
Novatech reveal the magic behind Big Bash League NYE posted: 15/02/2020
Who lives in a pineapple under the sea? is not a question usually posed at the cricket, but when Spongebob Squarepants turned 20, Nickelodeon teamed up with sports agency TLA Worldwide to celebrate his birthday at the now-iconic Big Bash League New Year's Eve fixture at Adelaide Oval. Since 2014, the after-game celebration has become the party to be at, with the entertainment growing more spectacular each year.
Long-term production partner Novatech Creative Event Technology (NCET) outdid themselves on Dec 31, as the Adelaide Strikers took on Sydney Thunder. Video and content gurus Campfire Content put together a spectacular video programme that sent the beloved children's character in to bat and bowl, in a massive, immersive show that completely took over Adelaide Oval just seven minutes after the game concluded.
The Oval's 360 degree boundary LED screens, two levels of parapet LED screens, and three enormous LED vision screens were unified into a vast content canvas. Not satisfied with that, Novatech designed, sourced, built, and rolled out four 30 metre by 17 metre projection surfaces onto the field itself - no mean feat for material weighing 120 kg, in seven minutes, positioned to the millimetre. Four Barco UDX32K 4K projectors were rigged at the rear of the grandstands to project onto the surfaces, using every pixel of their 4K capability to create a perfect image. The backbone of the show was NCET's disguise 4x4pro media server, which handled playback, control, screen alignment, and timecode. Keeping everything in sync, the 4x4pro sent timing, triggers, and content to the Oval's Ross Video system, to NCET's grandMA3 full-size and grandMA3 light lighting desks, and to the pyrotechnics crew who set off fireworks on cue with the video.
Some new kit in the NCET toolbox, Lightware UBEX optical scaling extenders, were used to send the 4K UHD@60Hz 4:4:4 video content latency-free across the oval's fibre network, with eight units used to get the signal to and from where it needed to be, creating an ad-hoc and completely scalable video matrix system. Lightware have really nailed it with UBEX, enthuses NCET's managing director Leko Novakovic. We managed to purchase the first units of UBEX in Australia, and I'm totally thrilled with their performance. It's become clear to our team that they're a product that you have to own if you're serious about video, and we intend to purchase another eight units.
A huge lighting rig consisting of six prebuilt trusses fitted with turf-friendly tyres were rolled out during the changeover. Each truss was 12 metres long, and sported Claypaky Sharpys and Sharpy Pluses, along with Vari-Lite VL400s fitted with custom Spongebob full-colour gobos. These were used to project into the white domes of the Oval's five roof arches, in time with the video content, providing a cost-effective alternative to full video projection. Supplementing the trusses on the ground were pre-rigged Vari-Lite VL3500 spots and washes and GLP Impression X4 Bar 20s, hidden behind LED screens and the Oval's sight screens. Art-Net distributed over the venue's converged network kept everything running smoothly.
The final pieces of the puzzle were Riedel MN Compact Pro integrated video, audio and data routers used to get signal onto the ground, while the 32 crew communicated clearly using Riedel Bolero wireless comms. And that's how six truss pods, four projection surfaces, and 16 2.4 metre wide inflatable balls that were thrown into the crowd, all hit their marks within seven minutes! Spongebob Squarepants is not the first character that comes to mind when you think of cricket, admits Leko, but the BBL, TLA Worldwide, and Nickelodeon wanted something cool and different. With some clever design and fun new tech, I think we hit the brief for six!
About Novatech Creative Event Technology
Novatech Creative Event Technology is one of Australias leading and most respected audio-visual production companies. Driven by a passion and commitment to staging exceptional events, we have the expertise, technology and resources to produce and stage truly unique conferences, gala dinners, product launches, road shows and concerts that surpass our client's expectations. Our world-class team, cutting edge technology and in-depth experience across a wide range of venues provides you with the confidence and peace of mind when staging your next event.
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
18/10/2025
New England Sports Network (NESN) has chosen Harmonic, working with Astound Business Solutions, as its enterprise technology partner to transform primary distri...
18/10/2025
NEW ORLEANS, La. In the run-up to the start of the NBA season, WVUE-TV and Gray Local Media have announced a deal with DirecTV that will greatly expand access t...
18/10/2025
Berklee Celebrates 40 Years of the Fall Together Concert Faculty composers Bob Pilkington and Greg Hopkins are among the featured artists for this year's ...
17/10/2025
NEP Group Receives New Equity Investment From 26North Partners LP, Co-InvestorsCarlyle remains the largest shareholder as the company prepares for the futureBy ...
17/10/2025
Apple Lands Five-Year Deal for F1 Distribution in the U.S.Besides airing on Apple TV, the sport will be amplified on other Apple servicesBy Ken Kerschbaumer, Ed...
17/10/2025
SVG Sit-Down: Marshall Electronics' Bernie Keach on the Future of PTZ Camera...
17/10/2025
L2 Productions' REMI Facility in Austin Can Produce Content From AnywhereMusic festivals, sports events are produced via flypacks and remote control roomsBy...
17/10/2025
By Lucy Spicer
One of the most exciting things about the Sundance Film Festival...
17/10/2025
(L-R) Christopher Meyer, Addison Timlin, Cooper Raiff, Lili Reinhart, Alyah Chan...
17/10/2025
M sica e arte se uniram em uma noite especial na semana passada na ZIV Gallery, ...
17/10/2025
Music and art came together for one special night last week at ZIV Gallery, an i...
