Sony Pixel Power calrec Sony

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever

07/06/2023

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever Rising quality, ease of use, availability in a wide variety of formats mark the industry today By Dan Daley, Audio Editor

Wednesday, June 7, 2023 - 7:00 am

Print This Story | Subscribe

Story Highlights

Anyone seeking library and production music and cues has more choices than ever before, including a new entry this year, Alibi Music. Here is a look at some of the leaders.

Click here for Tech Focus: Production Music, Part 1 - Technology, Business Upheavals Create Challenges and Opportunities.

Founded in 2011, Alibi Music provides music and sound effects for license in advertising, trailers, promos, programming, videogames, and multimedia content. Its expertly curated catalogs are produced and structured especially for storytelling, with high-quality, searchable tracks, alternate mixes, and stems, delivering robust versatility. Among its sports-organization clients are the UFC, WWE, NBATV, and MLB. Formula 1: Drive To Survive Trailer - Netflix

Formed by the partnership of Sony Music Publishing and Universal Music Publishing, the world's two largest record labels, APM Music provides content creators with music of a quantity and quality previously unimaginable. It's available for use in productions across all media types, and the combination of radio quality, variety, and ease of use has attracted the top sports-content creators. Clients include ESPN, NFL, NHL, MLB, NWSL, and WNBA; most Power 5 schools; and growth leagues PLL, PFL, and Fan Controlled Football. Sports Instagram

Megatrax has more than 30 years of experience creating remarkable soundtracks for global sports. It specializes in capturing the essence of various competitions and amplifying the raw energy and excitement through music. A commitment to quality is evident in the music's impact, including a prestigious Super Bowl LVII placement. An advanced AI search feature on its website allows producers to easily find the perfect tracks and enhance the thrill and emotion of sports coverage. With exceptional music, high-profile placements, and innovative AI technology, Megatrax elevates the auditory experience of sports to new heights. Sports Playlists, Sports Albums

Born from original music and sound design for leading worldwide brands, The Vault Production Music Library, designed by Stephen Arnold Music, offers more than 300,000 tracks of highly curated, up-to-date, and relevant content with quarterly updates. Meeting a high standard in production music, it takes advantage of the assets that made it a leader in sonic branding. Its full-time staff of composers are regularly called on to aurally differentiate the likes of Golf Channel/NBC Sports, CNN Sports, ESPN, the UFC, Top Rank Boxing, Sony Interactive, and dozens of other brands, networks, and pro sports teams across the globe. Sports Related

Sound Ideas offers more than 1,000,000 sound effects, production elements, and royalty-free music tracks for broadcast, live events, postproduction, game developers, and multimedia facilities, providing unlimited worldwide synchronization rights with every purchase. Delivery formats include downloads, hard drives, and online memberships. All .wav files are provided with full keyword metadata for search applications. Royalty-free sports music, Sports sound effects

Emmy, Telly, Addy, and Promax Award-winning Warner Chappell Production Music (WCPM) has more than 35 years of experience and success in production and custom music. Based in Los Angeles with offices in New York City, London, Paris, Nashville, S o Paulo, and Hamburg, WCPM is owned by music publisher Warner Chappell Music, part of the Warner Music Group. WCPM represents 195,000+ unique tracks and 130 catalogs across all popular genres: hip hop, pop, rock, country, alternative, classical and orchestral, modern underscore, jazz, trailer music, sound design/SFX, world repertoire, vintage archival. WCPM also produces custom music from its studios in Nashville and Los Angeles. Recent clients include Disney+, ESPN, NBC, ABC, Fox, MLB, EA Games, and the UAE Pro League.

VideoHelper is an independent, boutique one-stop-licensing production-music library providing exclusive music for sports/entertainment broadcasters (NFL Films, ESPN, MSG, HBO, NBC Sports/USA/Golf Channel, NBA on TNT) and professional franchises. Thousands of multi-genre tracks constitute a catalog specifically designed to drive video. The company offers a very specialized breed of production music to sports programming: one that thinks like a producer and is easily editable. Its website/search engine makes it faster and easier than ever to find and license needed music. Sports
LINK: https://www.sportsvideo.org/2023/06/07/tech-focus-production-music-par...
See more stories from svg

North America Stories

20/04/2026

Live From NAB 2026: Sonys Hugo Gaggioni Highlights HDR Advances, Software-Defined Workflows

At the 2026 NAB Show, Sony is showcasing a broad slate of innovations across liv...

