
As the autonomous vehicle industry enters the next year, it will start navigating into even greater technology frontiers.
Next-generation vehicles won't just be defined by autonomous driving capabilities. Everything from the design and production process to the in-vehicle experience is entering a new era of digitization, efficiency, safety and intelligence.
These trends arrive after a wave of breakthroughs in 2022. More automakers announced plans to build software-defined vehicles on the NVIDIA DRIVE Orin system-on-a-chip - including Jaguar Land Rover, NIO, Polestar, Volvo Cars and Xpeng. And in-vehicle compute pushed the envelope with the next-generation NVIDIA DRIVE Thor platform.
Delivering up to 2,000 trillion floating operations per second, DRIVE Thor unifies autonomous driving and cockpit functions on a single computer for unprecedented speed and efficiency.
In the coming year, the industry will see even more wide-ranging innovations begin to take hold, as industrial metaverse and cloud technologies become more prevalent.
Simulation technology for AV development has also flourished in the past year. New tools and techniques on NVIDIA DRIVE Sim, including using AI tools for training and validation, have narrowed the gap between the virtual and real worlds.
Here's what to expect for intelligent transportation in 2023.
Enter the Metaverse The same NVIDIA Omniverse platform that serves as the foundation of DRIVE Sim for AV development is also revolutionizing the automotive product cycle. Automakers can leverage Omniverse to unify the 3D design and simulation pipelines for vehicles, and build persistent digital twins of their production facilities.
Designers can collaborate between 3D software ecosystems from anywhere in the world, in real time, with Omniverse. With full fidelity RTX ray tracing showing physically accurate lighting and reflections and physical behavior, vehicle designs can be more acutely evaluated and tested before physical prototyping ever begins.
Production is the next step in this process, and it requires thousands of parts and workers moving in harmony. With Omniverse, automakers can develop a unified view of their manufacturing processes across plants to streamline operations.
Planners can access the full-fidelity digital twin of the factory, reviewing and optimizing as needed. Every change can be quickly evaluated and validated in virtual, then implemented in the real world to ensure maximum efficiency and ergonomics for factory workers.
Customers can also benefit from enhanced product experiences. Full-fidelity, real-time car configurators, 3D simulations of vehicles, demonstrations in augmented reality and virtual test drives all help bring the vehicle to the customer.
These technologies bridge the gap between the digital and the physical, as the buying experience evolves to include both physical retail spaces and online engagement.
Cloud Migration As remote work becomes a permanent fixture, cloud capabilities are proving vital to growing industries, including transportation.
Looking ahead, AV developers will be able to access a comprehensive suite of services using NVIDIA Omniverse Cloud to design, deploy and experience metaverse applications anywhere. These applications include simulation, in-vehicle experiences and car configurators.
With cloud-based simulation, AV engineers can generate physically based sensor data and traffic scenarios to test and validate self-driving technology. Developers can also use simulation to design intelligent vehicle interiors.
An autonomous test vehicle running in simulation. These next-generation cabins will feature personalized entertainment, including streaming content. With the NVIDIA GeForce NOW cloud gaming service, passengers will be able to stream over 1,000 titles from the cloud into the vehicle while charging or waiting to pick up passengers.
Additionally, Omniverse Cloud enables automakers to offer a virtual showroom for an immersive experience to customize a vehicle before purchasing it from anywhere in the world.
Individualized Interiors Autonomous driving capabilities will deliver a smoother, safer driving experience for all road users. As driving functions become more automated across the industry, vehicle interiors are taking on a bigger role for automakers to create branded experiences.
In addition to gaming, advances in AI and in-vehicle compute are enabling a range of new infotainment technologies, including digital assistants, occupant monitoring, AV visualization, video conferencing and more.
AI and cloud technologies provide personalized infotainment experiences for every passenger. With NVIDIA DRIVE Concierge, automakers can provide these features across multiple displays in the vehicle. And with software-defined, centralized compute, they can continuously add new capabilities over the air.
This emerging cloud-first approach is transforming every segment of the AV industry, from developing vehicles and self-driving systems to operating global fleets.
North America Stories
20/06/2026
What exactly is Apogee Control V3?
Control V3 is a new mixer application that controls Apogee interfaces. The new hit feature is that V3 finally allows for...
19/06/2026
Split compound eases operational challenges at Shinnecock Hills Golf Club...
19/06/2026
North Carolina, Oklahoma meet in the best-of-three Finals as ESPN leans into spe...
19/06/2026
Data from May shows seasonal outdoor trends triggers lower viewing
Warsaw, Pola...
19/06/2026
Buttons is best control system in the rAVe Best of Infocomm Awards 2026...
19/06/2026
Mavis Studio Makes iPad Production More Powerful
Brie Clayton June 19, 2026
0 Comments
InfoComm update brings new NDI Preview, PTZ control, USB audio ...
19/06/2026
Immersive Studio Metaverse Stage Tackles Post with Blackmagic Design
Brie Clayton June 19, 2026
0 Comments
New narrative projects rely on DaVinci Reso...
