
Editor's note: This post is part of Into the Omniverse, a series focused on how artists, developers and enterprises can transform their workflows using the latest advances in OpenUSD and NVIDIA Omniverse.
The Universal Scene Description framework, aka OpenUSD, has emerged as a game-changer for building virtual worlds and accelerating creative workflows. It can ease the handling of complex datasets, facilitate collaboration and enable seamless interoperability between 3D applications.
The latest news and demos from NVIDIA GTC, a global AI conference that ran last week, put on display the power developers gain from NVIDIA Omniverse - a platform of application programming interfaces (APIs) and software development kits (SDKs) that enable them to build 3D pipelines, tools, applications and services.
Newly announced NVIDIA Omniverse Cloud APIs, coming first to Microsoft Azure, allow developers to send their OpenUSD industrial scenes from content-creation applications to the NVIDIA Graphics Delivery Network.
Such a workflow was showcased in a demo featuring an interactive car configurator application, developed by computer-generated-imagery studio Katana using Omniverse, streamed in full fidelity to an Apple Vision Pro's high-resolution display. A designer wearing the Vision Pro toggled through paint and trim options, and even entered the vehicle.
In a separate demo, Dassault Syst mes showcased, using its 3DEXCITE portfolio, a powerful web-based application for 3D data preparation supercharged with NVIDIA AI and Omniverse Cloud APIs to deliver new generative storytelling capabilities.
OpenUSD also played a part in the announcement of NVIDIA's latest AI supercomputer, a powerful cluster based on the NVIDIA GB200 NVL72 liquid-cooled system, which was showcased as a digital twin in Omniverse.
Engineers unified and visualized multiple computer-aided design datasets with full physical accuracy and photorealism using OpenUSD through the Cadence Reality digital twin platform, powered by Omniverse APIs. The technologies together provided a powerful computing platform for developing OpenUSD-based 3D tools, workflows and applications.
Siemens announced it has integrated OpenUSD into its Xcelerator platform applications via Omniverse Cloud APIs, enabling its customers to unify their 3D data and services in digital twins with physically based rendering.
A demo showcased how ship manufacturer HD Hyundai used Siemens' Teamcenter X, which is part of Xcelerator, to design digital twins of complex engineering projects, delivering accelerated collaboration, minimized workflow waste, time and cost savings, and reduced manufacturing defects.
OpenUSD Ecosystem Updates on Replay The latest OpenUSD ecosystem updates shared at GTC include:
Ansys is adopting OpenUSD and Omniverse Cloud APIs to enable data interoperability and NVIDIA RTX visualization in technologies such as Ansys AVxcelerate for autonomous vehicles, Ansys Perceive EM for 6G simulation, and NVIDIA-accelerated solvers such as Ansys Fluent.
Dassault Syst mes is using OpenUSD, Omniverse Cloud APIs and Shutterstock 3D AI Services for generative storytelling in 3DEXCITE applications.
Continental is developing an OpenUSD-based digital twin platform to optimize factory operations and speed time to market.
Hexagon is integrating reality-capture sensors and digital-reality platforms with OpenUSD and Omniverse Cloud APIs for hyperrealistic simulation and visualization.
Media.Monks is adopting Omniverse for a generative AI- and OpenUSD-enabled content-creation pipeline for scalable hyper-personalization.
Microsoft is integrating Omniverse Cloud APIs with Microsoft Power BI, so factory operators can see real-time factory data overlaid on a 3D digital twin to speed up production.
Rockwell Automation is using OpenUSD and Omniverse Cloud APIs for RTX-enabled visualization in industrial automation and digital transformation.
Trimble is enabling interactive NVIDIA Omniverse RTX viewers with Trimble model data using OpenUSD and Omniverse Cloud APIs.
Wistron is building OpenUSD-based digital twins of NVIDIA DGX and HGX factories using custom software developed with Omniverse SDKs and APIs.
