Sony Pixel Power calrec Sony

Lucas Oil chooses Forscene for OTT motor racing content

21/06/2016

LONDON - June 20, 2016 - Sports broadcaster, Lucas Oil Racing TV, has chosen Forscene to provide fast turnaround edits for their OTT motor racing content. The motorsport specialists are using Forscene's professional video editing software to produce race highlights packages which are then distributed directly to a global audience through their website and on platforms including Amazon Fire TV, Roku and Nexus Android TV.

Lucas Oil has been a ubiquitous presence in the motor racing broadcast sector for decades. What started as simple corporate sponsorship in 1990 quickly developed into producing racing television programmes with outside production companies, and then launching their own studios to provide content for networks including ESPN, Speed, CBS Sports, and NBC Sports. In 2011 Lucas Oil purchased MAVTV and has since grown the channel to become the television leader in motorsports. At the beginning of this year the company responded to the shift to OTT viewing by launching Lucas Oil Racing TV - a direct-to-consumer platform for motor racing content.

Lucas Oil Racing TV covers up to five motorsport events each weekend from April to October. While some races are broadcast live, contests like tractor pulling and drag boat races have a lot of delays at the event level and don't suit live coverage. But there is still a need to get these race highlights packages to fans quickly. Trusted Lucas Oil Studio technology partners and Forscene resellers, Technicalogy, first introduced the company to Forscene and the deal was concluded shortly after the team visited the Forscene stand at the 2016 NAB Show.

Forscene's cloud-based video editing solution provides Lucas Oil Studios with a one-stop solution for editing and distributing near-live sports content. Live video streams are transcoded and uploaded into the Forscene cloud at the sports event, making the content available to the Lucas Oil team anywhere in the world, over a standard internet connection. Editors can start cutting sequences while the live streams are ingesting, 3-5 seconds behind live, and then publish high resolution masters directly from Forscene to multiple destinations at once.

Forscene allows us to do more with less. We can turn around a high-end, professional product in record time, without having to send teams to the events because our content is just a click away, said Dave Wonser, multimedia director at Lucas Oil Studios. We've seen significant growth and support for the platform in the sports sector and we're confident that the technology will continue to be an industry leader in the years to come.

Lucas Oil is synonymous with motorsport broadcasting in the same way that we hope Forscene will soon be synonymous with the post-production of digital content, said Jason Cowan, director of business development at Forbidden. Signing an established and influential broadcaster like Lucas Oil Studios brings us one step closer to that goal.

For more information visit www.forscene.com

About Forbidden Technologies plc

Forbidden delivers high-performance cloud video services for media makers and broadcasters. Its flagship product, Forscene, is the world's most advanced cloud-based professional video editing software, powering entirely new workflows from creation to delivery. Quoted on the London Stock Exchange, Forbidden partners with high-profile media and technology companies to complement its cloud infrastructure and provide greater value and efficiency to its clients.

More information about Forscene can be found at www.forscene.com

About Lucas Oil Racing TV

Lucas Oil Racing TV has launched as the first streaming TV network dedicated solely to the world of motorsports - 24 hours a day, 7 days a week. The new network is the world's premiere motorsports destination. Programming includes LIVE racing, expanded pre-and post-race action, behind-the- scenes content, unseen interviews, automobile build shows, and an extensive library of motorsports content and racing! The app is available through www.LucasOilRacing.tv for viewing on smartphones and tablets, as well as Amazon Fire TV, Android TV, and Roku. Subscriptions are $59.99 with a one-year agreement, or $6.99 month for a pay-as- you-go plan. Sign-ups are available now on: www.LucasOilRacing.TV

All trademarks appearing herein are the property of their respective owners.
LINK: http://www.theiabm.org/news/member-news/blogart3534...
See more stories from iabm

Most recent headlines

28/11/2025

Brides Asks for Compassion for Our Youths

Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...

28/11/2025

4 Reasons Why Keeping Your Spotify App Updated Matters and What You Might Be Missing

It's easy to ignore those little red update available badges. But when it ...

28/11/2025

FCC to Vote on LPTV Rules at Dec. Public Meeting

WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...

28/11/2025

Professional Fighters League Packs a Domestic, International MMA Punch (TV Sportsplay)

The Professional Fighters League is looking to super-serve fans of mixed martial...

28/11/2025

Fubo Launches Multiview Beta on Roku

Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....

28/11/2025

WNBA Playoffs Continue: What's On This Weekend in TV Sports (Sept. 28-29)

The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....

28/11/2025

Freeze Frame: B+C Hall of Fame 2024

The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...

