Sony Pixel Power calrec Sony

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever

07/06/2023

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever Rising quality, ease of use, availability in a wide variety of formats mark the industry today By Dan Daley, Audio Editor

Wednesday, June 7, 2023 - 7:00 am

Print This Story | Subscribe

Story Highlights

Anyone seeking library and production music and cues has more choices than ever before, including a new entry this year, Alibi Music. Here is a look at some of the leaders.

Click here for Tech Focus: Production Music, Part 1 - Technology, Business Upheavals Create Challenges and Opportunities.

Founded in 2011, Alibi Music provides music and sound effects for license in advertising, trailers, promos, programming, videogames, and multimedia content. Its expertly curated catalogs are produced and structured especially for storytelling, with high-quality, searchable tracks, alternate mixes, and stems, delivering robust versatility. Among its sports-organization clients are the UFC, WWE, NBATV, and MLB. Formula 1: Drive To Survive Trailer - Netflix

Formed by the partnership of Sony Music Publishing and Universal Music Publishing, the world's two largest record labels, APM Music provides content creators with music of a quantity and quality previously unimaginable. It's available for use in productions across all media types, and the combination of radio quality, variety, and ease of use has attracted the top sports-content creators. Clients include ESPN, NFL, NHL, MLB, NWSL, and WNBA; most Power 5 schools; and growth leagues PLL, PFL, and Fan Controlled Football. Sports Instagram

Megatrax has more than 30 years of experience creating remarkable soundtracks for global sports. It specializes in capturing the essence of various competitions and amplifying the raw energy and excitement through music. A commitment to quality is evident in the music's impact, including a prestigious Super Bowl LVII placement. An advanced AI search feature on its website allows producers to easily find the perfect tracks and enhance the thrill and emotion of sports coverage. With exceptional music, high-profile placements, and innovative AI technology, Megatrax elevates the auditory experience of sports to new heights. Sports Playlists, Sports Albums

Born from original music and sound design for leading worldwide brands, The Vault Production Music Library, designed by Stephen Arnold Music, offers more than 300,000 tracks of highly curated, up-to-date, and relevant content with quarterly updates. Meeting a high standard in production music, it takes advantage of the assets that made it a leader in sonic branding. Its full-time staff of composers are regularly called on to aurally differentiate the likes of Golf Channel/NBC Sports, CNN Sports, ESPN, the UFC, Top Rank Boxing, Sony Interactive, and dozens of other brands, networks, and pro sports teams across the globe. Sports Related

Sound Ideas offers more than 1,000,000 sound effects, production elements, and royalty-free music tracks for broadcast, live events, postproduction, game developers, and multimedia facilities, providing unlimited worldwide synchronization rights with every purchase. Delivery formats include downloads, hard drives, and online memberships. All .wav files are provided with full keyword metadata for search applications. Royalty-free sports music, Sports sound effects

Emmy, Telly, Addy, and Promax Award-winning Warner Chappell Production Music (WCPM) has more than 35 years of experience and success in production and custom music. Based in Los Angeles with offices in New York City, London, Paris, Nashville, S o Paulo, and Hamburg, WCPM is owned by music publisher Warner Chappell Music, part of the Warner Music Group. WCPM represents 195,000+ unique tracks and 130 catalogs across all popular genres: hip hop, pop, rock, country, alternative, classical and orchestral, modern underscore, jazz, trailer music, sound design/SFX, world repertoire, vintage archival. WCPM also produces custom music from its studios in Nashville and Los Angeles. Recent clients include Disney+, ESPN, NBC, ABC, Fox, MLB, EA Games, and the UAE Pro League.

VideoHelper is an independent, boutique one-stop-licensing production-music library providing exclusive music for sports/entertainment broadcasters (NFL Films, ESPN, MSG, HBO, NBC Sports/USA/Golf Channel, NBA on TNT) and professional franchises. Thousands of multi-genre tracks constitute a catalog specifically designed to drive video. The company offers a very specialized breed of production music to sports programming: one that thinks like a producer and is easily editable. Its website/search engine makes it faster and easier than ever to find and license needed music. Sports
LINK: https://www.sportsvideo.org/2023/06/07/tech-focus-production-music-par...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

07/02/2026

Gray Media Inks Expanded Telemundo Affiliation Agreement

Share Copy link Facebook X Linkedin Bluesky Email...

