Sony Pixel Power calrec Sony

SVG New Sponsor Spotlight: M2A Media's Matt Hughes On the Emergence of Live Cloud Production

27/03/2023

SVG New Sponsor Spotlight: M2A Media's Matt Hughes On the Emergence of Live Cloud Production M2A Media joins SVG as one of its newest corporate sponsors By Brandon Costa, Director of Digital

Monday, March 27, 2023 - 10:44 am

Print This Story | Subscribe

Story Highlights

Live production in the cloud is arguably one of the most rapidly growing trends in the sports media industry today. M2A Media is an industry leader when it comes to developing solutions and services that help broadcasters scale their workflows and get the most out of the AWS public cloud.

In the latest SVG New Sponsor Spotlight, we welcome M2A Media to the SVG family and sit down with the company's Chief Commercial Officer Matt Hughes to discuss the company's product line and how they are working hard to help me the unique challenges that broadcasters are facing in moving key operational workflows to the cloud.

M2A Media recently announced that it will launch its latest product feature, encoder-based ad manipulation (EBAM), at the 2023 NAB Show.

To introduce yourself to more of SVG's newest sponsors, watch the SVG New Sponsor Spotlight series on SVG PLAY.
LINK: https://www.sportsvideo.org/2023/03/27/svg-new-sponsor-spotlight-m2a-m...
See more stories from svg

North America Stories

08/06/2023

New RISE Initiative Empowers First-Gen Students

New RISE Initiative Empowers First-Gen Students Set to launch this fall, RISE will support first-generation students and their families in navigating a succes...

07/06/2023

Check Out These Sundance-Supported Films at the 2023 Tribeca Festival

Sundance-supported A Revolution on Canvas (Untitled Nicky Nodjoumi) will have its world premiere at the 2023 Tribeca Festival. (Photo courtesy of Tribeca Fest...

07/06/2023

EPTV Chooses MediaKind IP/SRT Tech As Microwave Network Replacement

FRISCO, TEXAS EPTV, a TV Globo affiliate and Brazilian network, has selected MediaKind to replace its microwave network solution with IP/SRT transmission protoc...

07/06/2023

Funicular Goats Raises the Bar for Cinematic Multi-Camera...

Multi-camera cinematic production solutions shop Funicular Goats turns heads, both for its noteworthy credentials and memorable name. Since launching in 2019 wi...

07/06/2023

Council of Europe fully embraces the Profuz LAPIS digital...

Profuz Digital is pleased to announce that the Council of Europe has invested in the Profuz LAPIS digital asset management system. Profuz LAPIS is used as an ad...

07/06/2023

Matthews Dovetail Cross Plate

The Dovetail Cross Plate (patent-pending) expands orientation versatility when mounting a camera to a fluid or gear head. It also simplifies working with prime ...

07/06/2023

RIST Forum Members to Showcase at BroadcastAsia 2023

The Reliable Internet Stream Transport (RIST) Protocol will be showcased by a number of RIST Forum members at BroadcastAsia from 7th-9th June 2023. RIST provide...

07/06/2023

France 3 Nouvelle Aquitaine uses the EoleCC web platform...

France 3 Nouvelle Aquitaine (.3NoA) has chosen Videomenthe s EoleCC solution to subtitle its documentaries for the CIRCOM prize. France 3 Nouvelle Aquitaine (....

07/06/2023

Matrox Video Introduces LUMA Pro Graphics Cards for Pro AV Market

Matrox Video Introduces LUMA Pro Graphics Cards for Pro AV Market Brie Clayton June 7, 2023 0 Comments LUMA Pro Series Offers Next-Gen Graphics for Dem...

07/06/2023

Alteon.io now supports 3D objects, paving the way for unprecedented cloud-based AR workflows

Alteon.io now supports 3D objects, paving the way for unprecedented cloud-based ...

07/06/2023

Fremantle Taps eTribez for Production Management

LOS ANGELES eTribez has announced that Fremantle has inked a deal to use eTribez PM, the company's new enterprise resource planning (ERP) platform, at Frema...

07/06/2023

PGA Tour Merges with LIV Golf

NEW YORK; RIYADH; PONTE VEDRA BEACH, Fla. In a surprise move that follows months of bitter litigation between Saudi-backed LIV Golf and the PGA, the PGA Tour, D...

