6/23/2013
Nelvana and The Bridge Direct Partner on Pinkie Cooper New Girls Fashion Doll Brand with a Canine Twist
Corus Entertainment's Nelvana Enterprises and toy company The Bridge Direct are teaming up for the launch of Pinkie Cooper and the Jet Set Pets . This summer will see the launch of the Pinkie Cooper toy line, a unique range of dolls and accessories fashion dolls with a canine twist. In support of the toy launch, Nelvana will develop and create all Pinkie Cooper digital content including original webisodes, a new Pinkie Cooper website, several apps and all social media marketing for the launch. Nelvana will also oversee the consumer product merchandising and marketing plans associated with the brand going forward.
Beginning in July 2013, Nelvana will roll out seven three-minute webisodes to be seen on the Pinkie Cooper website and a dedicated YouTube channel. Up to four Pinkie Cooper apps are also slated to launch this year. The toy line from The Bridge Direct will launch shortly after in August, and will feature nine-inch Pinkie Cooper dolls that include aspects of fashion play, hair play, travel and pet collectibles.
We're thrilled to be partnering on Pinkie Cooper with The Bridge Direct, one of North America's hottest new toycos, said Andrew Kerr, Head of Consumer Products, The Americas and Australasia. We love how original and innovative Pinkie Cooper is, and we're excited to bring all of Nelvana's content production and consumer product expertise to bear to get the brand launched in 2013, and ensure its long term global success.
We are delighted to have Nelvana as our partner on the Pinkie Cooper brand, said Jay Foreman, President and CEO, The Bridge Direct. Their track record for creating children's entertainment content is second to none. They clearly recognize the power of toy brands to connect with kids and that a unique program like Pinkie Cooper has incredible breakout potential.
The brand centers around Pinkie Cooper and her best friends Ginger and Pepper, who turn their fascination with fashion into intriguing international adventures. Pinkie, Pepper and Ginger travel the world reporting on red carpet events for Pinkie's fashion web channel, as well as creating new designs, music and fashion statements along the way.
About Nelvana
Founded in 1971 as a small independent studio, Nelvana is now one of the worlds leading international producers and distributors of children's animated and live-action content. Nelvana is comprised of Nelvana Studio and its distribution arm Nelvana Enterprises and owned by Corus Entertainment Inc. Nelvana Studio is a globally recognized studio that produces a stable of award-winning and globally renowned brands that focus on comedies, preschool, boys and live action. Leading boys action brands include anime series BEYBLADE: Metal Fury, BEYBLADE: Shogun Steel and Bakugan. Nelvana's content airs on Corus Entertainment's kids channels in Canada and in over 160 countries around the world. The Nelvana library has well over 3,800 episodes of programming and has received over 70 major international program awards including Emmys and Geminis. Visit the Nelvana website at www.nelvana.com.
About The Bridge Direct, Inc.
The Bridge Direct, Inc. is a global children's consumer products company that designs, manufactures and distributes a wide range of toy lines based on top entertainment licenses, as well as proprietary brands. The company's products include: the new Pinkie Cooper and the Jet Set Pets fashion doll line; Inkoos draw, wash and redo activity plush; Justin Bieber dolls; Flying Heroes airborne superhero figures; Looney Tunes plush and figures; and The Hobbit figures and role play toys. To find out more about The Bridge Direct, please visit www.thebridgedirect.com or follow the company on Facebook at http://www.facebook.com/TheBridgeDirect.
-30-
Follow Corus PR on Twitter @CorusPR
For further information, please contact:
Kate Calder
Publicist, Corus Entertainment
416.479.6319
kate.calder@corusent.com
Most recent headlines
01/01/2026
Latin Grammy Cultural Foundation Announces 2026 Noel Schajris Scholarship The scholarship will cover tuition and housing for one Berklee College of Music stud...
01/01/2026
New year, new games, all with RTX 5080-powered cloud energy. GeForce NOW is kicking off 2026 by looking back at an unforgettable year of wins and wildly high fr...
31/12/2025
Back to All News
NFL Christmas Gameday on Netflix Scores Again With the Lions-V...
30/12/2025
As the College Football Playoff Enters the Quarterfinals, ESPN Blows Out Its Meg...
30/12/2025
SVG's Best of 2025: Original ArticlesTake a look back at all our coverage of big-time productions, game-changing technologies, and state-of-the-art new faci...
30/12/2025
MELBOURNE, Fla., Dec. 30, 2025 - L3Harris Technologies (NYSE: LHX) will release its fourth quarter 2025 financial results before the market opens on Thursday, J...
30/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
30/12/2025
It marked the first civilian operational authorization for a HAPS flight in Europe, led by Space42's subsidiary, Mira Aerospace
The flight demonstrated HAP...
29/12/2025
San Francisco 49ers Strike Gold With Halftime Laser SpectacularStunning display caps $200 million renovation of Levi's Stadium techBy Dan Daley, Audio Edito...
29/12/2025
The Cup's Around the Corner: An Inside Look at Broadcast Preparations for th...
29/12/2025
SVG's Best of 2025: Longform VideoWatch the standout keynote conversations, deep dives, and panel discussions from the year for free on SVG PLAY!By Brandon ...
29/12/2025
From crisper Lossless audio and immersive music videos in beta to new Audiobooks+ plans, custom transitions between tracks, and in-app Messages, we keep levelin...
29/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
27/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
25/12/2025
Holiday lights are twinkling, hot cocoa's on the stove and gamers are settling in for a well-earned break.
Whether staying in or heading on a winter getawa...
24/12/2025
What is AI good for? Posted by MTI Film on December 24, 2025
What is AI good for?
What is AI good for?
It's been three years since ChatGPT first cap...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Back to All News
The Boyfriend' Season 2 Unveils Heartwarming Trailer, Key...
24/12/2025
Back to All News
Love, Fights, and Everything in Between: Badly in Love' Returns for Season 2
Entertainment
24 December 2025
GlobalJapan
Link copied t...
24/12/2025
Scripps Research study links sleep variability with sleep apnea and hypertension How consumers' digital activity trackers could enable personalized health s...
23/12/2025
How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...
23/12/2025
BitFire's Jim Akimchuk on Supplying Scalability and Customization in the Clo...
23/12/2025
CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...
23/12/2025
Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large
Monday, December 22, 2025 - 14:08
Print ...
23/12/2025
ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...
23/12/2025
End the Year on a High Note and Donate to the Sports Broadcasting Fund Today!By Ken Kerschbaumer, Editorial Director
Tuesday, December 23, 2025 - 12:25 pm
P...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...
23/12/2025
Back to All News
Netflix's The Great Flood and Culinary Class Wars 2 Top Gl...
23/12/2025
Back to All News
Stranger Things By the Numbers: How the Global Phenomenon Shap...
23/12/2025
Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
23/12/2025
Back to All News
How Steamy Can It Get? Single's Inferno' Season 5 Pre...
23/12/2025
Back to All News
33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...
6/23/2013
