than 300,000 restaurants, bars, hotel lounges, retail shops, and other venues throughout the regular season on existing satellite equipment. In Canada, several providers will offer Friday Night Baseball to commercial establishments, offering fans additional ways to enjoy the games.
LINK: https://www.sportsvideo.org/2023/03/23/friday-night-baseball-resumes-o...
See more stories from svg

North America Stories

18/04/2026

NAB 2026: MultiDyne begins shipping C16-AM-12G audio monitor for SDI and IP workflows

MultiDyne Video & Fiber Optic Systems has begun shipping the C16-AM-12G audio mo...

18/04/2026

NAB 2026: FOR-A America announces AI updates for IMPULSE platform and release of MixBoard and HVS-Q12 switchers

FOR-A America is set to detail AI functionality for its software-defined IMPULSE...

18/04/2026

NAB 2026: Cobalt Digital and SineSix Media integrate audio description technology for broadcast workflows

Cobalt Digital and SineSix Media have announced a partnership to integrate the v...

18/04/2026

NAB 2026: ATSC focuses on 3.0 broadcast standard implementation at NAB Show 2026

The ATSC, the broadcast standards association, is highlighting the status of the ATSC 3.0 internet protocol-based broadcast standard at the 2026 NAB Show. The e...

18/04/2026

NAB 2026: Bolin Technology introduces Range PTZR camera, R9-L420N PTZ, and KBD Plus controller

Bolin Technology has introduced a new range of hardware for live production envi...

18/04/2026

NAB 2026: KMH Integration showcases AV Casting workflow approach and new technology at NAB 2026

KMH Integration is participating in the 2026 NAB Show, focusing on its AV Casti...

18/04/2026

NAB 2026: Appear appoints Mike Burk as vice president of business development

Appear has appointed Mike Burk as vice president of business development for North America. Burk brings over two decades of experience in the broadcast and live...

18/04/2026

NAB 2026: Skyline Communications demonstrates DataMiner platform and AI capabilities at NAB Show

Skyline Communications is showcasing its DataMiner platform and the new DataMine...

18/04/2026

NAB 2026: Telos Alliance unveils new broadcast audio hardware and software at NAB Show

Telos Alliance is exhibiting its portfolio of broadcast audio products at the 20...

18/04/2026

NAB 2026: TAG Video Systems adds real-time monitoring to AWS Elemental MediaConnect Router

TAG Video Systems has announced an integration with the AWS Elemental MediaConne...

18/04/2026

NAB 2026: Blackmagic Design Announces DaVinci Resolve 21

Blackmagic Design has announced DaVinci Resolve 21, with a public beta available now for download. The update will be demonstrated at NAB Show 2026 (Booth N2502...

18/04/2026

NAB 2026: Calrec and Grass Valley Announce Audio Technology Partnership

Calrec (Booth C6907) and Grass Valley (Booth C2408) have announced a long-term broadcast audio technology partnership at NAB Show 2026, integrating Calrec's...

18/04/2026

The Gauge: Poland | March 2026

The first signs of spring in March led to Poles spending significantly less time in front of their screens, leading to a sharp 22-minute drop in average viewing...

18/04/2026

MediaKind Showcases Multiview Deployments at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

Clear-Com Unveils FreeSpeak Cell- A Breakthrough Cellular...

Clear-Com announced FreeSpeak Cell , a cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production communicat...

18/04/2026

ATSC Offers Free ATSC 3.0 Guide to 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

Telos Alliance Introduces Four New Products at the 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

AEQ to Showcase Forum IP Plus and Systel Max at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

Nexstar to Appeal Preliminary Injunction Blocking Tegna Deal

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

TAG Video Systems Brings Realtime Monitoring to AWS Eleme...

New York, NY, April 17, 2026 -- TAG Video Systems has announced an integration with Amazon Web Services (AWS) Elemental MediaConnect Router. The integration bri...

18/04/2026

Pro Sound Effects Launches the First and Only Native Soun...

Pro Sound Effects (PSE), the leading provider of professionally recorded sound effects for film, television, advertising, and technology today announced the lau...

18/04/2026

Fincons Group Achieves AWS Media and Entertainment Compet...

Fincons Group, a multinational IT business consulting and system integrator firm, announced today that it has achieved Amazon Web Services (AWS) Media & Enterta...

18/04/2026

Adobe extends leadership in video: unleashing new AI-powered creation in Firefly, reinventing color for editors in Premiere

Adobe extends leadership in video: unleashing new AI-powered creation in Firefly...

17/04/2026

World Fencing League Announces DAZN as Global Streaming Partner Ahead of April 25 Debut

The World Fencing League (WFL) has announced DAZN as its primary global streamin...

17/04/2026

NAB 2026: ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates

ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates ARRI has announced software updates for its ALEXA 35 Live camera and Live Production System L...

