
SVG Europe, Hazelden Betty Ford, Expand Addiction Support to European Sports Industry By SVG Staff
Monday, September 19, 2022 - 9:27 am
Print This Story | Subscribe
Story Highlights
SVG Europe and the Hazelden Betty Ford Foundation are collaborating to make it easier for those in the European sports production community to access support in the areas of substance use and mental health.
Hazelden Betty Ford is the largest nonprofit treatment provider of comprehensive inpatient and outpatient addiction, and mental health care, for adults and youth in the world.
For the past two years, Hazelden Betty Ford and the Sports Video Group in the U.S. have worked closely on a number of initiatives around mental health and substance use, says Ken Kerschbaumer, SVG, co-executive director. At the centre of that effort has been a dedicated resource that makes it easy for those to get the help they need. Now, with this new effort, we can also deliver on that promise for our members in Europe as well.
Adds Bob Poznanovich, Hazelden Betty Ford's vice president of business development: The pandemic only increased the need for those in our industry to find quick, viable, and effective support mechanisms; our efforts are designed to help European sports production professionals get the help they need as soon as possible.
At the centre of this European effort is Hallie Heeg, an international recovery coach with 18 years of expertise in eating disorders, substance use disorders, process addictions, and mental health. Her UK-based organisation - WeRise - partners with the National Health Service and the University of East London in the UK as well as the University of Southern California in the United States.
Hazelden Betty Ford connected WeRise with SVG so that members of SVG Europe would have an accessible go-to resource for substance use and mental health needs.
Hallie can be reached at +44 7411966090 or via email at hallie@werise.co.uk The WeRise website is www.werise.co.uk.
Geoff Mason, Sports Broadcasting Hall of Famer, and co-founder of the SVG|Hazelden Betty Ford partnership adds: For us to be able to expand our horizon of impact across the Atlantic Ocean is a dream come true.
The SVG|Hazelden Betty Ford partnership began in 2019 in response to the pandemic and its impact on those in the sports production community. Many were out of work and those that were working found themselves isolated and at greater risk for substance use and mental health issues. That is when Mason, former Fox production leader and Hall of Famer Jerry Steinberg, Kerschbaumer, and Moira McGinley, HBF, VP of development and Chief Development Officer, launched the effort to make it easier for SVG members and sponsors to have dedicated resources (for more details click here to access various resources and more). Mason and Steinberg also launched twice weekly Zoom support meetings that can be accessed at Zoom room IT 850-348-7018 and are held on Tuesdays and Fridays at 10 am EST/3 pm GMT.
In addition to clinical care, Hazelden Betty Ford encompasses:
a fully accredited graduate school of addiction studies
the largest recovery publishing house in the U.S.
a dedicated research center
intensive educational programs for medical students and professionals
community and school-based prevention programs and services
unique family and children's programs
A consulting division, and
Influential thought leadership and public advocacy
Learn more at HazeldenBettyFord.org.
The sports production community in Europe has been an important part of helping bring a sense of normalcy to sports fans all around the world during the pandemic, adds Kerschbaumer. This joint effort between SVG and Hazelden Betty Ford marks an important milestone in giving those professionals the type of support they deserve.
More from Sports Video Group
23/01/2026
WWE's Virtual Production Playbook: How the Professional Wrestling Super Powe...
23/01/2026
Tight set up: Squeezing the PSA's Tournament of Champions into Grand Central...
23/01/2026
Evolving production: The PSA on bringing squash to more viewers at the Tournamen...
23/01/2026
AFC Championship Preview: Behind the Scenes With NFL on CBS' Producer Jim R...
23/01/2026
NFC Championship Preview: FOX Sports Director Rich Russo Talks Technology, Story...
22/01/2026
SVG Students To Watch: Chuck Luarasi, Curry CollegeThe Massachusetts native is cutting his teeth with Harvard Athletics, Cape Cod Baseball LeagueBy Brandon Cost...
22/01/2026
Follow the Money, Episode 4: Talking Tech, Sports, and Private Capital With Sam ...
22/01/2026
Fever pitch: WRC is back for the start of the 2026 season with Rallye Monte-Carl...
22/01/2026
FloSports Prepares To Broadcast Outdoor Hockey Game Amidst Brutally Cold Tempera...
22/01/2026
As Paramount Enters the Octagon, UFC's Craig Borsari Previews Production Pl...
20/01/2026
SVG Sit-Down: BitFire's Jim Akimchuk on the Future of Cloud, Remote, Softwar...
20/01/2026
From architecture to reality: What CBC's Milano Cortina 2026 workflows tell ...
20/01/2026
Milano Cortina 2026: Making the Winter Olympics and Paralympics workflow work fo...
