
NBA Virtual-Reality Broadcasts on Oculus Fueled By Fully Cloud-based Decentralized Workflow Through The Switch and AWS, MediaMonks takes live VR sports production into the cloud By Brandon Costa, Director of Digital
Tuesday, May 11, 2021 - 12:56 pm
Print This Story | Subscribe
Story Highlights
In a challenging season of evolving COVID-based protocols, limited fan attendance, and national broadcast partners' taking much of their live game production remote, the NBA has managed to uphold its reputation as one of the nation's most progressive professional sports leagues.
That includes leading the way on NFTs (through NBA Top Shot), sports-betting-based alternative streaming broadcasts, and, yes, even virtual reality.
The NBA has partnered with Facebook to deliver a package of live games in virtual reality on the Oculus platform.
Through its partnership with Facebook, the NBA has delivered a package of 10 VR broadcasts of live games on the Oculus Quest platform, the last of which - between the Toronto Raptors and Dallas Mavericks - will stream Friday evening.
Consumable on Oculus Quest's Venues app, this season's edition of the NBA's live VR experience brings users (and their dynamic avatars) into a suite-like experience to interact with other fans of their choosing while watching a produced, multi-camera live presentation of the game itself.
Yet, although the consumer side of the production has been advanced significantly by pushing the quality of the video to 4K at 60 fps, perhaps the most radical and impactful changes are behind the scenes, where the entire live experience is being produced via a new decentralized model with the crew working from numerous locations around the globe.
The Key First Mile to the Cloud The NBA and Facebook have entrusted international creative digital-production company MediaMonks to produce the live game coverage and assist with marrying it to the Venues app experience within Oculus.
Camera specialist Alan Bucaria sets up one of four cameras used to shoot the VR broadcast. Bucaria is one of just two-three people required at the arena to make the production possible. (Photo Courtesy: MediaMonks)
MediaMonks' team has logged plenty of reps working NBA VR experiences in the past, but, when it became clear that conditions at NBA arenas were going to be quite different this season given careful resumption of play amid the coronavirus pandemic, it was understood that this slate of productions would be the most challenging yet.
Unable to travel staff and have a large technical presence onsite, MediaMonks had to get creative. Like many broadcasters throughout this pandemic, it would need to find a way to produce from home - literally. The agency would assemble a completely decentralized workflow that would allow the entire production to be done in the cloud.
The key to decentralization came in unlocking the connectivity. MediaMonks turned to The Switch for its high-capacity, low-latency first-mile connectivity into every NBA arena. This enabled The Switch to extend a direct peering with AWS via a private Direct Connect which MediaMonks accessed directly from the NBA Venue panel. The ability to funnel 4K video signals over those pipes (The Switch network) out of the arena and into the cloud was the critical element that enabled the entire show.
A chart of the signal workflow behind the NBA VR experience. (Courtesy: MediaMonks)
The signal workflow is relatively straightforward (see image at right). From AWS Direct Connect, the camera signals are fed through nine softwareSRT decoders into TouchDesigner for 3D mapping and custom projection. From there, it runs into Vizrt's Viz Vectar Plus production-switching system controlled by Central Control where the crew can tap in and work from their respective homes to build the final product, which is transmitted to Oculus headsets through AWS Cloudfront.
This workflow sounds terrifying and bizarre, says Lewis Smithingham, MediaMonks' Director of Creative Solutions, but, once it got up and running, it has been one of the more stable shows that we've ever run.
Minimal Onsite Presence At the arena on a game night, the MediaMonks team has to deploy little more than a collection of five cameras and a small, 12 rack unit rolling case housing a collection of Haivision Makito X4 encoders.
The only gear required on-site for the production are five Sony cameras and a 12 RU rolling case of Haivision Makito X4 encoders. Those encoders leverage The Switch's in-venue network to transport the camera feeds to AWS Direct Connect. (Photo Courtesy: MediaMonks)
With the team looking to stick with more-traditional broadcast elements, these games are not produced with some special VR rig, which previous major VR projects across the industry may have used. Instead, these games are shot using Sony FX6 full-frame cinema cameras outfitted with Canon EF 8-15mm fisheye lenses. They are positioned in four spots in the arena: high center court, low center court, and under each basket.
Only two to three crew members are needed onsite: VR Broadcast Engineer in Charge Ken Stiver and Camera Lead/Live Tech Alan Bucaria, supported by Broadcast Engineer Adam Roth, or a local utility. Everyone else involved in the show works on equipment in their own homes.
Says Smithingham, It's liberating as a manager to be able to recruit the talent that I want for this show, [rather] than be restricted to just who can get to the truck.
Bringing in Talent Far and Wide The show is steered by a crew more than 15 people deep, all working from home in locales ranging from Orlando to New York, New Jersey, Los Angeles, San Francisco, Arkansas, London, Nottingham, Buenos Aires, and S o Paolo.
Among those behind the scenes were Solutions Architect Lead Jason O'Malley, Broadcast and Films Senior Technica
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
22/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/10/2026
LA JOLLA, CA-Scripps Research today announced that Ron Burkle, founder and managing partner of The Yucaipa Companies, has been named chair of its Board of Direc...
