Sony gives ITV News teams 4K production capability

Journalists can set up and record news stories almost instantaneously

Dan Meier 4 hours ago

Journalists can set up and record news stories almost instantaneously

target=_blank title=Share on LinkedIn class=share-linkedin> Journalists can set up and record news stories almost instantaneously

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ITV News has invested in 180 Sony PXW-Z280 4K professional handheld camcorders and 180 URX-P03D UWP-D wireless audio kits.

The new inventory provides news gathering teams with 4K production capability. The Sony PXW-Z280 camcorder includes the world's first 3CMOS 1/2-type sensor delivering a deep depth of field with high resolution, high sensitivity and wide dynamic range, plus fast precision auto focus, face detection AF and electronic variable ND.

The PXW-Z280 is also the world's first camcorder with Dual Link Cellular capability, which Sony said provides superior uplink performance and fast reliability. ITV News journalists have been able to set up and record news stories almost instantaneously via the user-friendly production solution that integrates with existing workflows without the need for extensive training.

Sony's PXW-Z280 After six years of using the Z200, we chose the Z280 to strengthen our operations further, building on the strengths of the Z200, offering new features like face detection and auto focus as well as improved performance, said Paul Stevenson, director of technology for ITV News. We look forward to trialling the camera's XDCAM Air features too.

Modern broadcasters expect three things from the media production solutions they deploy, added James Leach, product manager at Sony Professional Solutions Europe. They need to seamlessly integrate with existing workflows. They need to be deployed with minimal setup time. And they need to be future-proof to meet constantly changing production needs.

At Sony, we work closely with our customers, partners and the wider industry to ensure our solutions meet these expectations from broadcasters like ITV News. The introduction of our advanced Z280 camcorders paired with the UWP-D audio will enable ITV News to continue producing high-quality news content in the years to come.

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LINK:	https://www.tvbeurope.com/production-post/sony-gives-itv-news-teams-4k...
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