Sony Pixel Power calrec Sony

Apple TV+'s Friday Night Baseball' Goes Behind Paywall This Season, Will Again Be Produced by MLB Network

23/03/2023

Apple TV 's Friday Night Baseball' Goes Behind Paywall This Season, Will Again Be Produced by MLB Network Friday Night Baseball will begin the 2023 season on Friday, April 7, By SVG Staff

Thursday, March 23, 2023 - 10:57 am

Print This Story | Subscribe

Story Highlights

Apple and Major League Baseball will bring the Friday Night Baseball weekly doubleheader this season, beginning on April 7 with one major change: the games will only be available to Apple TV subscribers. During the opening season of Apple's seven-year, $85 million streaming rights deal with MLB in 2022, games were available to all fans via Apple TV, but this season will see those games go behind the $6.99-a-month Apple TV paywall.

As was the case during its debut last season, Friday Night Baseball will be produced by MLB Network's production team in partnership with Apple. Each game will feature state-of-the-art cameras to present vivid live-action shots, and offer immersive sound in 5.1 with Spatial Audio enabled. Friday Night Baseball will again utilize drone cameras for aerial stadium shots, as well as player mics and field-level mics to immerse fans in the gameplay and stadium atmosphere. Fans in the U.S. and Canada1 will also have the option to listen to the audio of the home and away teams' local radio broadcasts during Friday Night Baseball games. Fans in 60 countries and regions will have access two marquee matchups over 25 weeks with no local broadcast restrictions.

We can't wait for Friday Night Baseball' to start up again, and we're excited for fans to experience everything new we're bringing this season, says Eddy Cue, Apple's senior vice president of Services. Apple TV truly has something for everyone, from two live baseball games every Friday night, to an incredible slate of award-winning original films and series - there's never been a better time to sign up.

Friday Night Baseball will begin the 2023 season on Friday, April 7, with the Texas Rangers at the Chicago Cubs for the inaugural Friday Night Baseball daytime game at Chicago's Wrigley Field, and the San Diego Padres at the Atlanta Braves. Apple and MLB also announced the Friday Night Baseball schedule for the first half of the season, through June 30.

Beginning MLB Opening Day on Mar. 30, fans in the U.S. and Canada can also access MLB Big Inning whip-around show featuring live look-ins and in-game highlights every weeknight, and beginning in April, a full slate of MLB-related content including Countdown to First Pitch, MLB Daily Recap, and MLB This Week on Apple TV . Fans can also access additional MLB programming for free in the Apple TV app, including Friday Night Baseball condensed game recaps after the completion of the live broadcasts each week; classic games; highlights and interviews; and more.2

Fans can also access baseball content this season across Apple services. In Apple News, fans can easily follow the league and their favorite teams in My Sports, and watch personalized MLB highlights right in the News app. Each Friday, fans can also access a curated group of the buzziest stories from around the league, and tap to watch Friday Night Baseball directly in the Apple TV app with a subscription to Apple TV . In Apple Music, fans can find exclusive official playlists featuring the walk-up songs from each week's Friday Night Baseball teams, as well as a collection of classic songs celebrating baseball.

In the U.S., DIRECTV FOR BUSINESS will be the exclusive national home of Friday Night Baseball for commercial establishments in 2023. DIRECTV will deliver all the action to its network of more than 300,000 restaurants, bars, hotel lounges, retail shops, and other venues throughout the regular season on existing satellite equipment. In Canada, several providers will offer Friday Night Baseball to commercial establishments, offering fans additional ways to enjoy the games.
LINK: https://www.sportsvideo.org/2023/03/23/friday-night-baseball-resumes-o...
See more stories from svg

North America Stories

05/02/2026

Tech Focus: Wireless Audio, Part 2 - RF Mics Have a Key Role in Sports Broadcasting

Three examples of how wireless microphones are deployed to bring fans in deep an...

05/02/2026

Samsung's Galaxy S25 Ultra Camera To Capture the Opening Ceremony

Broadcast coverage will include 25 cameras distributed around the venues, including to some athletes; Galaxy AI Interpreter will also be deployed The Opening C...

05/02/2026

Kiswe to Power Mountain West Conference's New Direct-to-Consumer Streaming Platform

Kiswe has partnered with the Mountain West Conference to power the next iteratio...

05/02/2026

NBCUniversal, Roku Launch the NBC Winter Olympics Experience

NBCUniversal and Roku announce the launch of the 2026 NBC Winter Olympics Experience, a destination delivering NBCUniversal's comprehensive CTV coverage of ...

05/02/2026

Vizrt Transforms Corporate Communications with AI-Powered Augmented Reality in Zoom

Vizrt, which specializes in live production technology as well as transforming v...

