HP Unveils Retail Solutions to Drive Seamless Customer EngagementExpanded portfolio of digital signage displays helps retailers deliver rich, interactive experiences
NEW YORK - HP today expanded its market-leading retail solutions portfolio with an enhanced line of touch and non-touch digital signage displays (DSDs), a new line of value-priced displays and upgrades to its mobile and fixed point of sale (POS) solutions.
HP's new digital signage displays benefit businesses looking to provide customer interaction. HP offers a broad range in size and price of digital signage displays from value displays to a 47-inch touch display.
Today's announcements at the National Retail Federation (NRF) Convention & Expo include six new DSDs to help retailers increase customer engagement with interactive digital experiences, as well as additions to the HP RP7 Retail System which help retailers better service customers in the store.
HP also will be showcasing the HP MX10 Retail Solution,(1) which gives retailers the flexibility to better meet customers' needs with the ability to transition between a mobile and fixed point-of-sale (POS) solution.
Consumer expectations are rapidly changing as online and mobile shopping continues to grow, said Ray Carlin, vice president and general manager, Retail Solutions, HP. HP's wide range of customizable solutions will help businesses of any size navigate this new retail environment and deliver a seamless customer experience.
Compelling in-store digital communication
The new portfolio of DSDs has been redesigned with thin, light LED backlights and professional front-of-screen features with 178-degree viewing angles, so retailers can showcase their messages anywhere in the store. HP's new line of performance, touch-enabled and value-priced displays help retailers improve the in-store experience and customer engagement with features like automated content updating and the ability to display content in multiple languages.
The new HP DSD portfolio includes:
Touch-enabled displays: HP's touchscreen DSDs-including the 42-inch diagonal HP LD4245tm and 47-inch diagonal HP LD4745tm-benefit businesses looking for a platform that provides increased interaction with customers. The displays also offer Full High-definition (FHD)(2) quality resolution and feature Integrated Infrared (IR) multitouch capabilities, adding another way for retailers to interact with customers in the store. Retailers also benefit from reduced power consumption and lower costs with mercury-free display backlights, low-halogen components(3) and arsenic-free display glass.
Performance displays: HP's high-end commercial-grade LED backlit displays-including the 42-inch diagonal HP LD4235 and 47-inch diagonal HP LD4735-provide retailers with reliable customer experiences that maximize engagement and efficiency through 24-hour operation. Professional-grade features-including networked management to enable efficient control by IT staff, lock-out features to prevent tampering, Video-over-Ethernet (VoE) for simplified cabling and a built-in basic USB media player-help retailers improve in-store ambience with minimal effort.
Value-priced displays: HP's value-priced LED backlit DSDs-including the 31.5-inch diagonal HP B321 and 42-inch diagonal HP B421-are fit for customers seeking essential features at a lower cost. Built for extended daily operation, these displays provide a slim, sleek design and value-added features include a built-in USB media player and streaming networked video support.
Pricing and availability(4)
The HP LD4245tm and HP LD4745tm are expected to be available in North America, Asia Pacific and select Latin American countries in March, and in Europe, the Middle East and Africa in April. Pricing is available upon request.
The HP LD4235 and the HP LD4735 are expected to be available in North America, Latin America and Asia Pacific in February. Pricing is available upon request.
The HP B321 and HP B421 are expected to be available in North America and select countries in Latin America and Asia Pacific this month. Pricing is available upon request.
The HP RP7 Retail System is available worldwide now. The Windows 8.1 Professional and Windows Embedded 8.1 Industry for HP RP7 Retail System, Model 7800 will be available at the end of January. Pricing is available upon request.
The HP MX10 Retail Solution is expected to be available later this month. Pricing is available upon request.
HP's new retail solutions will be demonstrated at booth No. 2439 at NRF in New York, today through Jan. 15.
(1) The integrated display resolution of this system is below the threshold for snapping apps, a new feature that allows two Windows apps to be viewed simultaneously side by side. This feature may be enabled by attaching an external display that supports a screen resolution of 1,366 x 768 or higher.
(2) Full High-definition (FHD) content is required to view HD images.
(3) External power supplies, power cords, cables and peripherals are not Low Halogen. Service parts obtained after purchase may not be Low Halogen.
(4) Estimated U.S. street prices. Actual prices may vary.
Microsoft and Windows are U.S. registered trademarks of the Microsoft group of companies.
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expe
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
HP Unveils Retail Solutions to Drive Seamless Customer EngagementExpanded portfolio of digital signage displays helps retailers deliver rich, interactive experiences
