Dejero Saves Bottle Tree Pictures Tens of Thousands of Dollars on Live Streaming Costs posted: 04/12/2020
Dejero EnGo mobile transmitter opens up a whole new world' of live streaming possibilities for Boston-based video and creative services agency
Dejero's EnGo mobile transmitter made it possible for Boston-based video and creative services agency, Bottle Tree Pictures, to save tens of thousands of dollars on live streaming during its recent production of the Toro Cooks for Jimmy celebrity cooking fundraiser for The Jimmy Fund and the Dana Farber Cancer Institute.
To comply with COVID-19 restrictions and to protect vulnerable members of these groups, the charity made a short notice request to Bottle Tree Pictures to livestream the cooking lesson, from celebrity chef Josh Elliott's Toro restaurant, so that people could join in' from home. In normal' circumstances for this type of event, the production team would constitute at least three camera operators, a sound engineer, a creative director, a technical director working a switcher and graphics, a streaming engineer to handle the infrastructure and a third party streaming company. But this time, considering the constraints of the small venue and social distancing, Bottle Tree Pictures needed to create a much smaller footprint and be as low impact as they could. They decided to use a Dejero EnGo mobile transmitter to livestream with only three crew members.
We don't usually do live productions and in the past, weve hired third party companies to handle the streaming, many times costing close to $20,000 and involving a team of people just to get a signal online, but we quickly realized that with the COVID restrictions and a humble fundraiser budget we would have to figure out a new approach to producing this show, said Dan Gruenpeter, executive producer at Bottle Tree Pictures. Dejero EnGo was our first instinct to solve the streaming element, since we had worked with the technology in previous TV news production roles. Seeing the multiple bonded cell connections available inside the Dejero EnGo gave us a ton of confidence that our stream was bullet-proof.
Bottle Tree Pictures will no longer be parking trucks, running lines or waiting for satellite time slots thanks to Dejero EnGo
The Dejero EnGo mobile transmitter features Smart Blending Technology which intelligently combines multiple network connections in real-time to provide production crews with reliability, expanded coverage, and greater bandwidth capacity.
The Bottle Tree Pictures team had just one hour to set up and capture the footage of the celebrity chef cooking three dishes to support the fundraiser before the restaurant returned to fulfilling its regular take-out orders. To that end, the Bottle Tree Pictures team built an entire switcher and streaming rig into a small cart so they could simply wheel it in and out - using the previous workflow, the production would have taken an entire day to set up, and cost up to 10 times more.
The technology worked without a hitch despite the fact that the show had not been rehearsed which was a little scary. People watching live were able to ask questions and interact in real-time which was the whole point, said Alex Enman, creative director at Bottle Tree Pictures. This was a guinea-pig project but Toro Cooks for Jimmy' broke all fundraising goals that were set and everybody wants to do it again!
The Jimmy Fund and the Dana Farber Cancer Institute chose Facebook as the live streaming platform for this event due to its in-built fundraising features, and the ability for both the Jimmy Fund to host the stream and for the Toro page to mirror it.
Without Dejero EnGo the livestream event production of the fundraiser would have taken an entire day to set up and cost up to 10 times more
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
06/07/2026
Digital Domain Appoints Industry Veteran Patrick Davenport as Executive Vice Pre...
06/07/2026
Gravity Media USA appoints Brittney Boston as Head of Business Development
Brie Clayton July 6, 2026
0 Comments
The strategic new appointment supports...
06/07/2026
Remote Editing Without Cloud Storage in Resolve
Michael Cioni July 6, 2026
0 Comments
This is a step-by-step guide that demonstrates how to setup your...
06/07/2026
Automatic Caption Translation in Adobe Premiere Pro
Colin Smith July 6, 2026
0 Comments
Here I showcase the innovative automatic caption translation f...
06/07/2026
Flavor's First Ever Managing Director Neal Cohen Retires; Longstanding Execu...
06/07/2026
How Adam Rosenwach Pivoted from Music to Medtech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might think...
06/07/2026
Zhongyi Optics unveils the Dreamy Zone T1 FF Cine Lens Series on Indiegogo with ...
06/07/2026
Fresh from his World Cup heroics with Cabo Verde, Roberto Pico' Lopes will join the RT panel for Argentina v Egypt tomorrow and for the England v Norway q...
06/07/2026
Nations have long invested in domestic infrastructure to advance their economies, protect and use their data, and take advantage of technology opportunities in ...
06/07/2026
Every year, the International Conference on Machine Learning (ICML) reveals where thousands of AI researchers have decided to put their work.
This year's ...
06/07/2026
A death can be unsuspicious, but it has to be explained
What happened to Ke...
05/07/2026
We've gone to another level of integrating the graphics into the set architecture -Zac Fields, Fox Sports, SVP of Graphic Technology and Integration...
05/07/2026
Browser-based and desktop apps available
Digital Sunset Studios have been busy working on an interesting project: a free software tool that provides compute...
04/07/2026
When Canada qualified for the FIFA World Cup 2026, OneSoccer knew this wasn'...
04/07/2026
Celebrates company's 80th anniversary
Rhodes have recently revealed that they will be producing a limited run of electric pianos in celebration of their...
04/07/2026
Blackmagic Design Cameras Empower Youth Broadcasting Program
Brie Clayton July 3, 2026
0 Comments
Blackmagic Pocket Cinema Camera 6K Pro and Blackmagi...
04/07/2026
iZotope Joins Boris FX
Boris Yamnitsky July 3, 2026
0 Comments
iZotope, the team behind RX and Ozone, is joining Boris FX. A letter from founder Boris...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
03/07/2026
New bundle & three Single Packs
Continuing to expand their already sizeable orchestral collection, VSL's latest release introduces three new Single Pack...
03/07/2026
Venue installs new ATC-equipped control room
LSO St Luke's, a unique music venue that also serves as the home of the London Symphony Orchestra, have rec...
03/07/2026
Caden Pearson appointed new Commissioning Editor for NITV
3 July, 2026
Media releases
National Indigenous Television (NITV) has strengthened its commitment...
03/07/2026
1 February 2023
SHARE Facebook Twitter Linkedin Email
Munich, Germany, 1st February 2023: Cinegy GmbH, the premier provider of software technology for digit...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Death Star
Andy Marken July 2, 2026
0 Comments
Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...
03/07/2026
Berklee's New Visual Identity: Honoring Our History, Building for What's...
03/07/2026
Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...
03/07/2026
Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...
02/07/2026
Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD
In the live-sports...
02/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/07/2026
BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...
02/07/2026
Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...
02/07/2026
The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...
02/07/2026
Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...
02/07/2026
TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...
02/07/2026
The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...
02/07/2026
LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...
02/07/2026
Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...
02/07/2026
Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...
02/07/2026
The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...
02/07/2026
Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...
02/07/2026
An effort uniting News, Sports, Local, and Telemundo, the 50+-camera live produc...
02/07/2026
Zoey Deutch, John Slattery, Ken Marino, Miles Gutierrez-Riley, and Ben Wang appe...
02/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
02/07/2026
A new era in unmixing and spectral editing
The latest version of Steinberg's spectral audio-editing software has just arrived, building on the strength...
Dejero Saves Bottle Tree Pictures Tens of Thousands of Dollars on Live Streaming Costs posted: 04/12/2020 
