PRE RELEASE: Array of Stellar Keynote Speakers Confirmed for IBC04 Conference

London, 7 August 2014; IBC has confirmed its full keynote line up for the IBC2014 Conference. Featuring leading players and industry protagonists, this years' keynote line up is set to reflect the progress of the industry, with each day of the five day programme providing unique insights into the innovation story of the electronic media and entertainment industry. It will feature C-level executives and industry personalities including: David Abraham, CEO, Channel 4; Matt Brittin, President, Google Europe; Professor Brian Cox OBE; Tim Davie, CEO BBC Worldwide and Director, Global; Sam Barnett, CEO, MBC; Bruce Tuchman, President, Sundance Channel Global and MGM Channel Global ; Neelie Kroes, Vice President, European Commission; Charlie Vogt, CEO, Imagine Communications and Gates Air and DouglasTrumbull, President, Trumbull Ventures LLC.

Setting every development in international electronic media and entertainment into definitive context, the IBC2014 Conference takes place over five days from Thursday 11 - Monday 15 September 2014, with more than 300 international speakers of the highest calibre providing visionary keynotes, insightful panel discussions and experience-led master classes. Anchored by high level keynote sessions and intimately tied to other key events and features around the show, the IBC2014 Conference is built around a series of streams and themes to help delegates navigate the sessions that are most relevant to them.

Keynotes are the highlight of the conference programme, attracting some of the most dynamic, influential and forward thinking protagonists who are driving and shaping the industrys agenda, providing a fulcrum for stimulating discussion in an open environment. These specially invited personalities set the agenda for each day, sharing insights into their own experiences and pitfalls, as well as presenting their vision and predictions to help guide delegates into the next stage of their business.

Themes and keynote speakers for 2014 will feature:

Thursday 11 September

Theme: Taking The Pulse. Where does broadcast fit in an IP-centric world?

The ongoing collision of broadcast with IP has been the biggest fundamental development in the history of the industry, impacting the entire value chain across the creation, management and distribution of content. Thursday's conference sessions will examine where we are in the process, and consider the crucially important issue of spectrum allocation. New technologies are presenting new opportunities for monetisation, with targeted ads and real-time bidding systems opening up. Sessions also look at innovations in news production, and consider the future of rolling news channels.

Keynote Session: Assessing the health of broadcast TV

Time: 09:00 10:30

Speakers: David Abraham, CEO, Channel 4; Bruce Tuchman, President, Sundance Channel Global and MGM Channel Global; Charlie Vogt, CEO, Imagine Communications & Gates Air; Sam Barnett, CEO, MBC

Friday 12 September

Theme: Embracing Change. Technology enabling new opportunities & new challenges

Technological change has accelerated over the past decade and it shows no sign of slowing down, impacting every stage of the production workflow. The list of disruptors is long and rapidly evolving. Tapeless workflows have given birth to significant cloud-based collaboration and production opportunities, while the companion screen has become an integral part of an increasingly genuine transmedia production and distribution model. Ultra HD is looming large and becoming an important component of IPTV strategies. Friday's conference sessions will assess the future of technology and the impacts it may have.

Keynote Session: Transforming TV and Beyond: Googles vision of video for everyone, by everyone and everywhere

Time: 10:00 11:00

Speaker: Matt Brittin, President, Google Europe

Keynote Session: The challenges ahead

Time: 18:00 18:30

Speaker: Neelie Kroes, Vice President, European Commission

Saturday 13 September

Theme: The Impact of New Players. The challenges to the established order

The march of the digital content players has been astonishing, raising the spectre of cord cutting as a host of new players seeks to enter a burgeoning market for on-demand content. These sessions will look at the changing roles of content producers, aggregators, service providers, and the potential for disruption to the business models and plans of the established order. Opportunities to exploit the potential of big data will be examined, while a session considers innovations stemming from the Winter Olympics and this summer's FIFA World Cup.

Keynote Session: Realities of transformation: How BBC Worldwide is adapting to the new media world

Time: 10:30 - 11:30

Speaker: Tim Davie, CEO BBC Worldwide and Director, Global

Sunday 14 September

Theme: Preparing for the Future. Understanding the nature of possible disruption

Broadcasters, platform operators and others are devising new services, changing the nature of their existing relationships with advertising, and offering more immersive multiplatform viewing experiences. New technologies are presenting new opportunities for monetisation, with tagged ads and real-time bidding systems for advertising slots opening up as broadcasters learn to leverage the power of the return path. But engaging with the viewer in an increasingly untethered and multiscreen world remains a challenge. This day's future-facing sessions will seek to guide delegates through the newly blended world, where TV becomes even more social and reality is augmented.

Keynote Session: Television's expanding universe

Time: 10:00 11:00

Speaker: Professor Brian Cox OBE

Monday 15 September

Theme: Key Outcomes & Conclusions. Explaining, inspiring, forecasting and IBC Big Screen Experience

As well as providing an overview and summary of the previou

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