20/04/2026

Live From NAB 2026: Fujinons Stosh Durbacz on Expanding the 4K Broadcast Lens Lineup With New Portable Zooms, 94x Box Lens

Fujifilm is sharpening its focus on core broadcast production with a new wave of...

20/04/2026

Live From NAB 2026: Rock-It Sports' John Walberg on Powering Logistics, Shipping for the 2026 FIFA Men's World Cup

This upcoming summer in North America is going to be a busy one. The 2026 FIFA M...

20/04/2026

NAB 2026: Glookast outlines product updates including Media Producer UX, connectors and Premiere Pro panel

Glookast (Booth W1661) announced a series of product updates at NAB Show 2026, c...

20/04/2026

NAB 2026: Matrox Video and Amagi collaborate on cloud-based broadcast workflows using ORIGIN framework

Matrox Video and Amagi announced a collaboration to integrate the Matrox ORIGIN ...

20/04/2026

NAB 2026: Riedel SimplyLive supports expanded centralised VAR system for Argentina football league

Riedel Communications (Booth C4908) announced that the Asociaci n del F tbol Arg...

20/04/2026

NAB 2026: Ikegami introduces VFE-P07D OLED viewfinder with integrated LCD monitor

Ikegami (Booth C3819) announced the VFE-P07D monocular OLED viewfinder at NAB Sh...

20/04/2026

NAB 2026: IABM rebrands as IAMT and launches AI discovery platform and global alliance

International Association of MediaTech (IAMT), formerly known as IABM, announced...

20/04/2026

NAB 2026: Harmonic supports DIRECTV DTH platform upgrade with VOS Media Software

Harmonic (Booth W2831) announced that DIRECTV is updating its US direct-to-home (DTH) video platform using Harmonic's VOS Media Software. The deployment is...

20/04/2026

NAB 2026: Wasabi Technologies acquires Seagate Lyve Cloud business

Wasabi Technologies announced that it has acquired the Lyve Cloud business from Seagate Technology. As part of the agreement, Seagate received equity in Wasabi ...

20/04/2026

NAB 2026: EVS introduces Choreon robotics orchestration platform for unified production control

EVS (Booth N1841) has launched Choreon, a robotics controller for media producti...

20/04/2026

SportsTechBuzz at NAB 2026, Day 2: Live Reports From the Show Floor in Vegas

The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...

20/04/2026

NAB 2026: Skyline Communications launches DataMiner packages on Grass Valley AMPP App Store

Skyline Communications announced the availability of its DataMiner xOps platform...

20/04/2026

NAB 2026: SNS launches Outpost, Trio and AI Suite for connected post-production workflows

Studio Network Solutions (Booth N1129) introduced a set of new products at NAB S...

20/04/2026

NAB 2026: Dell Technologies and NVIDIA present AI data platform for media workflows

Dell Technologies is showcasing its Dell AI Data Platform with NVIDIA at NAB Sho...

20/04/2026

NAB 2026: Blackmagic Design Announces Fairlight Live Software Audio Mixer

Blackmagic Design has announced Fairlight Live, a software-based live audio mixer with SMPTE 2110 support and spatial audio mixing. A public beta is available n...

20/04/2026

Live From NAB 2026: Imagine Comms Jimbo Haneklau Talks Prismon, Hybrid IP/SDI Workflows, and Cloud Playout

At the 2026 NAB Show in Las Vegas, Imagine Communications VP of Sales, Sports an...

20/04/2026

Live From NAB 2026: LiveUs Phillip Broaddus on LU900Q Launch, Nexus Cloud Platform, and REMI Growth

At the 2026 NAB Show in Las Vegas, LiveU Senior Director of Sales, Sports Philli...

20/04/2026

Protecting America's Shores: L3Harris Keeps the Coast Guard Mission-Ready

L3Harris delivers integrated communications, navigation and C4ISR capabilities that empower the U.S. Coast Guard to protect Americas maritime interests and resp...

