Grass Valley Showcases Industry-Leading Innovations and Continued Growth Milestones at NAB Show 2024
Brie Clayton April 14, 2024
0 Comments
Grass Valley, a leader in live production solutions, is pleased to announce continued growth and groundbreaking innovations at NAB Show 2024, building on the momentum of its achievements since IBC 2023. In the span of just over six months, Grass Valley has realized its growth objectives, fueled by a strategic refinancing initiative, a continued worldwide recruitment drive, the rising adoption of its AMPP SaaS platform by leading media operators, and a growing network of GV Alliance Members.
Grass Valley has recently completed a strategic refinancing of $220 million with Morgan Stanley, positioning the company for accelerated growth and innovation. This financial milestone underscores Grass Valley's robust market position and its commitment to leading the media technology industry forward.
The company's talent acquisition efforts continue worldwide, successfully filling over 400 positions in the last 24 months, with further growth commitment through 2024, focused on strategic hardware and software development, including leading modular infrastructure and routing solutions to be announced later in the year.
Grass Valley's AMPP SaaS platform has seen continued accelerated growth, highlighting the industry's ongoing shift towards flexible, scalable, and efficient software-defined workflows. Customers such as NVP Italy, the Global Leadership Summit (GLS), and the G20 Summit in India, have showcased how customers can leverage the solutions offered by the GV Media Universe, to drive down operational costs and increase revenue, with innovative approaches to media production.
The GV Alliance continues to grow with over 90 partners from acquisition to distribution. GV AMPP's open ecosystem approach ensures customers can continue to select best of breed solutions not only from Grass Valley but from traditionally competing solutions, on a single common platform, reducing integration effort and providing users a single comprehensive user experience. Grass Valley will showcase a selection of Alliance partners at NAB Show, including newly integrated solutions from Skaarhoj and Reactoo.
New Product Enhancements Unveiled at NAB Show 2024
On booth C2308, Grass Valley will present a wide array of product updates and innovations across the media production landscape, emphasizing its dedication to advancing both hardware and software technologies.
Camera Solutions
It all starts with image capture. Grass Valley's cameras deliver superb image quality along with unrivalled connectivity to accelerate workflows. Upgraded features for the LDX 100 series cameras include:
New integrated LUT processing ensures optimal HDR/SDR signal quality directly from the camera head and base station, reducing the need for external converters.
Innovative high-speed shooting capabilities, supported in both NativeIP and XCU base station operations, that allow for 6x 1080p shooting with native UHD resolution of the live signal output.
Exciting new camera product releases focused on remote and wireless workflows, to be announced during the show!
Live Production Solutions
Grass Valley will showcase a new generation of IP I/O boards for its K-Frame XP series switchers, supporting up to 100Gbe connectivity of native JPEG XS directly to the switcher per board, without the need for external gear boxing, plus extended buffers to further support non-synchronized sources.
Video processing within the K-Frame XP has also been upgraded to include custom 3D LUT translation for color mapping of HDR and SDR signals to assist productions in handling the demand for an ever-increasing mixed-format productions.
Another introduction will be the new Clipstore II to the Grass Valley K-Frame product line, delivering up to 4-channels of playback and record, up to UHD 4K 2160P as either SDI or ST2110.
As flexibility and agility become more important than ever for live production workflows and teams, alongside K-Frame, Grass Valley will demonstrate its new modular production switcher solution, Maverik X. Available to run on local, hybrid or cloud compute, Maverik X is the ultimate flexible production switcher, supporting combined uncompressed and compressed inputs and outputs, with full 10bit UHD HDR workflows, automatic up/down/cross conversion and HDR LUT mapping, and controlled via browser, hardware panel or third parties. And if that wasn't enough, it can also include multiviewers, audio mixing, graphics, replay and more! This is the most flexible production switcher on the market!
Grass Valley has also upgraded LiveTouch X, the first replay solution that allows creatives to collaborate on live video production from anywhere in the connected world. In addition to supporting 16+ record trains per instance, potentially across multiple compute, it now offers enhanced support for 2, 3, 6, and more super slow-motion plus an enhanced user experience with per user camera grouping and playlist extensions.
Infrastructure Solutions
The latest upgrades it has made to its hardware and SaaS infrastructure products will be shown, including:
GV Orbit extends its hybrid IP and SDI routing orchestration capabilities with AMPP integration for a unified control and monitoring experience across both ground and hybrid workflows. Not only can GV Orbit customers benefit from monitoring AMPP services from within their Orbit client, but connected AMPP users can now orchestrate and take routes from AMPP client interfaces. Now users can bridge the divide and support de-centralized routing topologies for combinations of SDI, ST2110, cloud and ground to cloud workflows, in addition to routing within blocks of AMPP and AMPP Grid Compute.
MV-1200 Series Multiviewers, with new native 12G-SDI S
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
26/11/2025
Back to All News
Netflix Deepens Partnership with Taiwan's 62nd Golden Hors...
25/11/2025
Tracy Bonareri Onchoke, an investigative journalist from Kenya is the winner of the Thomson Foundation's Young Journalist Award 2025.
The 26-year-old-sele...
25/11/2025
SVG All-Stars: Blayke Scheer, Senior Director, Creative Content, YES NetworkThe Indiana alum has turned storytelling into an artform for more than two decadesBy...
25/11/2025
Op-Ed: With FCC's C-Band Auction on the Horizon, Broadcasters Need Proven, C...
25/11/2025
Analysis: Is Baller League really the future of sport? By Callum McCarthy, Editor-at-Large
Tuesday, November 25, 2025 - 10:10
Print This Story
With KSI on...
25/11/2025
Platinum Whitepaper: The Growth of Broadcast in the World of Major Large Scale E...
25/11/2025
SVG Summit 2025 Preview: SVG Women's Sports WorkshopBy Samantha Gabay
Tuesday, November 25, 2025 - 10:27 am
Print This Story | Subscribe
Story Highlig...
Grass Valley Showcases Industry-Leading Innovations and Continued Growth Milestones at NAB Show 2024 