07/06/2023

NABLF Honors Broadcasters' Public Service

WASHINGTON The National Association of Broadcasters Leadership Foundation (NABLF) honored the recipients of the 2023 Celebration of Service to America Awards to...

07/06/2023

Alfalite debuts its LED displays at InfoComm and celebrat...

Alfalite, the only European manufacturer of LED screens, will make its debut at InfoComm with its LED panels for the rental, fixed installation and virtual prod...

07/06/2023

Peerless-AV To Show Universal dvLED Mounting System At InfoComm 2023

AURORA, Ill. Peerless-AV has begun shipping its new SEAMLES Kitted Series Universal dvLED Mounting System (DS-LEDUNV) and will show the system at InfoComm 2023,...

07/06/2023

Wooden Camera Announces Release of Elite Accessory System for ARRI ALEXA 35

Wooden Camera Announces Release of Elite Accessory System for ARRI ALEXA 35 Brie Clayton June 6, 2023 0 Comments Wooden Camera announced the new Elite ...

07/06/2023

Listen to MIX Mornings Podcast!

Miss any of the MIX Mornings show this week? Have no fear! Take MIX Mornings with you wherever you go by listening on demand! Tune in to the new MIX Mornings Po...

07/06/2023

Preview the Latest Electronic Performance Gear from Connect 2023

Preview the Latest Electronic Performance Gear from Connect 2023 Berklee faculty share some of their favorite tech from this weeks Electronic Digital Instrume...

07/06/2023

Student Spotlight: Bahar Badieitabar

Student Spotlight: Bahar Badieitabar The composition and performance major talks about her journey to Berklee from Iran, composing on the oud, and how she fin...

07/06/2023

What Is Photogrammetry?

Thanks to street views, modern mapping tools can be used to scope out a restaurant before deciding to go there, better navigate directions by viewing landmark...

07/06/2023

Taking AI to School: A Conversation With MIT's Anant Agarwal

In the latest episode of NVIDIA's AI Podcast, Anant Agarwal, founder of edX and chief platform officer at 2U, shared his vision for the future of online edu...

07/06/2023

Telos Alliance Announces Summer Roundup Webinar

Telos Alliance Announces Summer Roundup Webinar Search Registration is now open for the June 28th webinar.. Cleveland, Ohio (June 2023) Telos Alliance ...

07/06/2023

APM Music To Serve as Unified Music Resource for Major League Baseball

APM Music To Serve as Unified Music Resource for Major League Baseball Under the deal, the production-music supplier will also manage copyright clearance By Da...

07/06/2023

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever

Tech Focus: Production Music, Part 2 - Libraries Have More To Offer Than Ever Rising quality, ease of use, availability in a wide variety of formats mark the in...

07/06/2023

Tech Focus: Production Music, Part 1 - Technology, Business Upheavals Create Challenges and Opportunities

Tech Focus: Production Music, Part 1 - Technology, Business Upheavals Create Cha...

07/06/2023

Women's College World Series: ESPN's Meg Aronowitz on Documenting Student Athletes' Dreams

Women's College World Series: ESPN's Meg Aronowitz on Documenting Studen...

07/06/2023

Netflix Greenlights First Collaboration with Legendary Filmmaker Park Chan-wook in War and Revolt' (WT)

Back to All News Netflix Greenlights First Collaboration with Legendary Filmmak...

07/06/2023

See How Korean Action Series Bloodhounds' Packs a Punch Behind The Scenes

Back to All News See How Korean Action Series Bloodhounds' Packs a Punch Behind The ScenesPlay Video Play Video Entertainment 07 June 2023 GlobalSouth...

07/06/2023

NYU, NVIDIA Collaborate on Large Language Model to Predict Patient Readmission

Getting discharged from the hospital is a major milestone for patients - but sometimes, it's not the end of their road to recovery. Nearly 15% of hospital p...

06/06/2023

Vaddio Unveils New AV Bridge Nano at InfoComm 2023

Vaddio Unveils New AV Bridge Nano at InfoComm 2023 Posted on 6/6/2023 12:00:00 AM by Vaddio Team The AV-to-USB Bridge Is Ideal for Cost-Conscious Applicati...

06/06/2023

Middle Atlantic Products Debuts RackLink Cloud at InfoComm 2023

Middle Atlantic Products Debuts RackLink Cloud at InfoComm 2023 Posted on 6/6/2023 12:00:00 AM by Middle Atlantic Team RackLink Cloud Adds a New Option for...