19/06/2026
How to Run the Original 1993 After Effects
Graham Quince June 19, 2026
0 Comments
How to the original After Effects v1 in an emulator, and you don'...
19/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/06/2026
SMPTE , the home of media professionals, technologists and engineers, has announced that its entire Standards catalog is now freely available to the global medi...
19/06/2026
nsign, the digital signage SaaS platform built around its core principle of Simplify Complexity, has announced a partnership with BrightSign , expanding the dep...
19/06/2026
Visual Productions announces the availability of its new RdmRelay2 at InfoComm 2026 (ACT Entertainment, Booth N6813). A networked, four-channel DMX relay, it is...
19/06/2026
Adobe Unveils Major Expansion of Creative Agent Across Firefly and Creative Clou...
19/06/2026
Immersive Studio Metaverse Stage Innovates Storytelling with URSA Cine Immersive
Brie Clayton June 18, 2026
0 Comments
Two new narrative short films c...
19/06/2026
Lab studies explain how new cancer drug works as it enters patient testing Immunologists at Scripps Research show how a new, experimental drug revives immune ce...
18/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
18/06/2026
PTZOptics has unveiled new Visual Reasoning demonstrations at InfoComm 2026 (Boo...
18/06/2026
IBC2026 will take place at the RAI Amsterdam from September 11-14, bringing toge...
18/06/2026
InfoComm 2026 held its first-ever Media Day on June 17, providing journalists an...
18/06/2026
FOR-A America has announced a Trade Agreements Act (TAA)-compliant LED display solution combining Alfalite's Litepix LED displays and Brompton Technology...
18/06/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
18/06/2026
The International Federation of American Football (IFAF) and TMRW Sports have an...
18/06/2026
AJA Video Systems has unveiled Io Xpand, a Thunderbolt 5-enabled PCIe expansion ...
18/06/2026
ESPN has announced its coverage plans for the 30th anniversary of the WNBA's...
18/06/2026
FOX Sports' Big Noon Kickoff will broadcast live from Wembley Stadium in Lon...
18/06/2026
InfoComm 2026 opened on Wednesday at the Las Vegas Convention Center, bringing t...
18/06/2026
As media companies look to deliver more live, VOD, and snackable sports content ...
18/06/2026
Top L-R: Take Me Home, The Lake
Bottom L-R: TheyDream, Union County
Free Summer Screening Series Announced
Screenings for the Local Utah Community at...
18/06/2026
The average daily TV screen time in May was 3 hours and 36 minutes, marking a clear decrease of 15 minutes compared to April. This trend proved to be much stron...
18/06/2026
Integration embeds Gracenote content intelligence, including contextual segments...
18/06/2026
AJA Video Systems unveiled Io Xpand, a high-performance Thunderbolt 5-enabled PCIe expansion chassis for AJA KONA and Corvid video and audio I/O cards. As dema...
18/06/2026
New NVRT-driven workflow enables on-demand traffic mirroring and guided troubleshooting for AV teams, integrators, and support organizations ahead of InfoComm 2...
18/06/2026
At InfoComm 2026, Mavis announced a major update to Mavis Studio, its live production app for the iPad, with new features designed to make professional AV produ...
18/06/2026
Transaction Positions Harmonic as a Pure-Play Broadband Company
Harmonic Inc. (NASDAQ: HLIT), the worldwide leader in virtualized broadband solutions, today a...
18/06/2026
ACT Entertainment and NETGEAR have announced a strategic partnership that establishes verified interoperability between NETGEAR Switches and key technologies fr...
18/06/2026
IBC2026 is set to bring the global media, entertainment and technology community together at the RAI Amsterdam from 11 14 September, enabling industry players f...
18/06/2026
Pliant Technologies is proud to introduce CrewCom Flex , the world's first frameless matrix intercom system and the only complete matrix IP-based intercom s...
18/06/2026
The XR Sports Alliance (XRSA) has announced that a new cohort of members has joined the strategic initiative: ActionStreamer, Antigravity, Creative Artists Agen...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Linda May Han Oh Receives Guggenheim Fellowship The Berklee professor, bassist, and composer will use the fellowship to debut Dreams of Knowing, an interdisci...
18/06/2026
In a consequential grid infrastructure decision, the Federal Energy Regulatory C...
18/06/2026
Play favorite titles from popular game libraries, keep progress synced and jump ...
18/06/2026
The digital era gave the advertising and marketing industry speed; the AI era is giving it autonomous operations.
For companies building next-generation techn...
17/06/2026
EVS has announced it has received the EcoVadis Gold Medal for sustainability performance, ranking among the top 5% of companies globally in the Technology/Mid-S...
17/06/2026
Chyron has released Weather 2.4, an update to its weather suite for broadcasters and meteorologists. The release focuses on enhancements to the DataFlow module,...
17/06/2026
VSiN, The Sports Betting Network, has announced the launch of Best Bets TV, a free ad-supported streaming TV (FAST) channel. The 24/7 channel is currently avail...