
Helmut Lang Resort 2025 Fashion Shot With Blackmagic PYXIS 6K
Brie Clayton February 5, 2025
0 Comments
Philipp Paulus relies on Blackmagic PYXIS 6K's rigging possibilities for shooting on the streets of NYC.
Blackmagic Design today announced that luxury clothing brand Helmut Lang's Resort 2025 campaign was shot with Blackmagic PYXIS 6K digital film camera by photographer and director Philipp Paulus.
Inspired by New York City's Riverside Drive and the park close to it, the campaign was shot on the Upper West Side on the busy city streets. With the collection including 34 different looks, Paulus was tasked with delivering three 45 second films combining key looks and one 15 second clip for each look.
The PYXIS was especially useful for this project because it offered the greatest flexibility in framing, allowing me to shoot seamlessly in both vertical and horizontal orientations while being fully rigged out, began Paulus. We were shooting on New York City streets, and depending on our environment, we wanted certain scenes in both formats for different deliverables. Due to its box form factor and rigging possibilities, PYXIS can simply be turned on its side for a vertical shot without having to modify any rigging solutions.
I shot in 6048 x 4032 Blackmagic RAW 23.976 fps. I love the open gate 3:2 aspect ratio for a more photographic medium format feel, and it is easy to turn horizontal footage into vertical in a 3:2 aspect ratio, he continued. Ever since I started shooting with a full frame sensor, I never want to go back. I love the shallower depth of field for creamy, cinematic bokeh. Also, its lowlight performance results in cleaner images with less noise and is something I take advantage of on almost every project.
Paulus added that PYXIS 6K's box design makes rigging the camera incredibly easy. I basically have a cheese plate on each side of the camera and can rig it vertically or horizontally to an Easyrig. Even with a matte box, follow focus, battery plate and wireless transmitter, PYXIS still has a very handy form factor that can fit in a backpack and be taken anywhere, he said.
When it came to scouting locations ahead of the shoot, Paulus relied on his Blackmagic Cinema Camera 6K digital film camera, also capturing b roll for the campaign. Additionally, he used the Blackmagic Cinema Camera 6K to capture stills during the main shoot.
The main production was shot on a fully rigged out PYXIS using a Blackmagic Video Assist 7 12G HDR, which is super bright and essential on a bright location shoot. In addition, we used the URSA Cine EVF, which is not only very handy when it comes to precise framing but also adds a helpful set of function and record buttons. For post production, I edited and graded in DaVinci Resolve Studio, with the DaVinci Resolve Speed Editor helping me review and select footage in record time and the DaVinci Resolve Micro Panel assisting with nuanced adjustments that are difficult to achieve with a mouse. I always have it on set with me as well for a quick color on the dailies, he explained.
In post, Paulus noted that he used DaVinci Resolve Studio's UltraNR Noise Reduction, a DaVinci Neural Engine driven denoise mode in the color page's spatial noise reduction palette, on some shots captured during dawn. It gave me a better result than any other NR tool I have used in the past. The image stayed crisp, colors were not affected, and noise was simply reduced as you would want it from a high end NR tool. I was also very curious about Resolve's Film Look Creator, and the final color ended up being a blend of my usual color look and an additional node applying one of the looks of the Film Look Creator, which I loved, he said.
For this shoot, it was unique that we took stills with a Blackmagic Cinema Camera 6K and recorded motion with the PYXIS 6K, easily matching stills and motion in post in Resolve, aligning color correction and feel, Paulus concluded. I've used the PYXIS for numerous projects already, including a fashion film highlighting the return of Italian fashion brand Armani to New York for its Spring/Summer 25 collection; for Peter Do's Spring/Summer 25 show in Paris; and for a fashion film we created for Danish brand Sams e Sams e. It handles whatever I throw at it, and its flexibility truly cannot be beat.
February 7, 2025Douglas Delaney Joins Light Iron as Supervising ColoristEsteemed colorist complements Light Iron's world-class artist roster, bringing deep experience across
February 7, 2025Get all your Blender add-ons on BlenderKit BlenderKit offers an ever-growing asset library seamlessly integrated into Blender 3D. The
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
North America Stories
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
AI has moved firmly beyond experimentation in UK advertising, with more than eight in ten marketers (83%) now actively using or piloting AI in production, accor...
09/09/2026
IBC2026 - Stand 7.D22
At IBC2026, Pixitmedia by DataCore will showcase its latest capabilities designed to simplify distributed production, accelerate workflow...
09/09/2026
Stockholm, Sweden September 9th, 2026 At IBC2026, on booth 1.B47, Net Insight will showcase Open Live Media, its architecture for delivering resilient live ...
09/09/2026
Net Insight today announced that DMC Production Norway is continuing the use of its Open Live Media technology for premium European football, deploying Nimbra 5...
09/09/2026
Amagi, the media industry cloud platform for unified broadcast, streaming, and monetization, will showcase four new AI-native capabilities at IBC2026, Hall 5, S...
09/09/2026
Limecraft today announces version 2026.6 of its AI-powered production platform, extending capabilities for connected media operations. An AI-assisted approach t...
09/09/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of its Practical AI strategy, evolving its comprehensive portfoli...
09/09/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the appointment of Brian Doheny as Chief Executive Officer (CEO)....
