EHF Final4: First-of-its-kind multi-platform experience to be a celebration of handball By Patrick McCumiskey
Wednesday, June 5, 2024 - 09:50
Print This Story
The EHF Final4 2024 event is set to take place from 8-9 June at the Lanxess Arena in Cologne, Germany.
Thanks to a combination of live television content and vertical live content captured exclusively for social media, the production is set to be the first of its kind.
SVG Europe's Patrick McCumiskey sat down with Miguel Mateo, director content & media operations, and Clemens Martinek, content strategy & marketing, at host broadcaster EHF Marketing to learn more about this historic event production.
An industry first
This season's EHF Final4 will be one to remember not just for fans viewing in the 20,000-seat capacity Lanxess Arena, but also for the millions of handball fans worldwide tuning in from across 80 countries.
In a handball first, fans viewing at home will be able to enjoy the event via a second screen experience complementary to the TV production, with a vertical live show produced by Spontent to be broadcast on Instagram and YouTube.
2024's TruckScout24 EHF Final4 is not just a television event, it's a multi-platform celebration of handball, comments Mateo.
Putting the fans at the heart of the game, EHF Marketing is embracing the possibilities of merging traditional and vertical formats to engage fans on various platforms. In doing so, it's bringing a whole new viewing experience to the EHF Final4.
TV coverage
Forming the basis of the television coverage are 32 Grass Valley LDX 96 cameras with Canon and Fujinon lenses, supplied by TV Skyline.
Twenty-three cameras positioned in and around the arena will provide all possible viewing angles of the action. This includes two Sony FX3 and Sony FX6 cinematographic cameras, which will bring shots of the matches to the spectators at home.
Also included in the set up are four super slow-motion, one high-speed and one cable camera, which will be utilised to offer dynamic shots and unparalleled detail of the action on court. An additional seven cameras will secure further visual details of the event for post-production material, amounting to around 2.5TB and around 10,000 individual content captures.
Forming the backbone of the audio setup will be a Lawo mc256 mixing desk, boasting 480 DSP channels integrated with a Waves SoundGrid Extreme server. Riedel's Artist digital matrix and stageboxes will ensure seamless routing and connectivity, while 28 MADI ports will ensure compatibility with various digital audio sources. This powerful system, complemented by Dynaudio and K+H monitoring and Wohler audio control, will faithfully capture the event's atmosphere for the audience.
A multi-platform experience
The production will introduce three vertical production cameras capturing visual content exclusively for Instagram live and YouTube live. With this step, Mateo and Martinek hope to put fans at the centre of the action with a fresh perspective specifically designed for social media viewing.
Instead of adapting traditional captured content for vertical, these matches will be filmed entirely with vertical cameras, thus offering a unique, dynamic and perhaps even totally raw view of the event.
By embracing the vertical format, both for match production and as a digital second screen, we're entering uncharted production territories. But in doing so, we're putting handball at the forefront of the sports content revolution. And that is very exciting!
According to Martinek, this innovative approach is about gauging the potential of vertical production for future events, bringing handball directly to fans on the platforms they use most.
By embracing the vertical format, both for match production and as a digital second screen, we're entering uncharted production territories, comments Martinek. But in doing so, we're putting handball at the forefront of the sports content revolution. And that is very exciting!
The possibilities of the vertical content will enable the production team to add extra footage of sideline action, interviews and spontaneous action to the highlights of the event, thus unlocking additional visual perspectives for fans.
Live commentary
Chris O'Reilly will once again provide insightful commentary of the event, adding another layer of storytelling to the production.
As has been the case with previous EHF Final4 events, it's expected that O'Reilly's live commentary will serve as a compass for the visual editors working the cameras on the fly.
With the added flexibility and spontaneity of the vertical cameras, the production team is expecting to incorporate additional visual possibilities to further underline O'Reilly's engaging narrative.
Thanks to EHF Marketing's production plan, viewers can be assured that they will be transported to the heart of the action, experiencing every goal, every save and every ounce of passion with unparalleled depth.
With our combination of traditional and vertical content, we're hopeful that all fans viewing from home will be able to watch the right content, at the right moment and on the right screen, concludes Mateo.
Most recent headlines
23/12/2025
How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...