20/04/2026

Google Cloud Embraces the Rise of Agentic Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Creators Go All in on AI, Niche Content

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

NBC Sports' Jon Miller: Broadcast Is Having a Moment'

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Beyond the Lift and Shift': Cloud Migration's New Mandate

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Virtual Production Finds Its Footing

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Corporate Creators: All Companies Are Media Companies Now

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

IABM Rebrands as the International Association of MediaTech

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CBS Detroit Debuts New AR/VR Technology-Driven Studio

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Fox Sports Taps Appear X Platform for Remote Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CueScript and Lighting Design Group Expand Customer Oppor...

CueScript and Lighting Design Group Expand Customer Opportunities Through New Partnership Find both companies at 2026 NAB Show in CueScript Booth # C 4720 ...

20/04/2026

Layercake Deepens Bitmovin Integration to Power End-to-En...

[Sydney, NSW, 20 April 2026] - Layercake, the company behind the intelligent media orchestration platform Streamcake, today announced the formalisation of its i...

20/04/2026

FOX Sports selects Appear X Platform for next-generation...

Deployment spans FOX Sports' REMI infrastructure, IP production for a major global soccer event, and its Jewel Events production systems Appear, a global l...

20/04/2026

Pro Sound Effects Launches the Industry's First and Only Native Sound Effects Integration for Avid Media Composer at NAB 2026

Pro Sound Effects Launches the Industry's First and Only Native Sound Effect...

20/04/2026

SBE Elevates Fred Willard to SBE Fellow

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Blackmagic Design Announces Blackmagic Camera for iOS 3.3 Update

Blackmagic Design Announces Blackmagic Camera for iOS 3.3 Update Brie Clayton April 20, 2026 0 Comments New update adds camera control and monitoring ...

20/04/2026

Maxon Announces Free Tools and Mobile Expansion of ZBrush and Cinema 4D

Maxon Announces Free Tools and Mobile Expansion of ZBrush and Cinema 4D Brie Clayton April 20, 2026 0 Comments Cinema 4D brings professional 3D workfl...

20/04/2026

Vizrt AI Keyer kills the green screen and creates virtual scenes in any environment

Vizrt AI Keyer kills the green screen and creates virtual scenes in any environm...

20/04/2026

Ikegami Announces VFE-P07D Monocular OLED Viewfinder

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

EVS Launches Choreon Robotic Control Solution

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Ross Video Showcases End-To-End Production Ecosystem at 2026 Nab Show

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Heidi Steffen to Become President of TitanTV

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

NVIDIA and Partners Showcase the Future of AI-Driven Manufacturing at Hannover Messe 2026

Manufacturing is at an inflection point. Across every major industrial economy, ...

20/04/2026

Autonomous AI at Scale: Adobe Agents Unlock Breakthrough Creative Intelligence With NVIDIA and WPP

AI agents are transforming how work gets done across all industries, acceleratin...

19/04/2026

NAB Show 2026 Is Here! Follow All of our Live Coverage!

Blackmagic Design has announced the ATEM 4 M/E Constellation IP and ATEM 4 M/E Constellation IP Plus, two SMPTE 2110-native live production switchers. The ATEM ...

19/04/2026

Live From NAB 2026: Grass Valley CEO Jon Wilson on AMPPs Explosive Growth, Hybrid Workflows, and Whats New at the Show

Grass Valley is finding the right balance between its hardware heritage with an ...

19/04/2026

Live From NAB 2026: Oracles Kip Schauer on Why OCI Is Doubling Down on Media, Sports, and Broadcast

Oracle's strategy rests on the foundational strengths of Oracle Cloud Infras...

19/04/2026

Live From NAB 2026: Program Productions Jess Kowatch on Whats New with ProCrewz and the Impact of AI on Crewing

Program Productions, the live sports production industry's leading crewer, i...

19/04/2026

Live From NAB 2026: Aggrekos Joe Scionti on Powering the Super Bowl, PGA Championship, and the Road to the FIFA World Cup

At the 2026 NAB Show in Las Vegas, SVG sat down with Joe Scionti, Account Manage...

19/04/2026

NAB 2026: Evertz to highlight evertz.io XChange for live event management and market switching

Evertz (Booth N817) is set to present new services within its evertz.io platform...