Sony Pixel Power calrec Sony

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever

07/06/2023

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever Rising quality, ease of use, availability in a wide variety of formats mark the industry today By Dan Daley, Audio Editor

Wednesday, June 7, 2023 - 7:00 am

Print This Story | Subscribe

Story Highlights

Anyone seeking library and production music and cues has more choices than ever before, including a new entry this year, Alibi Music. Here is a look at some of the leaders.

Click here for Tech Focus: Production Music, Part 1 - Technology, Business Upheavals Create Challenges and Opportunities.

Founded in 2011, Alibi Music provides music and sound effects for license in advertising, trailers, promos, programming, videogames, and multimedia content. Its expertly curated catalogs are produced and structured especially for storytelling, with high-quality, searchable tracks, alternate mixes, and stems, delivering robust versatility. Among its sports-organization clients are the UFC, WWE, NBATV, and MLB. Formula 1: Drive To Survive Trailer - Netflix

Formed by the partnership of Sony Music Publishing and Universal Music Publishing, the world's two largest record labels, APM Music provides content creators with music of a quantity and quality previously unimaginable. It's available for use in productions across all media types, and the combination of radio quality, variety, and ease of use has attracted the top sports-content creators. Clients include ESPN, NFL, NHL, MLB, NWSL, and WNBA; most Power 5 schools; and growth leagues PLL, PFL, and Fan Controlled Football. Sports Instagram

Megatrax has more than 30 years of experience creating remarkable soundtracks for global sports. It specializes in capturing the essence of various competitions and amplifying the raw energy and excitement through music. A commitment to quality is evident in the music's impact, including a prestigious Super Bowl LVII placement. An advanced AI search feature on its website allows producers to easily find the perfect tracks and enhance the thrill and emotion of sports coverage. With exceptional music, high-profile placements, and innovative AI technology, Megatrax elevates the auditory experience of sports to new heights. Sports Playlists, Sports Albums

Born from original music and sound design for leading worldwide brands, The Vault Production Music Library, designed by Stephen Arnold Music, offers more than 300,000 tracks of highly curated, up-to-date, and relevant content with quarterly updates. Meeting a high standard in production music, it takes advantage of the assets that made it a leader in sonic branding. Its full-time staff of composers are regularly called on to aurally differentiate the likes of Golf Channel/NBC Sports, CNN Sports, ESPN, the UFC, Top Rank Boxing, Sony Interactive, and dozens of other brands, networks, and pro sports teams across the globe. Sports Related

Sound Ideas offers more than 1,000,000 sound effects, production elements, and royalty-free music tracks for broadcast, live events, postproduction, game developers, and multimedia facilities, providing unlimited worldwide synchronization rights with every purchase. Delivery formats include downloads, hard drives, and online memberships. All .wav files are provided with full keyword metadata for search applications. Royalty-free sports music, Sports sound effects

Emmy, Telly, Addy, and Promax Award-winning Warner Chappell Production Music (WCPM) has more than 35 years of experience and success in production and custom music. Based in Los Angeles with offices in New York City, London, Paris, Nashville, S o Paulo, and Hamburg, WCPM is owned by music publisher Warner Chappell Music, part of the Warner Music Group. WCPM represents 195,000+ unique tracks and 130 catalogs across all popular genres: hip hop, pop, rock, country, alternative, classical and orchestral, modern underscore, jazz, trailer music, sound design/SFX, world repertoire, vintage archival. WCPM also produces custom music from its studios in Nashville and Los Angeles. Recent clients include Disney+, ESPN, NBC, ABC, Fox, MLB, EA Games, and the UAE Pro League.

