
Johannesburg, 2 December, 2014 - FOX International Channels (FIC), 21st Century FOX's international multimedia business, continues to extend the distribution of its main TV brands across Africa with the recent launch, on 27th November 2014, of eight FIC channels on the new Nigerian Pay-TV platform, African Cable TV (ACTV) [pronounced active'].
The partnership between the two companies increases FIC's reach in Africa to more than 17.3 million subscribers with up to 18,000 new subscribers added in Nigeria who will be able to enjoy the best premium entertainment, factual and sports TV channels FIC has to offer, including FOX, FOX Crime, FX, National Geographic Gold, FOX Movies, FOX Sports, FOX Sports 2, and the toddlers channel Baby TV. The FIC channels will be available through ACTV's Direct-to-Home service.
The new launch in Nigeria arrives after the rebranding of FOX Sports channels in the region in August 2014, and represents another milestone for FIC's business strategy to extend the distribution of FIC brands throughout Africa. In the last year, the company has not only increased its penetration in the African market, but also the number of brands distributed.
We are delighted to announce our partnership with ACTV in Nigeria. The West African market is growing rapidly, and is full of possibilities for our brands and business strategy. ACTV's Direct to Home premium package provides content to low- and middle-income subscribers, and allows us to offer our brands to even more subscribers, who will be able to enjoy our high-quality, premium content, including amazing National Geographic productions and successful series such as The Walking Dead, The Simpsons or the next big FOX series Wayward Pines, said Hannelie Bekker, Managing Director at FOX International Channels Africa.
ACTV is a Direct-to-Home Pay-TV service based in the fast-growing Nigerian market. The company was incorporated in May 2013 and, under the leadership of Chairman Adam Quinn and CEO Godfrey Orkeh (CEO), aims to deliver high-quality content and entertainment to Nigerians on low- and middle-incomes and, in the very near future, other English-speaking African countries.
Our vision is to ensure that low- and middle-income Nigerians can enjoy premium PayTV at a value price. That is why we are delighted to welcome the FOX portfolio of channels to our platform. FOX is known for its high-quality programming, and its rich array of offerings means that there is something for every demographic. We are proud to partner with FIC to bring these channels to our discerning audiences across Nigeria, said ACTV CEO Godfrey Orkeh.
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