Save the Date: Join Us for SVG LIVE!, a Sports & Entertainment Production Summit, in L.A. on Nov. 12 SVGs newest event will be headlined by a keynote conversation with industry icon Jim Bell, currently SVP of Media for the LA28 Olympics and former top exec at NBC Olympics, The Today Show, and The Tonight Show By SVG Staff
Monday, July 21, 2025 - 1:10 pm
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Major live events ranging from the Super Bowl and The Oscars to the Olympics and the Grammys draw massive audiences, making them increasingly vital content for broadcasters and streamers as they compete in an intensely fragmented and competitive market. Join us in Los Angeles on Nov. 12 for SVG LIVE!, a Sports and Entertainment Production Summit, where leading sports and entertainment producers, directors, and technical leaders will take us inside the strategy, workflows, and technology they use to produce these unforgettable events for millions of viewers around the globe.
CLICK HERE TO REGISTER NOW!
Held at the Luxe Sunset Blvd Hotel in L.A., the brand new SVG event will cover a variety of live-production-focused topics including award ceremonies, halftime performances, pre/post-game show, red carpet arrivals, and more. In addition to hearing unique perspectives from front-bench and creative leaders, learn about the latest technological developments in live-production workflows, cine-broadcast cameras/lenses, cloud and REMI, XR and virtual production, and much more.
The day will be headlined by a keynote conversation with industry icon Jim Bell. As senior vice president of media for the LA28 Olympic and Paralympic Games, he leads the effort to bring the world's biggest event to life for a global audience. A 24-time Emmy Award winner, Bell has spent his career at the intersection of sports, news, and entertainment-trusted with some of the most iconic brands in media, including NBC Olympics, the FIFA World Cup, The Today Show, and The Tonight Show. He is the only person to have ever run both Today and Tonight, and his credits range from the London and Rio Olympics-respectively the most-watched and most-profitable Games in U.S. TV history-to the creation of the beloved fourth hour of Today with Kathie Lee and Hoda. Known for championing innovation, collaboration, and storytelling that resonates, Bell now brings that same spirit to LA28, helping to reimagine how the Games will be experienced across every screen, platform, and generation.
Stay tuned for more speakers from top sports- and entertainment-production organizations. The inaugural SVG LIVE! program is being spearheaded by conference chair Jeff Jacobs, SVP and Head of Production at NEP Group and 30-year sports-entertainment-production industry veteran with key leadership roles at NBC Sports & Olympics and Viacom's MTV Networks, among others.
CLICK HERE for the full SVG LIVE! agenda with topics including:
The State of Live: How Live Programming Continues To Dominate the Media Landscape
Mastering Ceremonies: Bringing Awards Shows, Festivals, and Other Tentpole Events to Life
The Future Is Live: Tech Innovations Driving Real-Time Sports & Entertainment Production
The Convergence of Sports and Entertainment: Producing Studio Shows and Live Events on the Field and in the Arena
Reality, Reimagined: The Role of AR, XR, and Virtual Production in Live Event Production
No More Boundaries: How Onsite, REMI, and Cloud Productions Are Evolving
For more information on SVG LIVE!, including the registration page, full agenda, sponsorship opportunities, and hotel link, CLICK HERE.
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Save the Date: Join Us for SVG LIVE!, a Sports & Entertainment Production Summit, in L.A. on Nov. 12 SVGs newest event will be headlined by a keynote conversation with industry icon Jim Bell, currently SVP of Media for the LA28 Olympics and former top exec at NBC Olympics, The Today Show, and The Tonight Show By SVG Staff 