05/02/2026

Canon Intros RF7-14mm Fisheye Zoom, RF14mm Prime Lens

Canon USA has launched the RF7-14mm F2.8-3.5 L fisheye STM zoom lens and the RF14mm F1.4 L VCM prime lens. Building on Canon's legacy of innovative optics, ...

05/02/2026

UMass Lowell's Tsongas Center Upgrades with Ikegami UHK-X600 Cameras

The Paul E. Tsongas Center at UMass Lowell in Massachusetts has chosen Ikegami cameras for incorporation into its broadcast-quality television production facili...

05/02/2026

Exchange, NBCUniversal to Provide Service Members with Free Streaming of Winter Olympics

Once again, service members and Veterans worldwide will enjoy free access to NBC...

05/02/2026

Advanced Systems Group Appoints Industry Veteran Derek Pezzotti to Lead Sports and Venue Market Growth

Advanced Systems Group, LLC (ASG), a technology and services provider for media ...

05/02/2026

Broadcast Management Group Expands Management Team to Support Managed Services and Live Production Growth

Broadcast Management Group (BMG) is strengthening its leadership team to support...

05/02/2026

NBC Sports Selects Comcast Technology Solutions for Production of Winter Olympics

NBC Sports selects Comcast Technology Solutions (CTS) to provide multiscreen vid...

05/02/2026

AIM Sports Group Enhances AIM Sportsplex With Spiideo's Advanced Automated Video Technology

AIM Sports Group, a sports enterprise dedicated to elevating youth athletics thr...

05/02/2026

Inside the 2026 Milano Cortina IBC: How Tech Makes a Difference for Rightsholders, Fans, the Environment

Designed for efficient use of shared services and resources, the home of OBS pro...

05/02/2026

SVG Students To Watch: Brandon Malin, University of Michigan

The Yankees fan from Connecticut is executive producer of BTN StudentU for the Wolverines In the live-sports-video industry, the future is bright. Our series S...

05/02/2026

OBS Is Ready To Deliver for Milano Cortina Opening Ceremony

In an Olympic first, the ceremony will be held in four locations simultaneously...

05/02/2026

Remembering Charlie Jablonski, an Olympic Broadcasting Legend

Members of the broadcast and tech communities share four decades of memories of the technology leader The 2026 Milano Cortina Olympics are upon us, and every O...

05/02/2026

NBC Sports Has an Army of Technology Providers Supporting Winter Olympics Production

Key vendors include Appear, Audio-Technica, Canon, Chyron, Cisco, Comcast Techno...

05/02/2026

HC-130J Aircraft Enhances Coast Guard Readiness

A U.S. Coast Guard HC-130J aircraft during a test flight at L3Harris' facility in Waco, Texas....

05/02/2026

Al Seer Marine and L3Harris Deepen Strategic Agreement to Advance Maritime Unmanned Systems in the Middle East

Al Seer Marine and L3Harris have announced a strategic partnership combining UAE...

05/02/2026

Football And Younger Viewers Drive Ad Supported TV Viewing To 2025 High, Nielsen's Q4 2025 Ad Supported Gauge Finds

During this period, streaming comprised the majority of ad supported TV (45.6%),...

05/02/2026

New Orlando TV Station Focuses On Puerto Rican Viewers

Share Copy link Facebook X Linkedin Bluesky Email...

05/02/2026

Teads, Google TV Partner To Grow CTV HomeScreen Ad Availability

Share Copy link Facebook X Linkedin Bluesky Email...

05/02/2026

Advanced Systems Group Appoints Industry Veteran Derek Pe...

Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Derek Pezzotti as Sen...

05/02/2026

Taurus Technologies Elevates Podcast Production with Brig...

Taurus Technologies, a Dallas-area professional AV systems integrator, has upgraded its in-house podcast studio with Brightline Lighting's AV/720 low-voltag...

05/02/2026

NBC Sports Selects Production Infrastructure and Signal P...

NBC Universal to Present XXV Olympic Winter Games Feb. 6-22 and Milan Cortina Paralympics March 6-15 NBC Sports to Utilize Grass Valley's Frame Rate Conver...

05/02/2026

Atomos Unveils All New Shogun AV-19

Atomos today announced Shogun AV-19, a rack-mountable, 19-inch 4K HDR monitor-recorder-switcher designed for professional live production, broadcast, and video ...

05/02/2026

Vizrt revolutionizes corporate communications with AI-pow...

Vizrt, the leader in live production technology, revolutionizing viewer experience and engagement, today introduces two brand new solutions in partnership with ...

05/02/2026

Appear Appoints Simon Frost as Chief Marketing Officer to...