09/09/2026
LiveU is now a Clarus Integrated Reseller, bringing Starlink's fast, reliable broadband directly into LiveU's cellular bonding EcoSystem through a singl...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Wisycom is showcasing the latest additions to its ecosystem of professional RF technologies at IBC 2026 (Stand 8.D60). This includes its new MATF Wideband Anten...
09/09/2026
AMSTERDAM, IBC2026 VisualOn, Inc. and Cires21 today released an updated joint whitepaper at IBC 2026 demonstrating measurable, high-impact improvements in visu...
09/09/2026
Sony Electronics Introduces Its First Fisheye Zoom G Lens
Brie Clayton September 8, 2026
0 Comments
Compact, lightweight SEL814G Full-frame lens deliv...
09/09/2026
Blackmagic Design Announces DaVinci Resolve 21.1
Brie Clayton September 8, 2026
0 Comments
Major update adds AI assistant integration, expanded camera...
09/09/2026
Cuez Integrates AI into a Unified Broadcast Production Workflow
Brie Clayton September 8, 2026
0 Comments
Cuez announces the expansion of its cloud-ba...
08/09/2026
Comcast Technology Solutions (CTS) has announced a multi-year agreement with A E...
08/09/2026
Spectra Logic today announced the availability of Media Insight, a new capabilit...
08/09/2026
Rogers Communications and Quebecor have announced a 12-year sublicensing agreement for French-language national NHL games beginning with the 2026-27 season. TVA...
08/09/2026
Skyline Communications and Bridge Technologies will demonstrate two integrations...
08/09/2026
Boland Communications will make the European debut of its 4K55HDR7SNB 55-inch super-narrow-bezel monitor at IBC2026 (Stand 12.C57, RAI Amsterdam, September 11-1...
08/09/2026
Ateme and Comcast Technology Solutions (CTS) have announced a collaboration comb...
08/09/2026
Haivision has joined the IBC Accelerator Media Innovation Programme as part of t...
08/09/2026
Blackmagic Design has announced price reductions on its PYXIS 6K and Cinema Camera 6K models, effective immediately through Blackmagic Design resellers worldwid...
08/09/2026
AI-Media will demonstrate its LEXI Suite at IBC2026 (Booth 5.C34, September 11-1...
08/09/2026
Bitmovin and Ad Insertion Platform (AIP) have announced the first live deploymen...
08/09/2026
Grass Valley will demonstrate story-centric media workflows at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), connecting newsroom production, content ma...
08/09/2026
M2A Media and Ateme have announced a partnership integrating Ateme's video processing solutions into M2A Media's MediaToAnywhere platform for live sport...
08/09/2026
Ikegami will exhibit at IBC2026 (Stand 12.A31, RAI Amsterdam, September 11-14), including a Day 1 introduction of new cameras in the UNICAM XE series. Additiona...
08/09/2026
Broadcast industry analysts will be gathering plenty of insights at the 2026 IBC Show this weekend in Amsterdam, but Caretta Research has offered up some though...
08/09/2026
SENSHI and DAZN have announced a global broadcast partnership that will bring SENSHI's live events free to viewers in more than 200 markets. The partnership...
08/09/2026
New architecture built with Evertz will bring 4K HDR to Monday Night Football, N...
08/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/09/2026
Mo-Sys, the world-leading developer of virtual production, camera robotics and image tracking technology, has completed a business restructuring, which has incl...
08/09/2026
New York, September 8, 2026 The TSAmediaHUB audiovisual contribution and distribution infrastructure developed by Telef nica's Audiovisual Services area re...
08/09/2026
Expanded Riyadh operation brings Asharq and Thmanyah services together on a resilient on-premises Pebble platform.
Pebble, the leading automation, content mana...
08/09/2026
Techex, a pioneering leader in live video workflows, will showcase its broadest software feature set to date at IBC 2026 (Stand 2.B45), extending its lead in so...
08/09/2026
Visitors to Grass Valley's booth at IBC2026 will be introduced to new Framelight X capabilities that connect content acquisition, management, editing and pu...
08/09/2026
BCNEXXT will showcase the latest evolution of Vipe at IBC2026 (Stand 2.B09), introducing a series of innovations designed to deliver higher-quality audience exp...
08/09/2026
Bitmovin, a provider of video streaming solutions, has partnered with Ad Insertion Platform (AIP), a leading innovator in advanced ad insertion technologies, to...
08/09/2026
Brainstorm, a leading manufacturer of real-time graphics and augmented and virtual production, is announcing a major package of enhancements to its Suite 7 soft...
08/09/2026
Big Blue Marble is supporting TDF, French infrastructure and network operator, broadcasting Digital Terrestrial Television (DTT) and radio services, as a techno...
08/09/2026
Agents work inside a single production environment, from incoming wire copy to a live studio show...
08/09/2026
Building on their strategic partnership, Ceeblue and Layercake make the unthinkable possible: scalable sub-second streaming over standard DRM, SSAI, and CDN wor...
08/09/2026
Brainstorm, a leading manufacturer of real-time graphics, augmented and virtual production, is completing the environment for fast-paced broadcast production wi...
08/09/2026
A SaaS portfolio built to work together, helping operators grow audiences, monetise smarter and run leaner, on their own terms
At IBC 2026 (stand 1.B49) Synam...