Genelec helps Israel's Dubidub Studios create immersive Dream Room posted: 08/10/2023
Dubidub's CEO Ami Offir pictured in the company's 7.1.4 immersive room.
Tel Aviv-based dubbing and post-production facility Dubidub Studios is seen as a technology leader in Israel, so it came as no surprise when it wanted to embrace immersive audio and create the first professional Atmos studio in the country. When it came to the monitoring solution, Genelec provided the answer.
The main driver behind the move to Atmos was demand from international clients. Atmos today already completely dominates the theatrical industry, says Dubidub CEO Ami Offir. All major companies in the world would probably nowadays produce their content in Dolby Atmos, not in 5.1 or 7.1.
--
To meet this need, Dubidub decided to upgrade its main studio, creating a space it named The Dream Room. To make sure the space met Dolby's specifications, Offir enlisted the help of highly esteemed acoustic consultant David Huja, who runs DHA Acoustic Design. Originally it was a 7.1 studio with a flush mounted monitoring system, recalls Huja. Ami needed to have an Atmos studio, so we decided to upgrade and install a new monitoring system.
When it came to the monitoring solution, Genelec was the obvious choice. After hearing a lot of speakers, I decided that Genelec gives you the confidence that what you hear - if it sounds good - will sound good everywhere, because it's so detailed, says Offir. Genelec monitors give you both truth and impressive power, and these are the only speakers I know that can do it.
Dubidub's immersive room features 8351, 8331 and 8330 Smart Active Monitors.
advertisment --
The system was supplied by local Genelec partner Kilombo and based around The Ones' family of coaxial monitors. Three 8351 models were installed in the LCR positions, with four of the more compact 8331 models acting as the surrounds. For the height channels, four of the 8330 two-way monitors were the preferred choice. The pre-existing subwoofers were retained by the studio to handle LF duties.
The even listening field is achieved by the coaxial drivers in all Genelec The Ones models - it's very good, it's very wide and it's very balanced, adds Huja. The way the sound spreads from these coaxial speakers is very special. And due to the unique way of distributing the three parts of the energy: low, mid, and high, you really feel comfortable when moving to the sides, sometimes even back and forth. You feel like there's something very balanced about what you're listening to.
One challenge came from the fact that the studio wanted to install a flush mounted solution. In order to flush mount all the models, we had to create some custom accessories, explains Huja. We had to make some changes to the back of the wall to take care of the heat from the amplifiers, which are built into the monitors. The flush mount solution was Genelec's suggestion, and they sent me all the details and DWG files, so I could make sure it would fit into the wall.
We ordered Genelec's standard flush mount kits for the 8351 LCR monitors but Genelec's Aki M kivirta and I had to plan custom flush mountings for the 8331 surround monitors, because such mountings didn't exist, adds Huja. The mountings also had to have front openings, which allow the bass energy to come from the rear reflex port to the front.
advertisment --
Dubidub have flush mounted all the surround monitors, including custom flush mounting kits for the 8331 models.
With this level of customisation, GLM calibration software also proved its worth for Dubidub. The GLM system is a great tool, says Huja. It helps you to get the best results from the monitoring system. Otherwise, you might need very expensive and complicated processors to achieve the same DSP functions.
With the upgrade complete, the reaction to the new immersive space has been very positive. The Dream Room is built to a very high standard, says independent consultant, producer and mixer, Yoad Nevo. The way the speakers are embedded and acoustically blended in the room creates a very transparent environment where you don't feel like you're looking at speakers and hearing different sound sources. The worst thing you can do, especially in surround, is to turn your head and look at the speakers. That's what you always want to avoid as a mixer. The Dream Room is very accurate sonically, and it's just a great space to be in!
advertisment --
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Zero in on one that says yes (and no)
Andy Marken May 29, 2026
0 Comments
Hero image courtesy of Deposit Photos
For content creators the most difficu...
29/05/2026
With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...
29/05/2026
Reaffirming a partnership that has defined Canadian sports broadcasting since 19...
29/05/2026
Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format
Ring Digital's Sprin...
29/05/2026
Berliner Ensemble, one of Berlin's five major theater companies, has expande...
29/05/2026
Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...
29/05/2026
Paramount+ will be the English-language U.S. home for Barclays Women's Super...
29/05/2026
Further strengthening its virtualisation strategy to fully support broadcasters ...
29/05/2026
Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...
29/05/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
29/05/2026
Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...
29/05/2026
Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...
29/05/2026
Comcast Business has detailed the advanced network infrastructure it has deploye...
29/05/2026
In two-day event, leaders from academia and industry explored solutions to chall...
29/05/2026
The Basketball Tournament (TBT), now entering their 13th year of competition, ha...
29/05/2026
Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...
29/05/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
29/05/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
29/05/2026
The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...
29/05/2026
New retro-inspired MPC announced
There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...
29/05/2026
Save up to 30 on acclaimed titles
Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...
29/05/2026
Binaural monitoring application improved
Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...
29/05/2026
6 June 2026 at SAE Institute, London, UK
IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Comparing 5 AI Video Enhancers for Restoring Old Video Quality
Kate Luvis May 29, 2026
0 Comments
Digitizing VHS, MiniDV, and other legacy formats doe...
29/05/2026
Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio
Brie Clayton May 29, 2026
0 Comments
Workflow replaces a patchwork of legacy tools...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...
29/05/2026
Back to All News
Latino Film Institute Fellows Screen Their Short Films at the Egyptian Theatre
The Inclusion Fellowship and Spark Animation Grant uplifts 15 ...
29/05/2026
GLOOKAST LAUNCHES CINNAFILM TACHYON PLUGIN FOR MEDIA PRODUCER AND MEDIA SERVICES
This release first appeared here.
Visit our Tachyon product page or contact...
29/05/2026
May 29 2026, 09:00 (PDT) Dolby and rednote Bring More Immersive Storytelling to...
29/05/2026
Something fundamental has shifted in how people consume media. Audiences aren't abandoning television or radio content; they're just expanding how, wher...
29/05/2026
Youtube exclusive special drops today
Watch now
UKTV today announces another e...
29/05/2026
Back to All News
The Official Trailer of Physical 100 Italy, on Netflix From Se...
Genelec helps Israel's Dubidub Studios create immersive Dream Room posted: 08/10/2023 