23/12/2025
BitFire's Jim Akimchuk on Supplying Scalability and Customization in the Clo...
23/12/2025
CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...
23/12/2025
Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large
Monday, December 22, 2025 - 14:08
Print ...
23/12/2025
ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...
23/12/2025
End the Year on a High Note and Donate to the Sports Broadcasting Fund Today! By Ken Kerschbaumer, Editorial Director
Tuesday, December 23, 2025 - 12:25 pm
...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...
23/12/2025
Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
23/12/2025
Back to All News
How Steamy Can It Get? Single's Inferno' Season 5 Pre...
23/12/2025
Back to All News
33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...
23/12/2025
New technique lights up where drugs go in the body, cell by cell Scripps Research scientists developed a technique that maps drug binding in individual cells th...
22/12/2025
SVG New Sponsor Spotlight: Presidio's Neerav Shah on the Role of Its Captiva...
22/12/2025
Hitting the bullseye: Sky Sports readies itself for the biggest PDC World Darts ...
22/12/2025
Unique skillset: Bringing new directors to the world of darts at The Worlds with...
22/12/2025
Gravity Media prepares for a flight of fancy with the PDC World Darts Championsh...
22/12/2025
One hundred and eighty: Gravity Media on hitting the production bullseye at the ...
22/12/2025
The Famous Group's Jon Slusser on Fascinating Fans Through Immersive Content...
22/12/2025
ESPN's Meg Aronowitz on Continuing High-Quality Broadcasts of Collegiate Spo...
22/12/2025
ESPN Takes Data-Driven Storytelling to New Heights with MNF Playbook with Next ...
22/12/2025
For a decade, popular German podcast Fest & Flauschig has hosted an annual Chris...
22/12/2025
Paramount Scores Largest Share Increase Among Distributors as Paramount and CBS...
22/12/2025
New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite
Roku gains access to Nielsen's streaming ratings, showing The Roku C...
22/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
22/12/2025
Berklee Wrapped 2025: Our Top News and Stories A look back at a year highlighted by faculty milestones, major film and television projects, Bob Dylan's ho...
22/12/2025
The works of Plato state that when humans have an experience, some level of change occurs in their brain, which is powered by memory - specifically long-term me...
22/12/2025
Partnership integrates complementary satellite data and AI analytics to enhance security, infrastructure, and environmental monitoring solutions for global cust...
22/12/2025
Workflows allow you to create a sequence of planned events which may be added to your template(s) or inserted directly into your sequential or background playli...
22/12/2025
Monday 22 December 2025
Sky extends PGA TOUR partnership until 2029, as Sky Spo...
22/12/2025
Back to All News
Global Anime Hits and New Releases Take Center Stage at Jump Festa 2026
Entertainment
22 December 2025
GlobalJapan
Link copied to clipboar...
22/12/2025
Siobh n McSweeney, Rory McIlroy, Elon Musk, Catherine Connolly, Jim Gavin, Ivan Yates and Traitor Paudie Moloney lead new characters for Callan Kicks the Year 2...
22/12/2025
Winner announced in the picturesque surroundings of Wicklow's Avondale Tower and Treetop Walk
Andrew Trimble wins the show in his first series as coach
Th...
22/12/2025
The 2025 winners have been announced today, Sunday 21 December, for Ireland's largest choral competition Choirs for Christmas hosted by RT lyric fm.
Ove...
21/12/2025
Back to All News
Legoshi and Haru's Story Reaches Its Finale: BEASTARS Fin...
21/12/2025
John Shortt named Young Sportsperson of the Year Kerry are the Team of the Year
...
20/12/2025
Atomos announced the immediate availability of a new firmware update for its Ninja TX GO and Ninja TX monitor-recorders, unlocking ProRes RAW recording from the...
20/12/2025
CJP Broadcast has completed the digitisation of the European Gymnastics tape archive, converting 328 tapes containing more than forty years of recorded material...
20/12/2025
Bitmovin, the leading provider of video streaming solutions, today announced the launch of the Stream Lab MCP Server, to give AI agents and large language model...
20/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
EHF Final4: First-of-its-kind multi-platform experience to be a celebration of handball By Patrick McCumiskey 