07/02/2026

AIMS Announces Certification of First 48 IPMX Products

Share Copy link Facebook X Linkedin Bluesky Email...

07/02/2026

Levi Stadium Gets Major Wireless Upgrade for Super Bowl LX

Share Copy link Facebook X Linkedin Bluesky Email...

06/02/2026

Appear Appoints Simon Frost as CMO to Accelerate Global Expansion and Customer Engagement

Appear, which specializes in live production technology, announces the appointme...

06/02/2026

CBS Sports to Air Inaugural Baller League USA Season

Baller League US announces CBS Sports and its 24/7 soccer streaming channel CBS Sports Golazo Network will air the league's programming in the United States...

06/02/2026

Gravity Media Powers Australian Open 2026 with Broadcast and Production Infrastructure

Gravity Media, which concentrates in production, content, media services, and fa...

06/02/2026

AIMS Announces Certification of First 48 IPMX Products

The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA), and the European Broad...

06/02/2026

1001 Selects Bitmovin Player to Elevate its Video Streaming Capabilities

Bitmovin, a provider of video streaming solutions, announces that 1001, an OTT service in Iraq, has chosen the Bitmovin Player to improve its video streaming pe...

06/02/2026

Combate Global Licenses Live English TV Rights To YouTube Creator Shane Fazen

Combate Global and content creator Shane Fazen announce a licensing agreement to distribute the Hispanic-focused franchise's first three live MMA events in ...

06/02/2026

Behind the Cisco Technology Connecting Super Bowl Fans

Cisco is powering the invisible backbone of Super Bowl LX at Levi's Stadium as the technology giant delivers secure, high-capacity connectivity for over 70,...

06/02/2026

A Decade of NFL Next Gen Stats Innovation

Over the past decade, the NFL and Amazon Web Services have changed how football analytics are analyzed and presented through Next Gen Stats. There's real-ti...

06/02/2026

SVG GameDay: Seattle Seahawks' Kenton Olson - Two Decades in the Pacific Northwest

In-venue and creative video staffers at the professional and collegiate level ha...

06/02/2026

SVG GameDay: New England Patriots' Ashok Moore - Capturing the Passion of the Fanbase

In-venue and creative video staffers at the professional and collegiate level ha...

06/02/2026

Ratings Roundup: FOX Sports Delivers Most Watched Westminster Dog Show Since '21; FS1 Earns Most-Watched CBB Game Ever

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

06/02/2026

NESN Goes Fast and Light' on Radio Row for Multiplatform Coverage of Patriots' Super Bowl Return

How the podcast-turned-studio-show Boston Has Entered The Chat became an anchor ...

06/02/2026

Inside Austrian Broadcaster ORF's Winter Games Production

ORF, the public service broadcaster for Austria, is in Italy for Milano Cortina 2026, ready to bring the country's most popular winter sports direct to view...

06/02/2026

ORF Chief Director Michael Kgler on Taking the Lead Position for the OBS Alpine Men's Downhill World Feed

Milano Cortina 2026 is now underway and Austrian public service broadcaster, ORF...

06/02/2026

Warner Bros. Discovery Unveils its Winter Olympic Studios in the Heart of Cortina and Livigno

Warner Bros. Discovery (WBD) has lifted the curtain on its studios in Italy that...

06/02/2026

The Winter Olympics are Finally Back at NRK and the Norwegian Broadcaster is Ready to Shred the Gnar

Milano Cortina marks the first time since London 2012 that NRK has had the full ...

06/02/2026

Managing Crews and Connectivity From Italy to Oslo for NRK's Onsite Productions from the Winter Olympics

Winter sports are wildly popular in Norway, with cross-country skiing and biathl...

06/02/2026

NRK's View From its Oslo HQ of the Action on the Slopes as it Brings XR and 1080p to the Games for the First Time

Norwegian broadcaster NRK has the free-to-air rights to the Olympics back for th...

06/02/2026

EA SPORTS Scales Madden Bowl Into Multi-Site, Multi-Stream Production for Super Bowl LX Week

The production of the mega-esports event also leverages facilities at EA headqua...

06/02/2026

Stay Tuned to SVG All Weekend for Behind-the-Scenes Reports From Super Bowl LX

Here's a preview of NBC's massive game and pregame production operation as Super Bowl Sunday approaches....