22/10/2026
Sonnet Updates Popular Echo III PCIe Card Expansion Chassis Family with Thunderb...
22/10/2026
Blackmagic Design Announces Special Pricing for DaVinci Resolve Studio
Brie Clayton October 21, 2026
0 Comments
Now customers can upgrade to the power...
21/10/2026
Three investigative journalists have been chosen as the finalists for the 2026 Thomson Foundation Young Journalist Award. The successful candidates from Nigeria...
21/10/2026
The lifelong Terps fan is making the most of his dream school, producing and directing broadcasts while gaining professional reps across the Washington, DC, spo...
21/10/2026
University of Washington Intercollegiate Athletics has brought its new Sundodger...
21/10/2026
The Pac 12 has appointed its first ever Chief Commercial & Growth Officer, compl...
21/10/2026
The Wildcats' $875 million home blends an intimate 35,000-seat design with 3...
21/10/2026
M-Tron Select & Axxess free until 1 December 2026
Soft synth gurus GForce Software have just announced that they are relaunching with updated branding, a fr...
21/10/2026
A simplified approach to multiband compression
DDMF's latest plug-in has been designed to simplify the process of applying multiband compression, and in...
21/10/2026
Full-size keys, more controls and XYZ touch matrix.
Arturia have announced the release of MiniFreak 49, a larger version of their six-voice hybrid synthesiz...
21/10/2026
SBS appoints Kathryn Fink as Chief Content Officer in new executive structure
21 October, 2026
Media releases
SBS has announced a new executive structure a...
21/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/10/2026
Clear-Com is debuting the Mentrix panel at NAB Show New York (Booth 739) today. Combining physical controls with a touchscreen interface, Mentrix is designed ...
21/10/2026
Amagi, the media industry cloud company, today announced a strategic partnership with Sistemas de Video Comunicaci n S.A. (SVC) to expand access to its cloud-ba...
21/10/2026
Lipsie Launches LipsieSync, a Human-First AI Dubbing Workflow for Multilingual V...
21/10/2026
Mayday Parade Music Video Shot with Blackmagic PYXIS 12K
Brie Clayton October 20, 2026
0 Comments
Multi scale sensor allows DP to capture 12K, 8K and ...
21/10/2026
USS Defiant Pulse Phasers in After Effects - No Plugins!
Graham Quince October 20, 2026
0 Comments
I love the USS Defiant from Star Trek: Deep Space N...
21/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/10/2026
Governments need modern solutions to serve the public while keeping sensitive information under their control.
Open models provide a path forward, letting gove...
21/10/2026
Weather forecasts shape more than daily plans; timely weather information is cru...
21/10/2026
European retailers are using open models and physical intelligence across use cases - from a commerce platform cutting inference costs by 90% to to a fulfillmen...
21/10/2026
Companies around the world are building on the NVIDIA DSX AI Factory Platform to plan, simulate and run the grid and the AI factory as one system, from the subs...
21/10/2026
To help developers rapidly build world models, which help physical AI systems understand and simulate the real world, NVIDIA has expanded the Cosmos platform wi...
21/10/2026
At GTC Berlin, banks, payment companies and financial data providers are showing...
21/10/2026
Stacey Dooley Sleeps Over returns for a seventh series in 2027, with Stacey Dooley MBE getting exclusive access to the homes and lives of Kerry Katona, Lauryn G...
21/10/2026
Expansion builds on broadcasters successful FAST launch and grows portfolio to 12 channels
New channels dedicated to iconic brands including Top Gear, EastEnde...
21/10/2026
Comscore Launches New Monthly Report Highlighting Ad Exposure Figures Across Tel...
21/10/2026
Since 2012, Saorsat has provided coverage in areas where Saorview reception may be challenged. Services from RT , TG4 and Oireachtas TV are currently available ...
21/10/2026
NVIDIA builds tools to enable safe agents across the stack. The NVIDIA OpenShell...
21/10/2026
NVIDIA cuDSS, launched today in general availability, is an NVIDIA CUDA-X librar...
21/10/2026
To increase productivity, accelerate innovation and create new opportunities for...
21/10/2026
Demand from AI-natives is pulling the European AI cloud ecosystem forward faster...
21/10/2026
General availability of the instances is coming next month, with planned expansi...
21/10/2026
At GTC Berlin, NVIDIA is showcasing its full lineup of local AI hardware. RTX Spark, which launched last week, powers personal agents on Windows PCs; DGX Spark ...
20/10/2026
Sony's Beyond Sports technology will power real-time animation of the game, ...
20/10/2026
The NBA is putting on a full-court press when it comes to digital offerings this year, and that includes some great new features on the NBA App as well as a new...
20/10/2026
Testing what works is an important part of developing successful fan engagement....
20/10/2026
One fan in The Nordecke will wear the device via headset on Wednesday night
Spo...
20/10/2026
Regular-season game coverage will continue to be a mix of REMI and onsite produc...
20/10/2026
Grass Valley has added Bridge Technologies to the company's Media eXchange Layer (MXL) initiative, demonstrating how this has supported the containerization...
20/10/2026
Gravity Media has rapidly deployed complete IP-based broadcast infrastructure fo...