Brickyard VFX Bres Life into Disneyland Short

Boutique visual effects, animation and digital production studio Brickyard VFX recently completed animated short film Soar for Disney Parks in collaboration with director Claire Jantzen of Adolescent Content. The short, via ad agency mcgarrybowen Chicago together with Disneys in-house agency Yellow Shoes, is slated to air in theaters as well as on the Disney Channel.

In order to make Jantzens short film concept Soar a reality, Brickyards team designed an animation style that would incorporate both live action talent shot in a stop motion style, along with chalkboard animation.

Initially, Brickyard created a pre-visualization of the entire :90 film to choreograph the body positions of the actors interacting with the illustrated elements in each scene. The Brickyard team, along with Jantzen, photographed a series of single frame stills of the talent, repositioning their poses frame-by-frame, using the previz as an alignment guide. Following the two-day shoot, Brickyards Animation Director David Blumenfeld and Designer Anton Thallner began creating the chalk-animated world in colorful detail complete with iconic Disney films characters. Brickyard artists hand drew and photographed chalk illustrations on a real blackboard and digitally integrated them into the stop motion sequence to give the film a textural quality of practical photography. All of the backgrounds, from forests and underwater seascapes to a stormy sky and a pirate ship, were later animated digitally, with the stop motion talent composited in the foreground.

It was a pleasure to work with social media influencer Claire Jantzen, who has been called an Instagram sensation and has a talent for photography and storytelling as fresh as her 15 years, said Brickyards Managing Partner Steve Michaels. If you ever wondered what creative youth could do with the resources of professional filmmakers, this is your answer.

About Brickyard VFX

Brickyard is a digital production studio skilled in high-end visual effects, animation, design and creative development for advertising, feature films and emerging media. With shops in Boston and Santa Monica, Brickyard is artist-centric at the core, fostering a close collaboration of not only artist-to-director but the entire creative team. Within a cozy eclectic production space, Brickyard assembles a customized crew of designers, animators, and compositors for every project. For company information please contact Kirsten with Brickyard VFX Atlantic at (617) 262-3220 or Jeff with Brickyard VFX Pacific at (310) 453-5722, or visit http://www.brickyardvfx.com .

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CREDITS:

Advertising Agency: mcgarrybowen

Executive Creative Director: Kurt Fries

Client: Yellow Shoes Creative

Production Director, Advertising: Michael Antonucci

Production Company: Adolescent Content

Executive Producer: Hope Farley

Creative Director: Ramaa Mosley

Director: Claire Jantzen

Animation / VFX: Brickyard VFX

Executive Producer: Jeff Blodgett

Animation Director: David Blumenfeld

Animator: Anton Thallner

Illustrator: Chase Webb

CG Modeler: Nicholas Gennovario

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LINK:	https://news.creativecow.net/story/878245...
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