17/10/2025
Spotify and FC Barcelona are extending our partnership through 2030, continuing a collaboration that's redefining how fans, players, and artists connect. Th...
17/10/2025
MURRIETA, Calif. The Sports Fishing Championship (SFC) has deployed DigitalGlue's creative.space storage platform to streamline video production by centrali...
17/10/2025
BELLEVUE, Wash. Football continued to cement its reputation as a bulwark of TV advertising in Q3 2025 with new data from iSpot that showed both the NFL and coll...
17/10/2025
The Sports Fishing Championship (SFC), the premier competitive saltwater fishing series, has transformed its production workflow by adopting creative.space, the...
17/10/2025
QuickLink, a leading provider of award-winning multi-camera video productions and remote contribution solutions, announces the release of StudioPro Version 4, ...
17/10/2025
Although the annual Grammy Awards celebration is best known for recognizing achievements in the recording industry, the show often proves a visual spectacle as ...
17/10/2025
OpenDrives, Inc., a leading provider of software-defined data storage and data services, has promoted Alex Dunfey to Chief Technology Officer (CTO) from his for...
17/10/2025
The University of Arizona (UofA) has significantly upgraded its broadcast communication infrastructure with the integration of Riedel Communications' advanc...
17/10/2025
Harmonic (NASDAQ: HLIT) today announced that New England Sports Network (NESN), owned by Fenway Sports Group and Delaware North, has selected Harmonic as its en...
17/10/2025
Austin PBS has recently upgraded its facility-wide communications infrastructure, deploying Clear-Com 's Eclipse HX, FreeSpeak II beltpacks, and V-Series ...
17/10/2025
ZEISS announces an open call for the closed BETA testing phase of CinCraft Virtual Lens Technology, the innovative digital tool that brings authentic lens chara...
17/10/2025
Situated in the town of Kokkola, Centria University of Applied Sciences offers higher education across five core fields: engineering, business, social and healt...
17/10/2025
Public information channel in Georgia, USA, to implement a powerful, simple, and cost-effective playout automation platform.
Pebble, the leading automation, co...
17/10/2025
HBO Max is reporting that it has launched in 15 new markets, including Bangladesh, Cambodia, Macau, Pakistan, Sri Lanka and Ukraine, boosting the streaming serv...
17/10/2025
Netflix said it will make a major push into video podcasts, inking a wide-ranging deal with Spotify through which it will offer 16 podcasts in the U.S. starting...
17/10/2025
Lexington, Ky. As part of a push to highlight its advanced advertising capabilities, Viamedia has launched a new AI-powered ad tech platform and officially rebr...
17/10/2025
NEW YORK QuickLink has announced the release of StudioPro Version 4, which the company is calling the most significant upgrade yet to its flagship video product...
17/10/2025
NEW YORK and CUPERTINO, Calif. Apple and NBCUniversal said they will sell Apple TV and Peacock streaming bundles to U.S. subscribers starting Oct. 20....
17/10/2025
Q&A with Boston Conservatory Choral Conductor Stephen Spinelli How his research into the lost manuscripts of composer Florence Price led to a Grammy-winning c...
17/10/2025
Back to All News
Netflix ISP Speed Index for September 2025
Product
17 October 2025
Global
Link copied to clipboard
This month, 1% of Internet Service Pro...
17/10/2025
NVIDIA's on the ground at Open Source AI Week. Stay tuned for a celebration ...
17/10/2025
AI has ignited a new industrial revolution.
NVIDIA and TSMC are working togethe...
17/10/2025
Gexcon is a trusted safety and risk management partner for complex, high hazard environments. ICG has been a dedicated marketing partner to Gexcon since 2018, b...
17/10/2025
Here is your host, Patrick Kielty!
After an incredible breakthrough year, Kingf...
16/10/2025
SVG Sit-Down: FUJIFILM Execs on GFX ETERNA 55 Camera, Importance of Shallow-Dept...
16/10/2025
Squash's Most Ambitious Broadcast Production To Be Deployed at Comcast Busin...
16/10/2025
Main Street Sports Group Inks Deal With Omaha Productions, Launches Original-Con...
16/10/2025
A Historic Precursor? FIFA, HBS, DAZN Offer an Inside Look at Production of FIFA...
16/10/2025
Prime Video Offers Sneak Peak at New NBA on Prime StudioThe massive 13,000-sq-ft, two-story studio features a LED regulation half court and hoopBy Jason Dachman...
16/10/2025
SVG Remote Production Forum Draws Record Crowd for Visit to PGA TOUR Studios, De...
16/10/2025
BitFire's Ben Grafchik on How Growing Cloud Workflows Are Impacting the Live...
16/10/2025
AI technology is advancing quickly, bringing both new creative possibilities and...
16/10/2025
In 2017, Imani Ellis launched CultureCon, a conference that's become a must-attend event for more than 10,000 diverse creatives and Black professionals to c...
16/10/2025
It might still be a little early to break out the tinsel and mistletoe, but Spotify's already queuing up some holiday magic. This year's Spotify Singles...
16/10/2025
Earlier this year, our in-house publishing imprint, Spotify Audiobooks, put out ...
16/10/2025
VAMPIRE has been integrated onto GM Defenses Infantry Squad Vehicle (ISV), providing a mobile solution to effectively and affordably counter small drone threat...
16/10/2025
The AgilePod mounted on the host aircraft....
16/10/2025
60% say infotainment systems are a critical purchasing or leasing consideration,...