28/11/2025

Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?

We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...

28/11/2025

DirecTV Acquires Dish, Unifying Struggling Satellite Business

DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...

28/11/2025

B+C Hall of Fame Announces Its Class of 2025

The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...

28/11/2025

Sky Sports x Slawn drop limited-edition football jersey that unlocks a month of free content from the home of sport

Friday 28 November 2025 Sky Sports x Slawn drop limited-edition football jersey...

28/11/2025

Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds three billion euros for the first time

Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...

28/11/2025

Changing children's lives for good: Donations for the RT Toy Show Appeal 2025 open tonight

Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...

27/11/2025

Vizrt Launches Viz One 8.1 With AI-Powered Features

LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...

27/11/2025

Prime Video Debuts AI-Powered Video Recaps

Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...

27/11/2025

Netflix's 'Raat Akeli Hai: The Bansal Murders' Marks a Grand World Premiere at IFFI Ahead of Its Global Release on 19th December

Back to All News Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...

27/11/2025

Sky unveils first look image from high-stakes action thriller Prisoner, coming 2026

Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...

27/11/2025

Sky Arts Reveals the Nations Greatest Basslines and Queen Reign Supreme

Thursday 27 November 2025 Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme The UK's most iconic basslines have been revealed...

27/11/2025

Stranger Things 5': Prepare for One Last Adventure With Our Final Season Coverage Guide

Back to All News Stranger Things 5': Prepare for One Last Adventure With O...

27/11/2025

Elastic Compute for a Sustainable Media Industry

The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...

27/11/2025

Arqiva Achieves Five-Star GRESB Rating

Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership Winchester, UK, 27 November 202...

27/11/2025

Retail Media Audits Explained: What Networks Need to Know

What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...

27/11/2025

Katie Taylor, Rachael Blackmore and Arthur Gourounlian among the guests on this week's Late Late Show

World champion boxer and Irish sporting icon Katie Taylor will be in studio this...

27/11/2025

Tonight on RT Prime Time, serious child protection concerns emerge over online gaming platform, Roblox

Roblox, one of the world's most popular online gaming platforms for primary ...

27/11/2025

The Ultimate Black Friday Deal Is Here

Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...

26/11/2025

SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Featuring NFL, NBA, and Golf

SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...

26/11/2025

Inside the Archives: Winter Is in the Air and in Our Festival Films

A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...

26/11/2025

10 Book Podcasts You Can't Miss

Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...

26/11/2025

JioStar and Nielsen Unveil Breakthrough Cross-Screen MeasurementStudy, Redefining Advertising Effectiveness in Live Sports

Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...

26/11/2025

ITN Deploys IP-Based Production Control Room

LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....

26/11/2025

YouTube TV, TelevisaUnivision End Lengthy Blackout

MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...

26/11/2025

OpenDrives Bridges the Gap Between IT and Creatives with...

OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...

26/11/2025

Disguise to Showcase Future of Event Visuals at LDI 2025

Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...

26/11/2025

HighField AI Expands Global Channel Partner Network to Ac...

HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...

26/11/2025

Mono Streaming selects PlayBox Neo to manage English Prem...

As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...

26/11/2025

Bell Centre arena in Montreal elevates fan experience wit...

Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...

26/11/2025

Vizrt launches AI-powered advances for speed and accuracy...

Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...

26/11/2025

ITN Launches Low-Latency IP Control Room Powered by Teche...

ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...

26/11/2025

Ikegami Maintains Initiative in Broadcast Systems Develop...

Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...

26/11/2025

Fubo, NBCUniversal Trade Barbs in Carriage Dispute

Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....

26/11/2025

Global Sports Rights Spending to Top $78 Billion in 2030

LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...

26/11/2025

Vubiquity Earns AWS Media & Entertainment Competency Status

LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...

26/11/2025

Comcast Pays $1.5 Million to Settle FCC Data Breach Probe

WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...

26/11/2025

Berklee Named to the Hollywood Reporters Top Music Schools List

Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...

26/11/2025

Animated Series Love Through a Prism' Casts New Light on Romance Between Aristocrat and Exchange Student in London

Back to All News Animated Series Love Through a Prism' Casts New Light on ...

26/11/2025

NALIP Unveils Fifth Cohort of Director Incubator

Back to All News NALIP Unveils Fifth Cohort of Director Incubator Social Impact 26 November 2025 United States Link copied to clipboard The National Assoc...

26/11/2025

YouView Achieves Greenly Gold Certification for Sustainability

YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025 YouView is proud to announce a Gold Certification award from Greenly for our perform...