06/02/2026

Introducing About the Song, a New Way to Explore the Stories Behind the Music

Music fans know the feeling: A song stops you in your tracks, and you immediately want to know more. What inspired it, and what's the meaning behind it? We ...

06/02/2026

CALL FOR NOMINATION OF INDIVIDUALS TO SERVE AS ADVISORY PANEL MEMBERS FOR PRODUCTION & DEVELOPMENT

The National Film and Video Foundation (NFVF), an agency of the Department of Sp...

06/02/2026

Calrec Wins Best of Show at ISE 2026

Calrec Wins Best of Show at ISE 2026 for Orchestrating Distributed IP Production Calrec is delighted to announce that its IP Ecosystem Powered by True Control...

06/02/2026

Latest Nielsen data shows Winter Olympics poised to attract younger, higher-income audiences

Despite most never having strapped on skis or skates, Aussies are keen for some ...

06/02/2026

MNC Software Launches Tapestry Orchestration Platform at...

MNC Software, a global leader in network management and operational support systems tailored to the broadcast and media industry, today announced the launch of ...

06/02/2026

Hippotizer MX Series Drives 52TB of Video for Junior Euro...

The annual Junior Eurovision Song Contest arrived at Tbilisi's Gymnastic Hall in Olympic City, presenting an international stage for young talent with rich,...

06/02/2026

Sonnet Technologies at the 2026 NAB Show

NAB Show 2026 | April 19 22 | Booth # N2471 At this year s NAB Show, Sonnet will showcase new Thunderbolt 5 products, including desktop and rackmount PCIe card...

06/02/2026

AIMS Announces Certification of First 48 IPMX Products

The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA), and the European Broad...

06/02/2026

Dalet Flex LTS Delivers Smarter Search Faster Editing and...

Dalet, a leading technology and service provider for media-rich organizations, today announced a major update to Dalet Flex. Building on the workflow packages a...

06/02/2026

Bitfocus brings on JB and A to boost the US market

Getting closer to the business through highly respected technology partner Stand 4P880, ISE 2026, Fira de Barcelona, 3 6 February 2026 Bitfocus is acceleratin...

06/02/2026

1001 Selects Bitmovin Player to Elevate its Video Streami...

Bitmovin, a leading provider of video streaming solutions, has announced that 1001, a premier OTT service in Iraq, has chosen the Bitmovin Player to improve its...

06/02/2026

Chris Myers Joins Net Insight as SVP of Sales, Americas

Share Copy link Facebook X Linkedin Bluesky Email...

06/02/2026

Sen. Cruz Announces Hearing on Broadcast Media Ownership Rules

Share Copy link Facebook X Linkedin Bluesky Email...

06/02/2026

NAB Show Relocates TV and Radio HQ To LVCC Central Hall

Share Copy link Facebook X Linkedin Bluesky Email...

06/02/2026

Sony Solutions Widely Deployed for Super Bowl LX in San Francisco

Share Copy link Facebook X Linkedin Bluesky Email...

06/02/2026

Telemundo Puerto Rico Launches In Mainland U.S.

Share Copy link Facebook X Linkedin Bluesky Email...

06/02/2026

UKTV Highlights Saturday February 7th - Friday February 13th 2026

TV Highlights: Saturday February 7th - Friday February 13th What can I watch on TV in the UK this week? What can I watch on U&GOLD? What can I stream on U thi...

06/02/2026

Next on Netflix Thailand 2026: The Widest Variety of Thai Stories, All in One Place

Back to All News Next on Netflix Thailand 2026: The Widest Variety of Thai Stor...

06/02/2026

RT announce details of live Winter Olympics 2026 coverage

The Winter Olympics 2026 in Milano Cortina officially get underway this evening (Friday 6 February) with the Opening Ceremony live on RT Player and RT News ch...

06/02/2026

February 05, 2026

How invisible vaccine scaffolding boosts HIV immune response Scripps Research scientists designed a DNA scaffold that carries HIV vaccine proteins into the bo...

05/02/2026

Tech Focus: Wireless Audio, Part 2 - RF Mics Have a Key Role in Sports Broadcasting

Three examples of how wireless microphones are deployed to bring fans in deep an...

05/02/2026

Samsung's Galaxy S25 Ultra Camera To Capture the Opening Ceremony

Broadcast coverage will include 25 cameras distributed around the venues, including to some athletes; Galaxy AI Interpreter will also be deployed The Opening C...