17/04/2026

NAB 2026: Sennheiser Announces Spectera Studio System Planner for Spectera Wireless Ecosystem

Sennheiser has announced Spectera Studio, an offline system planner for its Spec...

17/04/2026

Deltatre and DFB Announce DFB.TV+ Streaming Service, Launching May 22

Deltatre and the German Football Association (DFB) have announced DFB.TV+, a DFB-owned direct-to-consumer streaming service developed and operated by Deltatre. ...

17/04/2026

IMG announces senior leadership roles for next phase of growth

Global sports marketing agency IMG has announced new senior leadership roles, designed to strengthen how it supports rightsholders and partners in the midst of ...

17/04/2026

NAB 2026: NAGRAVISION and Harmonic Launch Watermarking-as-a-Service for Live Event Streaming

NAGRAVISION and Harmonic have announced a watermarking-as-a-service solution for...

17/04/2026

NAB 2026: NETGEAR and EVS Announce Technology Partnership for AV-over-IP Live Production

NETGEAR and EVS Broadcast Equipment have announced a global technology partnersh...

17/04/2026

NAB 2026: Americas Broadcasters Launch NEXTGEN TV Converter Box Program

America's broadcasters are launching the NEXTGEN TV Converter Box Program, a new initiative designed to provide millions of American viewers with a low-cost...

17/04/2026

NAB 2026: Quantum to Showcase Tape-Anchored Storage Workflows, Responds to Industry Supply Chain and Power Disruption

Quantum Corp. will exhibit at NAB Show 2026 (Booth N1726), presenting what it ca...

17/04/2026

SVG Marks 20th Anniversary with Plan to Set Course for the Future

Leadership and Staff Announce '20/20 Vision' Playbook...

17/04/2026

TNT Sports Acquires U.S. Broadcast Rights to FIA World Endurance Championship

TNT Sports has announced a multi-year agreement for U.S. media rights to the FIA World Endurance Championship (WEC). Three events will air on truTV - the 24 Hou...

17/04/2026

Scripps Sports and PBR Announce Multi-Year Broadcast Partnership for Premier Womens Rodeo

Scripps Sports has announced a multi-year broadcast partnership with PBR (Profes...

17/04/2026

NAB 2026: Adder Technology Releases AIM 6 IP KVM Matrix Management Software

Adder Technology, a specialist in connectivity solutions and high performance IP KVM, today announced the latest release of AIM, its IP KVM matrix management so...

17/04/2026

Victory+ and Dallas Cowboys Announce Multi-Year Content Streaming Partnership

Victory , a free sports streaming platform from A Parent Media Co. Inc. (APMC), has announced a multi-year content distribution partnership with the Dallas Cowb...

17/04/2026

SVG GameDay, Ep. 11: Philadelphia Phillies Arianna Krizek - Baseball at the Bank

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...

17/04/2026

Quickplay Deploys Gray Medias New Streaming Platform - Powered by Google Cloud AI - Across 113 Markets

Quickplay has announced the full-scale deployment of Gray Media's streaming ...

17/04/2026

NAB 2026: Clear-Com's New FreeSpeak Cell Addresses Spectrum Congestion

Clear-Com has introduced the FreeSpeak Cell cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production commun...

17/04/2026

2026 NAB Show Opens Tomorrow, Bringing Industry Together in Vegas

The 2026 NAB Show kicks off Saturday, April 18, with the show floor and exhibits opening April 19-22 at the Las Vegas Convention Center. The show features more ...

17/04/2026

Ratings Roundup: CBS Tees Up Best Masters Since 2015; NBA Sees Big Regular Season Increases

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

17/04/2026

Maintaining America's Undersea Edge: L3Harris Secures Towed Array Production Through 2029

L3Harris towed array systems provide U.S. Navy submarines with extended acoustic...

17/04/2026

Microsoft Previews 2026 NAB Show Trends, Plans

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

2026 NAB Show Exhibitor Insight: LTN

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Vizrt To Feature Newly Introduced AI Keyer At 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Cobalt Digital and SineSix Media Partner to Transform Acc...

Cobalt Digital and SineSix Media Partner to Transform Accessibility Compliance into a More Engaging Viewer Experience at NAB Show 2026 Collaboration integrates...

17/04/2026

Appear appoints Mike Burk as Vice President of Business D...

Strengthening Appear's North America team with a new Vice President of Business Development Appear ASA (Appear, OSE: APR), a global leader in live producti...

17/04/2026

Wowza Launches Video Intelligence Framework to Turn Live...

New framework helps broadcasters, streaming platforms, and sports organizations apply AI to live video for monetization, metadata, highlights, and downstream wo...

17/04/2026

VisualOn and Cires21 Release Joint Research at NAB 2026 S...

New whitepaper gives broadcasters and OTT operators independent, codec-by-codec evidence that the VisualOn Optimizer transforms viewer quality of experience. V...