06/06/2023

Time Travel, Australian Outlaws, and a Purple Recliner Populate These Sundance Films With June Birthdays

Jenny Slate (also known as the voice of Marcus the Shell with Shoes On) plays Do...

06/06/2023

L3Harris Awarded $81 Million Contract to Connect Multi-orbit Satellite Constellations

SALT LAKE CITY, June 6, 2023 - The U.S. Air Force awarded L3Harris Technologies ...

06/06/2023

Wells Fargo Industrials Conference 2023

Michelle L. Turner is Senior Vice President and Chief Financial Officer for L3Harris Technologies. In this role, she is responsible for oversight of all interna...

06/06/2023

L3Harris to Present at Wells Fargo Industrials Conference

MELBOURNE, Fla. - L3Harris Technologies (NYSE:LHX) will participate in the Wells Fargo Industrials Conference at 8:45 a.m. CDT on June 13, 2023. Michelle Turner...

06/06/2023

Field News Trial Turns Workflows On Their Head,' Says Sinclairs Ernie Ensign

WASHINGTON, D.C. WJLA, Sinclair Broadcast Group's flagship station here, is one of six group stations participating in a trial of 5G wireless transport and ...

06/06/2023

Magma, an Art Collaboration Platform, Begins Rollout of Ethically Responsible AI to its Millions of Users

Magma, an Art Collaboration Platform, Begins Rollout of Ethically Responsible AI...

06/06/2023

Bygone Theatre Powers Interactive Performances with Blackmagic Design Workflow

Bygone Theatre Powers Interactive Performances with Blackmagic Design Workflow Brie Clayton June 6, 2023 0 Comments Blackmagic Design today announced t...

06/06/2023

Balancing Act

Balancing Act Mastering engineer Jett Galindo on building an inclusive industry, and the art of a finely tuned mix. By Darry Madden June 5, 2023 Jett Gali...

06/06/2023

In Memoriam: Farah Jifri

The following is a reprint from TV Tech sister brand TVBEurope:...

06/06/2023

Apple Unveils $3,499 Apple Vision Pro Headset

CUPERTINO, Calif. Apple has unveiled its much anticipated virtual reality headset, the new Apple Vision Pro that is expected to go on sale in early 2024....

06/06/2023

Global Subscription-Based SVoD Revenue Predicted to Reach $137B by 2027

Global subscription- based streaming revenue is expected to hit $95.3 billion in 2023, 18% more than last year and that figure is forecasted to jump by another ...

06/06/2023

Prism Sound Announces Date For 8 Hours At Rockfield 2023

For the second year running, Prism Sound is hosting 8 Hours At Rockfield a music production educational seminar held in association with Project7, the collabo...

06/06/2023

Veset adds HTML5 Support to Nimbus

Veset has added support for HTML5 (Hypertext Markup Language revision 5) in its cloud playout platform, Veset Nimbus. The integration enables users to create en...

06/06/2023

Tolka to Promote Latest-Generation Media Solutions at Bro...

Singapore, June 6th, 2023 Tolka Telecommunications (www.tolka.tv) will promote the latest additions to its range of media-related products and services at Bro...

06/06/2023

EC Studios Unveils Samsung SBS Refrigerator Series Bespok...

Samsung's Side-by-Side premium refrigerator Bespoke' becomes the showstopper' in this latest TVC The Era of Bespoke Begins'. The film is scri...

06/06/2023

Directors Guild of America Settles with Studios

LOS ANGELES, Calif. The Directors Guild of America (DGA) has reached a tentative agreement on a new three-year collective bargaining agreement with the Alliance...

06/06/2023

Charter Taps Nokia for Its 5G Network

DALLAS, Texas Nokia has announced that Charter Communications will be using Nokia's comprehensive AirScale equipment portfolio, including 5G RAN, for its 5G...

06/06/2023

2023 NBA Finals Average 11.58M on ABC and ESPN2

NEW YORK The first game of the NBA finals averaged 11,580,000 viewers across ABC and ESPN2 and peaked with 12,784,000 viewers in the 10:30 p.m. ET quarter hour,...

06/06/2023

Roland Kahlenberg: The Power of Adaptive & Responsive Motion Graphics Brand Toolkits

Roland Kahlenberg: The Power of Adaptive & Responsive Motion Graphics Brand Tool...