VideoHelper is an independent, boutique one-stop-licensing production-music library providing exclusive music for sports/entertainment broadcasters (NFL Films, ESPN, MSG, HBO, NBC Sports/USA/Golf Channel, NBA on TNT) and professional franchises. Thousands of multi-genre tracks constitute a catalog specifically designed to drive video. The company offers a very specialized breed of production music to sports programming: one that thinks like a producer and is easily editable. Its website/search engine makes it faster and easier than ever to find and license needed music. Sports
LINK: https://www.sportsvideo.org/2023/06/07/tech-focus-production-music-par...
See more stories from svg

North America Stories

15/10/2026

NEP Adds TAG Multiviewing, Monitoring and QC to NEP Platform

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Supreme Court Sides With Republicans in Political Ad Rates Decision

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Interra Systems to Showcase Smarter Quality Assurance and...

Macroblocking, frozen frames, a missing ad marker that costs a sponsor its spot. A caption that lands two seconds after the line is spoken. These are the moment...

15/10/2026

DATALAND Deploys Riedel Bolero for Secure Communications...

Riedel Communications today announced that DATALAND, the world's first Museum of AI Arts, has deployed a Riedel Bolero Standalone wireless intercom system t...

15/10/2026

Mediagenix Context-Aware Scheduling Helps Media Companies...

Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, unveiled its vision for AI Context-Aware S...

15/10/2026

Sonnet Updates Popular Echo III PCIe Card Expansion Chass...

Desktop and Rackmount Thunderbolt 5 Expansion Systems Support are All Avid Qualified and Support Three Full-Size PCIe What's New: Sonnet Technologies tod...

15/10/2026

Sony Electronics Introduces the ECM-W5 Wireless Microphone with High-Resolution Audio Recording and Stable Connectivity

Sony Electronics Introduces the ECM-W5 Wireless Microphone with High-Resolution ...

15/10/2026

The Maxon Fall 2026 Release Delivers Bigger Worlds Faster...

Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects and visualization, today ann...

15/10/2026

Evergent Achieves TM Forum Open API Gold Certification -...

Evergent, a leader in monetization and subscriber lifecycle management for communication service providers, today announced it has achieved Gold status in TM Fo...

15/10/2026

Berklee Asia Rising Brings Asian and Asian American Music to Signature Series

Berklee Asia Rising Brings Asian and Asian American Music to Signature Series The November 3 concert spotlights student creators and a growing program connect...

15/10/2026

USSI Global Elevates Amanda Flynn to Chief Operations Officer

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

HuskerVision Deploys Grass Valley-Based ST 2110 Production Facility

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Pliant to Feature CrewCom Flex at 2026 NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

ESPN Viewership Up 10%, Extending Networks Growth For Sixth Year

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

NCTC Promotes Four to Senior Vice President

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Cerberus Tech to Introduce Livelink Studio at 2026 NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Pliant Technologies Showcases New CrewCom Flex at NAB New...

Pliant Technologies is highlighting its new CrewCom Flex at NAB New York 2026 (Booth 645). CrewCom Flex is the world's first frameless matrix intercom syste...

15/10/2026

Open From Data Center to Desktop: NVIDIA Expands Nemotron Family With Highest Efficiency Super VL and Bolt Models

NVIDIA today released Nemotron 3.5 Super VL, an open 120-billion-parameter model...

15/10/2026

Dial Up the Cloud: NVIDIA DLSS 4.5 Controls Arrive on GeForce NOW

Dial in the next gaming session this GFN Thursday. New NVIDIA DLSS 4.5 controls give GeForce NOW members more choice over how supported games look and perform i...

14/10/2026

Fifth Annual Silicon Valley Video Summit Names Video Pioneer Andrew Cross as 2027 Conference Chair

The Silicon Valley Video Summit (SVVS), the premier gathering for the region'...

14/10/2026

SVG Remote Production Forum 2026: All Sessions Now Available To Watch on SVG PLAY

Hosted at Warner Bros. Discovery's Techwood Studios, the event explored the ...

14/10/2026

Court Extends Restraining Order Against President Trump's White House News Ban

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

IPC to Demo One Connect Comms Platform at NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

SMPTE Expands Engagement in Africa with South African Eve...

SMPTE, the home for media professionals, technologists and engineers, is expanding its presence in Africa through a series of industry events in South Africa th...

