Sony Pixel Power calrec Sony

Filmmaker Agos Bruera Brings Female Gaze to REVERSE

29/03/2023

Filmmaker Agos Bruera Brings Female Gaze to REVERSE

Brie Clayton March 29, 2023

0 Comments

Commercial production company REVERSE welcomes Agos Bruera to its roster. The signing marks the Mexico City-based director's first exclusive representation in the US market.

Bruera's filmmaking style is characterized by a bold, stylish, and pop-infused aesthetic, exemplified in her work for global brands such as Bumble, TRESemm , Nestl , Gillette, and Cabify. Guided by the belief that great stories unfold swiftly, she infuses her camera moves with quick, confident, and dynamic energy, all complemented by vivid, saturated colors.

Cosmopolitan, always experimenting, and ever on the pulse of what's cool, Agos brings a refreshing perspective to our roster as both an artist and a woman, says Thibaut Estellon, REVERSE Founder and Executive Producer. Her visually stunning and emotionally raw aesthetic is captivating. You can see it in everything she creates - whether it's a TV commercial or her Instagram stories. Agos is also hungry, always pushing herself to achieve more, which motivates us even more to break her into the US market and show agencies and brands what she can do - whether in the General or Hispanic markets.

It's a true honor to join an international roster of REVERSE's caliber, adds Bruera. I am excited to continue developing my filmmaking skills and exploring new creative opportunities with the company. From the outset, I could tell that REVERSE values culture and people, and Thibaut's enthusiasm for my vision as a filmmaker and where I want to take it next has been nothing short of inspiring. Although I have learned from the best and worked hard to get here, in many ways, it feels like the journey has only just begun.

Originally from Buenos Aires, Bruera developed her directing style assisting top commercial directors from around the world including fellow Argentinian directors Juan Cabral and Andy Fogwill. Her debut commercial for Sedal, Unilever's Latin American shampoo brand, featured Latin American superstar Lali Esp sito.

Bruera went on to direct spots and branded content across the Latin American market, while honing her visually dynamic filmmaking style influenced by visionaries like Kim Gehrig, Crystal Moselle, CANADA, Daniel Sandwald, and BRTHR. Her sensibilities for celebrity work continued at Stink Films Mexico, where she directed a campaign featuring Formula One driver Sergio Checo P rez. Her short film for the first-ever digital edition of Buenos Aires' Fashion Week was also featured in Vogue Italy.

Related COW News

March 27, 2023Calrec Craft Interview: Florian Brown, A1Last year, veteran A1 Florian Brown spent a full day at Florida-based

March 9, 2023SMPTE President Renard T. Jenkins to Present Keynote Addresses for the Public Media Technology Summit and 2023 NAB BEIT ConferenceThe Society of Motion Picture and Television Engineers (SMPTE) today announced that

Bruera currently resides in Mexico City, a production hotbed for talent and commercial shoots alike in recent years. Embedding herself in the city's vibrant creative scene, Bruera has since built up a trusted network of DPs, editors, and colorists she frequently works alongside. She brings precision to every aspect of the filmmaking process, from lens selection and motion control experimentation to casting and wardrobe - all while empowering her department heads to contribute their best ideas.

Her international appeal expanded with a Latin American market spot for dating app Bumble, which was so well-received that it aired in markets worldwide. She repeated this success in the Spanish market with her recent eye-catching series for the La Once Rasca Link lottery.

Prior to full-time directing, Brueras ran Estudio Famas, a women-focused creative studio specializing in design, branding, and content.

Outside of directing, Bruera finds inspiration in activities from yoga to punk-rock drumming to touring as a live VJ to designing capsule clothing collaborations. She also enjoys digital painting: Nothing commercial, Bruera jokes.

Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.

Enter your email address, and your first and last name below!

-- Sign up: * indicates required

Email Address *

Name

--
LINK: https://creativecow.net/filmmaker-agos-bruera-brings-female-gaze-to-re...
See more stories from creativecow

North America Stories

15/07/2026

FCC to Vote on Replacing National Broadcast Ownership Cap

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

ATSC Updates Industry Audio Loudness Guidance

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

GigaCloud and Cubbit partner to deliver sovereign and res...

