Lighting the Tallest Building in Africa for Xbox launch posted: 30/11/2020
The lighting, crew and technical production were delivered by event technical specialists MSTARR working for event producers Penquin.
The tallest building in Africa - The Leonardo, a 234-metre mixed-use property development in Sandton, Johannesburg - was lit up for the South African launch of the new Microsoft Xbox Series X console - standing out against the night sky highlighted in green by Robe BMFL moving lights, with the Xbox logo emblazoned onto the top of floors of the tower. Amassed media, press and VIPs watched the spectacle unfold from the rooftop balcony of the nearby Radisson Blu Hotel on Rivonia Road, a vantage point offering the best views, with the event also clearly visible from all around the Sandton CBD and beyond. It brought plenty of positive energy and vibes to the city amidst a challenging year.
The launch lighting scheme was designed by Greg Angelo and MSTARR's Gareth Chambers who chose Robe's powerful BMFL fixture because it was the ONLY fixture that could do the job and blast enough light across the 550-metre throw distance.
In one of the most inspiring stories to emerge from the SA lockdown, MSTARR Productions has recently been taken over by Gareth and his business partners - sound enthusiast, Zweli Ngcobo and company CFO Landy Yeatman - and undergone complete restructuring ready for a new era of enterprise. This was their first major high-profile brand experience event.
To illuminate The Leonardo thoroughly and spectacularly, 18 x Robe BMFLs - six BMFL WashBeams and 12 x BMFL Blades - were installed in three different locations.
Gaining the required permissions to do this involved getting the agreement of three separate buildings and their management and security companies - the Benmore Shopping Centre roof parking, the Sandton Gautrain station parking lot, and the Radisson Hotel which also had fixtures positioned on its actual roof.
Two BMFL WashBeams and four BMFL Blades were deployed in each location, an operation that included manually carrying the kit up staircases in some cases to reach to the respective rooftop positions. Each set of luminaires was controlled locally by a grandMA Dot2 console.
Three of the BMFL Blades were fitted with custom Xbox gobos for projecting a crisp, clear image onto the building, with local power utilized at the Radisson and the fixtures in the two parking lots running off generators.
The set up was completed the day before the event and was also tested that evening.
On the night, the 30 or so socially distanced VIP guests first joined a reception at the Leonardo Hotel, and at dusk were shuttled just up the road to the Radisson and taken to the balcony which revealed stunning views of The Leonardo illuminated in green and overlaid with the logos.
The Leonardo's permanent LED architectural lighting scheme was also turned green for the event.
I was delighted with the BMFLs, enthused Gareth they did exactly what we wanted and needed, and they were the only lights in South Africa that could have done the job! He has in fact used BMFLs for similar long throw applications before and to cover even longer distances up to 850 metres, so he was confident the lights were up to it!
The challenge on this project - apart from the physical effort of getting the fixtures in place - was the weather. Bang in the middle of the rainy season, downpours in SA during this time can be erratic and when they happen it's always a biblical deluge rather than a polite sprinkling! Happily, it held off on the event night and the previous setup evening!
The client was delighted with the results, the VIPs were suitably impressed, and Xbox X Series sales have gone through the roof in SA ... so the launch has had the desired effect and looked amazing in the process!
The Leonardo - which includes apartments, office and commercial spaces, ground floor shops, a hotel and more - was completed in 2019 and by 36 feet became the tallest building in Africa, topping out the 223-metre-high Carlton Centre in downtown Johannesburg, which had held the title since 1973!
Gareth, Zweli and Landy - experienced event and live industry professionals each with around 20 years' experience - see a bright future ahead for MSTARR.
While they were not planning to take over the company before Covid brought events to a standstill, they saw an opportunity for both MSTARR Productions and its well-respected sister company MSTARR Events Solutions run by Carla Human, Monique Bester and Thato Ngcobo to offer full in-house technical services as well as complete event management with flair and imagination.
The winter saw a complete repositioning of MSTARR ready for emergence from the Covid period. While the SA events industry has been very quiet since March, some green shoots of hope are appearing and its hoped that smaller and more creative Covid-compliant events will start to happen.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Marshall Electronics, a globally recognized provider of high-performance video solutions for broadcast, streaming, AV and professional production, will exhibit ...
08/10/2026
Latest Innovations Extend Fiber to Any Location and Elevate Subscriber Quality o...
Lighting the Tallest Building in Africa for Xbox launch posted: 30/11/2020 