Appear, a global leader in live production technology, today announced the appointment of Simon Frost in a newly created role as Chief Marketing Officer (CMO). ...

05/02/2026

Noah Chamis ICLS Illuminates Only Murders in the Building...

New York gaffer Noah Chamis, ICLS ( You Deserve Each Other , The Half of It , Project Runway ) practices a mix of technical precision and creative play in his...

05/02/2026

NBC Sports Deploys Audio-Technica Microphones for Winter Olympics

Share Copy link Facebook X Linkedin Bluesky Email...

05/02/2026

Hemisphere Media Group, Entravision Launch WAPA Orlando

Share Copy link Facebook X Linkedin Bluesky Email...

05/02/2026

SMT Providing Timing And Production Data Services for Winter Olympics

Share Copy link Facebook X Linkedin Bluesky Email...

05/02/2026

The Final Season of 'Turn of the Tide' Premieres on April 10

Back to All News The Final Season of Turn of the Tide Premieres on April 10 Entertainment 05 February 2026 GlobalSpainPortugal Link copied to clipboard Do...

05/02/2026

Nicolette van Dam and Bas Smit Present the Dutch Version of 'Love Is Blind'

Back to All News Nicolette van Dam and Bas Smit Present the Dutch Version of Lo...

05/02/2026

GeForce NOW Celebrates Six Years of Streaming With 24 Games in February

Break out the cake and green sprinkles - GeForce NOW is turning six. Since launch, members have streamed over 1 billion hours, and the party's just getting...

04/02/2026

Save the Date: SVG Regional Sports Production Summit Heads to Denver June 29-30

The 11th-annual Summit will not only the unprecedented headwinds facing the business, but also the groundbreaking opportunities for the future....

04/02/2026

2026 Grammy Awards Audio Team Collaborates for Live Broadcast

Just moments before the 2026 Grammy Awards kicked off, members of the event's audio team assembled for a group photo at the base of the stage inside Los Ang...

04/02/2026

Riedel Connects Live Surgery and Medical Professionals at VISAR 2025

At the Vienna Interdisciplinary Symposium on Aortic Repair (VISAR), Riedel Communications' Managed Technology Division delivered a turnkey technical infrast...

04/02/2026

Mountain West Announces New Media Rights Package in Collaboration with CBS Sports, FOX Sports, The CW Network, and Kiswe

The Mountain West Conference announces a new media rights package featuring CBS ...

04/02/2026

NFL 2026 International Games Announced in Madrid, Mexico, and Paris

Earlier this week, the NFL announced it would play regular season games in Madrid, Paris, and Mexico City in 2026 as part of a nine-game international schedule,...

04/02/2026

Super Bowl Halftime Show Preview: PA Speakers on Wheels Return for Football-Meets-Music Event

Custom-built carts carry music speakers for Apple Music Super Bowl LX Halftime S...

04/02/2026

Wireless Audio, Part 1: RF Does More With Less, Because It Has To

In an era of constrained spectrum, two tactics have emerged: work closely with regulatory bodies and utilize engineering chops The Federal Communications Commi...

04/02/2026

Wireless Audio, Part 2: RF Mics Have a Key Role in Sports Broadcasting

Three examples of how wireless microphones are deployed to bring fans in deep and up close Microphone manufacturers have myriad ways to put wireless to work fo...

04/02/2026

Sennheiser Is Moving to Music City

The mic manufacturer will join other suppliers in the new Rock Nashville production campus Sennheiser is relocating its U.S. headquarters from its long-time lo...

04/02/2026

Release Rundown: What to Watch in February, From Jimpa to Queen of Chess

Olivia Colman and John Lithgow appear in Jimpa by Sophie Hyde, an official selection of the 2025 Sundance Film Festival. (Courtesy of Sundance Institute | pho...

04/02/2026

Viper Shield Flight Tests Accelerate Delivery with New Digital Electronic Warfare Capability

Viper Shield's robust phase of flight-testing production representative hard...

04/02/2026

Nielsen launches co-viewing pilot program to further enhance TV measurement

Pilot To Launch with Super Bowl LX on February 8 and Continue with High Profile Live Events, Entertainment and Sports Nielsen to Use State of the Art Wearable...

04/02/2026

Vinten Extends VEGA Platform with VEGA Lite PTZ Control S...

New control solution applies broadcast robotics workflows to PTZ cameras with third-party integration and upgrade paths Vinten, a global leader in robotic cam...

04/02/2026

Vinten Launches Vega Lite PTZ Control System

Share Copy link Facebook X Linkedin Bluesky Email...

04/02/2026

Chyron to Provide Graphics, Virtual Sets for Winter Olympics Coverage

Share Copy link Facebook X Linkedin Bluesky Email...