Fujifilm launches a more comprehensive portfolio for Europes healthcare community following the integration of Hitachi Diagnostic Imaging

01/07/2021

Fujifilm launches a more comprehensive portfolio for Europes healthcare community following the integration of Hitachi Diagnostic Imaging

July 1, 2021

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Today at a virtual European event, the newly named FUJIFILM Healthcare Europe and FUJIFILM Europe's existing European medical business (hereinafter referred to as Fujifilm ) presented a complete and integrated portfolio of diagnostic products and services, including CT, MRI, X-ray, AI, PACS, endoscopy and ultrasound systems. Todays launch follows the completion of Fujifilms acquisition and takeover of Hitachis Diagnostic Imaging-related business on 31 March 2021 for 179 billion yen ( 1.3 billion), with the newly named FUJIFILM Healthcare Europe also launching today.

Presenting a more comprehensive portfolio to an audience of key opinion leaders in the medical community, customers and the media, the synergy of FUJIFILM Healthcare Europe and Fujifilm is central to the growth strategy of the Japanese multinational in Europe, as Fujifilm looks to establish itself as a healthcare market leader. Combining the two organisations' product line-ups enhances Fujifilms overall capability to offer a comprehensive solution that caters to a broad range of clinical needs.

As a result of this strengthened offer, Fujifilm intends to significantly expand its diagnostics business globally as one of the Groups leading growth drivers, aiming to achieve a turnover of 860 billion yen ( 6.6 billion) within the next three years; a growth of more than 50% compared to the fiscal year ending March 2020.

Todays virtual event presented the European medical community with a comprehensive healthcare portfolio. FUJIFILM Healthcare Europes expertise in CT, MRI and ultrasound, combined with Fujifilm's business' core capabilities in x-ray, endoscopy, womens health, AI, PACS and IVD, allow the company to maximise its services and products in several areas of prevention and diagnosis for the benefit of patients in Europe.

Highlights of the enhanced portfolio that demonstrate this new strength include:

FUJIFILM Healthcare Europes high-image-quality and robust CT combined with Fujifilm's AI technology platform REiLI, and SYNAPSE 3D, which supports post-processing, offering a low dose solution to radiology departments and total support from imaging to diagnosis.

An enhanced Fujifilm offering to a wider range of hospital departments, including gynaecology, surgery and urology. For example, the clinical application of FUJIFILM Healthcare Europes ultrasound technology in surgery provides a platform for Fujifilm's new introduction of surgical endoscopes and SYNAPSE 3D.

Expanded application and technical support and service across the complete portfolio of Fujifilm medical products.

We have worked hard to achieve this important milestone for Fujifilm and its future development. Today we are stronger together, and our goal is to maximise these new comprehensive and complete portfolio synergies. Our goal is to position ourselves as a market leader and number one comprehensive partner for the Healthcare community in Europe in the field of prevention and diagnosis

says Toshi Iida, President and Managing Director of FUJIFILM Europe. Thanks to this important acquisition, we have combined the strengths and skills of two leading companies in the sector, and today we offer a package of comprehensive and cutting-edge solutions. Fujifilm is now a company that offers a more comprehensive portfolio to healthcare providers across Europe. New milestones await us in AI, Healthcare IT, CT, MRI, ultrasound and many more fields, intending to create new values of excellence across this exciting new combined team,

adds Masaharu Fukumoto, Senior Vice President, FUJIFILM Europe. We bring to Fujifilm many decades of experience in the market, alongside a strong and comprehensive product portfolio. The two organisations complement each other perfectly, and I am excited for the service and support we can offer together with a new combined team that is ready to embrace new challenges and great adventures in the future. Together we are stronger.

said Jean-Luc Budillon, President and COO, FUJIFILM Healthcare Europe.

About Fujifilm in Europe

Fujifilm operates over 50 group companies and branches in Europe and employs approximately 4,500 people engaged in R&D, manufacturing, sales and service, with FUJIFILM Europe GmbH, located in D sseldorf, Germany, operating as the strategic headquarters for the region. Throughout Europe, Fujifilm entities serve a range of industries including medical technology, biopharmaceuticals, electronic materials, industrial products, chemicals, graphic systems, optical devices, data storage and all aspects of photography. Over the last 20 years, the company has more intensively focused on healthcare - from diagnosis to prevention and treatment. Today, Fujifilm in Europe provides the entire spectrum of patient care, in addition to research, development and manufacturing in advanced therapies, gene therapies and vaccines, as well as providing cell culture media and regenerative medicine solutions.

Luana Porfido

Head of Corporate Communications - Europe

FUJIFILM Europe GmbH

luana.porfido@fujifilm.com

TEL 39-0-3459529101

Andy Ross

Deputy Head of Corporate Communications - Europe

FUJIFILM Europe GmbH

andy.jm.ross@fujifilm.com

TEL 44-0-7766497949

LINK:	https://www.fujifilm.com/uk/en/news/fujifilm-launches-a-more-comprehen...
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