GigaCloud, a leading Ukrainian cloud service provider, and Cubbit, the first geo-distributed cloud storage enabler, today announced a new Business Alliance Part...

15/07/2026

SMPTE Launches 110th Anniversary Campaign to Advance Its...

SMPTE, the global society for media professionals, technologists, and engineers, has announced the launch of the SMPTE 110th Anniversary Campaign, a fundraising...

15/07/2026

STUDIO TECHNOLOGIES UNVEILS MODEL 762 STEREO LEVEL CONTRO...

Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, unveils the new StudioComm Model 762 Stereo Level Control, ...

15/07/2026

COW Jobs: Producer, Virtual Events - Hybrid, Full Time, Salaried

COW Jobs: Producer, Virtual Events - Hybrid, Full Time, Salaried Brie Clayton July 15, 2026 0 Comments Producer, Virtual Events (Hybrid | Full-time | ...

15/07/2026

SIMBA powers new streaming delivery network with Broadpea...

Brazilian media organization builds nationwide CDN with Broadpeak's high-performance software for low-latency streaming and new content distribution service...

15/07/2026

DHD Introduces Discovery Utility for Network-Connected Au...

DHD announces a new utility designed to increase the efficiency of its audio mixing systems during initial installation and subsequent configuration. Anyone w...

15/07/2026

BCNEXXT Brings Next-Generation Vipe to IBC2026 Breaking t...

BCNEXXT Brings Next-Generation Vipe to IBC2026, Breaking the 1:1 Channel-to-Server Ratio New innovations liberate broadcasters from legacy playout infrastructur...

15/07/2026

S&P Analysis: Three Quarters of Americans Watch Live Sports

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

Scripps Sports, Ion Score Women's Volleyball Rights

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

NVIDIA and Japan Bring Full-Stack AI and Robotics to Every Industry

Home to leading manufacturers, robotics pioneers, infrastructure builders and gaming, of course, Japan is one of the world's centers of AI - building across...

14/07/2026

Bowling Green State Upgrades Doyt Perry Stadium With New Daktronics LED Display

South end zone videoboard, cloud-based control system will be ready for 2026 football season...

14/07/2026

Mizzou Athletics Launches Connected Digital Platform

Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...

14/07/2026

DePaul Athletics, Playfly Sports Agree to Multimedia Rights Partnership

Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...

14/07/2026

American Association Expands Broadcast Reach Through FanDuel Sports Network Partnership

Independent league adds 14 regional sports network affiliates, growing distribut...

14/07/2026

Euroleague Basketball Introduces Euroleague Basketball+ Digital Ecosystem Initiative

New strategy aims to unify competitions, content, fan engagement, and commercial...

14/07/2026

Professional Fighters League, ESPN Reach Multi-Year Media Rights Deal for Brazil

ESPN and Disney+ become exclusive home of PFL events in key international MMA market...

14/07/2026

TEGNA Names Scott Gill VP of Technology and Operations

Gill will oversee engineering, technology, and sports operations across the company's 64 local television stations...

14/07/2026

Guest Post: Dynamic Media Facilities Could Reshape the Future of Broadcast Workflows

Submitted by North American Broadcasters Association (NABA) As broadcasters con...

14/07/2026

Bayerischer Rundfunk Debuts Fully Software-Defined SMPTE ST 2110 Radio OB Van Built Around Lawo Technology

Modernized mobile unit combines HOME Apps, mc 56 console, and IP infrastructure ...

14/07/2026

Scripps Sports, ION Secure U.S. Rights to 2027 FIVB Womens Volleyball World Cup

Every match of the 32-team tournament will air across ION and Scripps Sports platforms in English and Spanish...

14/07/2026

FloSports Lands Exclusive U.S. Rights to IIHF Mens World Championship Beginning in 2027

FloHockey to stream every game of the annual international tournament under four...

14/07/2026

Minnesota Lynx Add Three Games to KARE 11s Over-the-Air Schedule

Victory+ telecasts to be simulcast on TEGNA-owned station, expanding free local distribution...