WPP is expanding its Omniverse Cloud-based OpenUSD and generative AI content-generation engine to the retail and consumer packaged goods sector.
Get Plugged In to the World of OpenUSD Several GTC sessions expanded on the latest OpenUSD advancements. Register free to watch them on demand:
The Big Bang of OpenUSD: Hear from technical luminaries at Pixar, Adobe, Apple, Autodesk and NVIDIA on the potential of OpenUSD.
An Introduction to OpenUSD: Learn why OpenUSD is more than just a file format and how it can revolutionize 3D workflows.
Mastering USD and Adobe Substance 3D: Learn how to master real-world material capture, seamlessly integrate workflows with OpenUSD and enhance realism with Adobe Substance 3D.
Enabling 3D Geospatial Workflows for Industrial Digital Twins: Learn how Cesium is using OpenUSD to enable high-fidelity streaming and rendering for global-scale digital twins.
Digitalizing the World's Largest Industries With OpenUSD and Generative AI: Explore how global industries are becoming software-defined.
Get started with NVIDIA Omniverse by downloading the standard license free, access OpenUSD resources, and learn how Omniverse Enterprise can connect your team. Stay up to date on Instagram, Medium and X. For more, join the Omniverse community on the forums, Discord server, Twitch and YouTube channels.
Featured image courtesy of Siemens, HD Hyundai.
More from Nvidia
17/07/2026
Think of a professional athlete. What separates elite performers is what happens...
16/07/2026
Onimusha: Way of the Sword is coming to GeForce NOW at launch, with the playable...
15/07/2026
General-purpose robots and autonomous machines are moving from research labs to ...
15/07/2026
Home to leading manufacturers, robotics pioneers, infrastructure builders and iconic gaming companies, of course, Japan is one of the world's centers of AI ...
14/07/2026
Editor's note: This post is part of the Nemotron Labs blog series, which exp...
14/07/2026
Power is AI infrastructure's inescapable constraint. How many tokens an AI factory can generate within a fixed power budget determines its revenue and profi...
09/07/2026
This GFN Thursday brings more games, more power and more ways to play on GeForce NOW.
The cloud gaming service is expanding with a new GeForce RTX 5080-powere...
08/07/2026
NVIDIA Nemotron 3 Ultra is offering leading performance at lower cost than top c...
07/07/2026
Max single-threaded CPUs at scale are a new category of CPUs built for the agentic AI era.
Across the creation and deployment of an agentic system, the CPU is...
06/07/2026
Open source AI has shown how quickly developers can innovate when models, data a...
06/07/2026
Nations have long invested in domestic infrastructure to advance their economies, protect and use their data, and take advantage of technology opportunities in ...
06/07/2026
Every year, the International Conference on Machine Learning (ICML) reveals where thousands of AI researchers have decided to put their work.
This year's ...
02/07/2026
Summer is heating up - and GeForce NOW is taking players along for the ride.
Start the month with Monopoly: Star Wars Heroes vs. Villains, bringing a galaxy fa...
01/07/2026
As AI moves from model development to production inference, compute demand is ac...
30/06/2026
Life sciences has entered an era of computational scale, and for more than a dec...
30/06/2026
As organizations move from AI pilots to production AI factories, infrastructure decisions have shifted from peak chip specifications to cost per token: how many...
30/06/2026
Editor's note: This post is part of Into the Omniverse, a series focused on ...
29/06/2026
Anthropic's Claude models in Microsoft Foundry - hosted on Microsoft Azure a...
29/06/2026
Showcasing the importance of open source innovation in American AI, Palantir'...
25/06/2026
Summer savings are heating up. From the Steam Summer Sale to GeForce NOW membership discounts, this week's GFN Thursday delivers double the deals and more w...
23/06/2026
Building AI systems at scale is demanding, requiring low-latency inference, fast vector search, strong GPU price-performance and infrastructure that can grow wi...
