Atresmedia opens in the Gran Via a meeting point with your audience Siguiendo la estela de otros grandes conglomerados audiovisuales internacionales como CBS y Time Warner, Atresmedia Caf propone experiencias vinculadas a los contenidos de la televisi n, la radio y la oferta cinematogr fica del grupo.
Atresmedia entra en el sector del ocio urbano con la apertura de un restaurante especialmente dise ado para integrar a los visitantes en el universo del grupo de comunicaci n.
Situado en Gran V a 55, en el coraz n del Broadway madrile o, Atresmedia Caf abre esta semana sus puertas bajo un concepto similar al de iniciativas impulsadas por otros grandes grupos de comunicaci n, como CBS o Time Warner.
Con este movimiento empresarial, el rea de Diversificaci n aumenta su cartera de proyectos no vinculados a la publicidad para acercar el mundo Atresmedia y valores clave del Grupo como el entretenimiento para todos; el respeto; el esp ritu innovador, y el rigor profesional.
Para cumplir con este prop sito, se han preparado experiencias que invitan a interactuar con las marcas y contenidos m s emblem ticos de los canales del grupo, la radio y la oferta cinematogr fica. Un escenario virtual ser el encargado de trasladar a los clientes m s intr pidos al plat que elijan como si de verdaderos participantes se tratara.
A partir del mes de junio, la oferta de actividades de Atresmedia crecer para dar cabida a la celebraci n de multitud de eventos como ruedas de prensa; presentaciones de pel culas; entregas de premios; emisiones de programas; encuentros con fans, y firma de libros.
Restaurante y bar
Con capacidad para 180 personas, la propuesta gastron mica de Atresmedia Caf marca la diferencia con una selecci n de productos de temporada de calidad. La carta es el resultado de la combinaci n de t cnicas de cocinas contempor neas, que llevan la firma del chef Diego Ferrer, formado en varias escuelas de nuestro pa s que le han dado acceso a establecimientos de renombre como La Broche, Cambio de Tercio (Londres) Zalaca n, Norfeu, Arzak y Mart n Berasategui.
En cuanto al bar, preparado para acoger a 150 personas, destaca por una decoraci n lum nica que var a en funci n de los horarios de apertura. Dentro de su oferta, destaca una cuidada carta de meriendas y cenas, as como un espacio para los amantes del c ctel.
Atresmedia Caf cuenta tambi n con una tienda donde se encuentran todos los productos licenciados de las marcas del grupo, sus series en DVD y merchandising. Adem s, habr espacio para dar visibilidad a otras l neas de actuaci n de Atresmedia como El Armario de la Tele o Tualbum.es.
Para este proyecto, ATresmedia cuenta con la experiencia del grupo Millenium, que aporta m s de 20 a os de experiencia en el sector gestionando marcas de prestigio como Arrocer a Mediterr neo y La Nicoletta.
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Atresmedia opens in the Gran Via a meeting point with your audience Siguiendo la estela de otros grandes conglomerados audiovisuales internacionales como CBS y Time Warner, Atresmedia Caf propone experiencias vinculadas a los contenidos de la televisi n, la radio y la oferta cinematogr fica del grupo. 