14/10/2026

FEMA Offers Two Webinars Ahead of National EAS Test

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

American Amplifier Technologies Acquires ERI

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

LTN, Sony Integrate Cloud Media Management, Real-Time Playout

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

DirecTV Launches Build Your Own Multiview

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

Wooden Camera Releases Redesigned Sony FX6 Accessory System

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

HuskerVision Builds IP Production Facility with Grass Val...

HuskerVision, the video production and multimedia operation for University of Nebraska Athletics, has deployed Grass Valley K-Frame production switchers and LDX...

14/10/2026

Eden Project Grows Live Learning with LiveU Technology

Eden Project, the UK-based visitor attraction, social enterprise and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proje...

14/10/2026

Rise AV Launches North American Mentoring Council

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

NAB Show New York Exhibitor Insight: Grass Valley

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

NAB Show New York Exhibitor Insight: Cobalt Digital

Share Copy link Facebook X Linkedin Bluesky Email...

14/10/2026

IPC Announces Plans to Showcase its One Connect Intercom...

IPC Announces Plans to Showcase its One Connect Intercom Platform at NAB New York 2026 Visit IPC as a Featured Vendor in the Dale Pro Audio Booth IPC, a le...

14/10/2026

3D Artists Design Cars for GTA VI in a No-AI Rendering Challenge

3D Artists Design Cars for GTA VI in a No-AI Rendering Challenge Brie Clayton October 13, 2026 0 Comments 3DModels.org has opened its annual Car Rende...

14/10/2026

RE:Vision Effects Announces ARRI Film Lab 1.5 Release

RE:Vision Effects Announces ARRI Film Lab 1.5 Release Brie Clayton October 13, 2026 0 Comments ARRI Film Lab 1.5 adds many user requested features inc...

14/10/2026

MTI FILM DRS Nova V7.0 Major Release Now Available

MTI FILM DRS Nova V7.0 Major Release Now Available Brie Clayton October 13, 2026 0 Comments A step forward in digital film restoration DRS Nova V7.0 ...

14/10/2026

The Nordics and NVIDIA Show What's Possible When a Region Commits to Advanced Computing

The Nordic countries have become the European leader in unicorn startup density,...

13/10/2026

#GALSNGEAR's Tequity Talk Podcast Returns for Third Season

#GALSNGEAR has released Season 3 of its Tequity Talk podcast, with new episodes dropping every Tuesday through December 15. Hosted and executive produced by #GA...

13/10/2026

Most Valuable Promotions Appoints Joe Setley as SVP of Products and Digital Media

Most Valuable Promotions (MVP) has appointed Joe Setley as Senior Vice President...

13/10/2026

Zixi and TAG Video Systems Extend Integration for SCTE-35 Verification and Content Matching

Zixi and TAG Video Systems have announced an extended integration enabling the Z...

13/10/2026

LTN and Sony Integrate Ci Media Cloud with LTN Schedule Playout

LTN has announced an integration between LTN Schedule Playout and Sony's Ci Media Cloud platform, connecting cloud-based media management with linear playou...

13/10/2026

Infront Productions Announces New Management Structure

Infront has established a new management structure for Infront Productions. Amikam Kranz, Senior Vice President Media, Betting, Technology and Production, assum...

13/10/2026

Just Women's Sports Acquires Victra Sports, Launches App and Sport-Specific Channels

Just Women's Sports (JWS) has announced three developments: the acquisition ...

13/10/2026

Cinematographer Philip Lozano AFC Uses Sony Rialto Mini for Evil Dead Burn Car Fight Sequence

Cinematographer Philip Lozano AFC used the Sony Rialto Mini (VENICE Extension Sy...

13/10/2026

Op-Ed: Beyond the Newsroom - Why the Story Object Model Is Sports Media's Next Big Economic Shift

In a fundamental change, one expensive act of content creation could become many...

13/10/2026

SVG Digital Engagement Forum 2026 Hits NYC on December 15; HBS Director of Digital Johannes Franken to Keynote

The annual event will explore streaming, personalization, partnering with indepe...