23/06/2026
News Highlights:
NVIDIA technology runs 81% of the TOP500 and 90% of the systems new to the list.
26 systems on the TOP500 adopted the NVIDIA Grace CPU, up ei...
23/06/2026
Editor's note: This post is part of the Nemotron Labs blog series, which explores how the latest open models, datasets and training techniques help business...
22/06/2026
Telecom operators have seen remarkable returns from using generative AI to automate network management, customer care and back-office operations. Most of that i...
22/06/2026
The next era of AI will not be defined by compute alone. Its growth will be dete...
22/06/2026
Mission, Vision and Veritas - new Los Alamos National Laboratory (LANL) supercom...
22/06/2026
At the ISC conference running in Hamburg this week, NVIDIA is introducing new so...
22/06/2026
For the past two years, the U.S. National Science Foundation's National Arti...
22/06/2026
JUPITER, Europe's first exascale supercomputer at Germany's Forschungszentrum J lich, runs on NVIDIA Grace Hopper Superchips and NVIDIA Quantum-X800 Inf...
21/06/2026
Hot tubs sit at about 38 to 40 degrees Celsius, warm enough that most people can only soak for about 15 minutes. NVIDIA's newest AI servers can run their co...
18/06/2026
In a consequential grid infrastructure decision, the Federal Energy Regulatory C...
18/06/2026
Play favorite titles from popular game libraries, keep progress synced and jump ...
18/06/2026
The digital era gave the advertising and marketing industry speed; the AI era is giving it autonomous operations.
For companies building next-generation techn...
17/06/2026
A year ago at NVIDIA GTC Paris at VivaTech, France laid out plans to advance local AI - from new AI factories and national compute capacity to open frontier mod...
16/06/2026
Enterprises are moving agentic AI from proof of concept to production - and the next generation of AI factories are built for the era of agents.
At HPE Discove...
16/06/2026
AI runs at the speed of light. More and more, that light is made in Texas.
Cohe...
16/06/2026
Every breakthrough AI model starts the same way: with a training run. The infrastructure running those training jobs shapes everything: how fast teams can itera...
12/06/2026
AgentPerf from Artificial Analysis, the industry's first agentic AI benchmark, gives developers, enterprises and infrastructure providers a clear way to com...
11/06/2026
The GeForce NOW summer sale kicked off today with limited-time savings of up to ...
10/06/2026
Today, Google DeepMind released DiffusionGemma - an experimental open model built for exceptionally fast text generation. NVIDIA has optimized DiffusionGemma to...
10/06/2026
A car pulls up to the curb. The app says, Your ride is here. No one's in the driver's seat. For people who live in one of the dozens of cities now hos...
09/06/2026
NVIDIA GPUs with Confidential Computing are now used for confidential inference in Apple's Private Cloud Compute (PCC), as it expands beyond Apple's dat...
07/06/2026
NVIDIA and Doosan Group are expanding their collaboration to advance new opportu...
07/06/2026
NVIDIA and LG Group are building an AI factory to accelerate LG Group's next...
07/06/2026
A year ago at London Tech Week, NVIDIA founder and CEO Jensen Huang and U.K. Prime Minister Keir Starmer made a declaration: the U.K. would be an AI maker, not ...
07/06/2026
At GTC Taipei at COMPUTEX last week, NVIDIA unveiled RTX Spark, the superchip th...
04/06/2026
Home to cutting-edge sovereign AI infrastructure and robotics innovators, as well as one of the world's most passionate gaming communities, South Korea is o...
04/06/2026
June's forecast with GeForce NOW: 100% chance of gaming.
GeForce NOW is lining up new adventures for the month, from big-name blockbusters to quirky indies...
03/06/2026
At CVPR, NVIDIA is unveiling new physical AI agent skills that help researchers ...
03/06/2026
What makes a robot gripper useful isn't that it can pick up one object - it&...