14/07/2026

CBS Atlanta Adds a Noon Newscast

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Tegna Names Scott Gill VP, Technology and Operations

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Colorado Wildfires Bring Close Call for Broadcasters

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

IBC2026 sets conference agenda

IBC2026 has unveiled a powerful Conference programme bringing together global media leaders, technology innovators, creators, sports organisations, broadcasters...

14/07/2026

Nominations for Best of Show Awards at IBC2026 Now Open

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Broadcast Solutions delivers industry-first software-defi...

Broadcast Solutions, a leading systems integrator and provider of innovative solutions for the broadcast media industry, has delivered two highly capable outsid...

14/07/2026

UPDATED: Scripps, DirecTV End Blackout, Ink New Retrans Deal

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

12 States Sue to Block $110 Billion Warner Bros./Paramount Merger

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Heidi Raphael to Head N.Y. State Broadcasters Association

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

CBS Atlanta Expands Live Local News Programming

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Nemotron Labs: How Open Models Give Enterprises and Nations AI They Can Trust, Control and Customize

Editor's note: This post is part of the Nemotron Labs blog series, which exp...

14/07/2026

Seven paradoxes shaping the next era of media production - Episode 3

Why Trusted and Secure Media Operations Matter In this series, we explore the technologies, architectures and operational realities shaping modern media operati...

14/07/2026

Why Performance per Watt Is the Ultimate Metric for AI Infrastructure Efficiency

Power is AI infrastructure's inescapable constraint. How many tokens an AI factory can generate within a fixed power budget determines its revenue and profi...

13/07/2026

BravesVision GM Jeff Cravens on Launching MLB's Newest Team-Owned Network in 35 Days

The Braves opted to keep production in-house rather than hand it off to MLB...

13/07/2026

Behind The Mic: Adam Schefter Signs Multi-Year Extension with ESPN

Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...

13/07/2026

Eurovision Sport and European Athletics Bring Live Athletics to More Fans with Multilingual AI Commentary Initiative

Eurovision Sport is making live athletics more accessible to fans than ever befo...

13/07/2026

Milwaukee Bucks Return to Full-Season Over-the-Air Television for First Time in 31 Years

The Milwaukee Bucks will return to full-season over-the-air television for the 2...

13/07/2026

SMPTE Expands Education Offerings with Connected Learning Path for IP Media Workflows

SMPTE has announced an expanded education pathway for media technology professio...

13/07/2026

Vizrt Graphics Power Netflix MVP MMA Event at Intuit Dome

Vizrt has announced that its graphics technology was used by broadcast design agency Girraphic for Netflix's debut MVP MMA event, broadcast live from the In...

13/07/2026

ARRI To Sell Global Rental Business to H2 Equity Partners in Management Buyout

ARRI has announced an agreement to sell its global rental activities in Europe, the United Kingdom, and North America to H2 Equity Partners through a management...

13/07/2026

DAZN and Premier Boxing Champions Announce Global Broadcasting Partnership

DAZN has announced a partnership with Premier Boxing Champions (PBC) to bring PBC fight nights to DAZN subscribers globally. The partnership begins Saturday, Ju...

13/07/2026

TikTok and WSC Sports Partner To Connect Sports Rightsholders With Content Creators

TikTok and WSC Sports have announced a strategic partnership that gives sports r...

13/07/2026

Ross Video Powers MLB All-Star In-Venue Production for Seventh Consecutive Year

Two new Ross products -Brushback: Full Count and CapGo - are debuting at Citizens Bank Park All-Star festivities...

13/07/2026

MSG Networks Jackie Lyons on Knicks Title Run Coverage, XR Studio Launch, and RSN Production Strategy

MSG Networks' was given exclusive access during the Knicks' unforgettabl...

13/07/2026

Sundance Institute Announces 2026 Producers Labs Fellows

LOS ANGELES, July 13, 2026 - Sundance Institute today announced the 10 producers selected to participate in its annual Producers Labs taking place July 13-18 fo...

13/07/2026

SMPTE Expands Free IP for Media Training Resources

Share Copy link Facebook X Linkedin Bluesky Email...