20/01/2026
Countdown to Milano Cortina 2026: SVG Launches SportsTechLive Blog in Lead-up to...
20/01/2026
Grand finale: Rally Saudi Arabia pushes WRC to make the most of cameras and dron...
20/01/2026
State of Change: What's Happening in the Remote-Production Business?NEP Group, Game Creek Video, Dome Productions, Mobile TV Group, Program Productions exec...
20/01/2026
CFP National Championship 2026: A Look Back at SVG's Complete CoverageGo behind the scenes with ESPN, Game Creek Video, Van Wagner, and the champion Indiana...
19/01/2026
CFP National Championship 2026: Indiana Football's Digital Crew Generate Hyp...
19/01/2026
CFP National Championship 2026: Van Wagner Relies on Experience for Indiana-Miam...
19/01/2026
CFP National Championship 2026: Game Creek Video Fields Premiere IP Compound for...
19/01/2026
CFP National Championship 2026: For a Slew of Studio Shows, ESPN Turns Hard Rock...
19/01/2026
CFP National Championship 2026: ESPN's Sweeping Live Game Production Leverag...
16/01/2026
From Berlin to London: Amazon delivers NBA Europe games for an international aud...
16/01/2026
How Vizrt, TriCaster Helped Harvard Athletics Embrace Vertical Video and More to...
16/01/2026
SVG GameDay, Ep. 1: PMY Group's Mike BonnerThe longtime industry veteran provides insight into his approach to producing live eventsBy Kristian Hern ndez, S...
16/01/2026
Attacking the Pin: Inside the PGA TOUR's Replay Remodel With Hawk-Eye Innova...
16/01/2026
Back to Unrivaled: TNT Sports Reconnects With Mediapro for the League's Soph...
16/01/2026
FloSports Orchestrates Mega Weekend Spotlighted by Chili Bowl Nationals, UCA & U...
15/01/2026
Milano Cortina 2026: OBS CEO Yiannis Exarchos Previews Production InnovationsFirst Person View drones, AI-based tech target greater fan engagement, efficiencyBy...
15/01/2026
Clever with cameras: Bringing the drama of the 2026 ISU European Figure Skating ...
15/01/2026
No stranger to ice: Host broadcaster Sunset Vine on pressure and planning for th...
15/01/2026
SVG Campus Shot Callers: Leah Gill, Associate Athletic Director, Digital Media, ...
15/01/2026
National Sports Broadcaster Perspectives: What to Expect in Production in 2026Leaders from ESPN, FOX Sports, Netflix, and Warner Bros. Discovery share their pro...
15/01/2026
From Berlin to London: Amazon delivers NBA Europe games for an international aud...
14/01/2026
Tech Focus: Audio Consoles, Part 2 - New Options for Virtual MixingA variety of solutions offer both technical and economic benefitsBy Dan Daley, Audio Editor
...
14/01/2026
Tech Focus: Audio Consoles, Part 1 - Key Component Evolves Toward the Totally Vi...
14/01/2026
SVG Summit 2025: Audio from Monday Workshops Now AvailableListen to sessions from Live Production Innovation, AI Production Tools, Cloud Production, Content Wor...
13/01/2026
NHL Situation Room 2.0: How Sony Hawk-Eye Powers Centralized Officiating, Player...
13/01/2026
NBC Sports Ices the Audio for the 2026 Prevagen U.S. Figure Skating Championship...
13/01/2026
DMF and MXL in practice: Which vendors are adopting it, and how fast is the ecos...
13/01/2026
CES 2026: Five Important Sports-Tech BuzzwordsThe terms highlight innovations for sports production at the showBy Daniel Frankel, SVG Contributor
Tuesday, Jan...
13/01/2026
For TGL Season 2, Unity 6 Boosts Virtual-Graphic Quality; COSM 360 Cameras Impro...
13/01/2026
Resetting Expectations? The State of the Sports Industry with Devoncroft's J...
12/01/2026
Sports and Music Unite: A Look Back at the Operationally Ambitious FIFA Club Wor...
12/01/2026
Nielsen Panel Discussion Highlights World Cup Impact for FOX, Telemundo, MetLife...
12/01/2026
FIFA President Infantino Highlights How AI Will Impact 2026 FIFA World Cup and B...
12/01/2026
Baltimore Ravens' Jack Dana on Telling a Better Story With Media Management ...
12/01/2026
FOX Sports' Brad Cheney on Spectrum Debate's Impact on the Sports-Produc...
09/01/2026
Rock-It Sports' Deron Brown & Laura Rowlands on Launching a New Brand, Suppl...
09/01/2026
Warner Bros. Discovery's Chris Brown on the Broadcaster's First French O...