Philippe Guillotel, director and head of the video lab's metavideo group at InterDigital, comments on the crucial nature of standards in providing foundations for haptic technologies and immersive video
By Contributor
Published: January 10, 2025 Updated: January 13, 2025
Philippe Guillotel, director and head of the video lab's metavideo group at InterDigital, comments on the crucial nature of standards in providing foundations for haptic technologies and immersive video
target=_blank title=Share on LinkedIn class=share-linkedin>
As our modes of communication and entertainment evolve and achieve new heights, higher degrees of immersion and interactivity must be accessible to a broader audience, regardless of their device capabilities and requirements. And while audio stimulates our sense of hearing and video engages our sense of sight, advancements in haptic technology are set to add another dimension to the immersive video experience. Haptic technologies offer exciting possibilities for realism in virtual and immersive environments and can transcend the limitations of today's devices and screens, thereby elevating and enhancing the connected experience. The alliance of pervasive connectivity (in the form of 5G) and emerging immersive technologies can support new experiences from in-built haptic feedback within VR headsets, to myriad devices enabled with tactile sensations to be felt by the user. Consequently, a more captivating and authentic virtual experience is achieved through this novel type of sensory augmentation.
But the pathway towards immersive media begins with a significant amount of research into new media codecs and standards. And this is particularly relevant in relation to haptic media coding and delivery: without the important and fundamental work within standards to first simplify development, and then support the delivery of immersive and haptic enhanced content across devices worldwide, any aspirations to deliver new depths and sensations to video-based experiences will remain a pipe dream.
Unlocking new experiences with standards In simple terms, immersive media is three-dimensional and delivers to the user one view per eye, giving the perception of a sense of depth while encompassing user movement to encourage higher levels of immersivity.
The key to all of this lies in immersive video codecs. They allow for the delivery and consumption of data-rich video in a way that is both efficient and seamless. Without them the ubiquitous 2D-and now increasingly common 3D-volumetric and haptic-enhanced video that many users enjoy would not be possible.
Up until now, MPEG (the working group within the ISO and the IEC that develops standards for encoding audio, video and multimedia) has been a key enabler of content creation and service delivery as it plays a decisive role in describing methods for encoding, encapsulating, transmitting and decoding immersive and haptic data. In June 2021, MPEG issued a call for proposal to establish a reference architecture for future haptic standards, promoting haptics as a recognised media type in ISO base media file formats like 3gp and mp4 and streaming formats like DASH. The integration of haptic data alongside audio and video, particularly with a view to immersive content, is what is making consistent and reliable sensory rich experiences a reality.
Combating fragmentation: growth through collaboration on standardisation Today, with more than 4.1 billion devices equipped with haptic actuators and the ability to convey haptic feedback, standards are foundational to defining the mechanisms and codecs used to deliver the sensory experience. For this reason, it is necessary to cultivate and expand the standards ecosystem to evolve simple haptic-enhanced content into more complex and immersive experiences at scale.
As it stands, the haptic environment is fragmented making it a real challenge for content creators and product developers to navigate different proprietary methods to communicate tactile sensations. This in turn drives up developer costs and lowers adoption rates. And as with audio and visual, standards in haptics are essential to ensure that all aspects involved in the end-to-end delivery of the technology are compatible.
Despite this impediment however, an industry consensus is emerging on the importance of interoperability between devices. And standards allow the industry to define and develop the fundamental methods for capturing, encoding, transmitting, decoding and replicating immersive haptic experiences.
Further, interoperability between platforms and vendors across the immersive and haptics ecosystem can only be achieved through standards. Immersive content creation, its distribution and then the decoding characteristics recommended for haptic-enabled devices depend on standards to ensure that all aspects involved in the end-to-end delivery of haptics are efficiently coded and compatible. Naturally, the genesis of such standards results from the close collaboration of pre-standards groups and industry forums whose stated mission is to limit the market fragmentation and investment stagnation that would surely arise from disparate and proprietary haptic methods that are not interoperable.
Delivering immersive experiences, today Much industry-wide work has been undertaken to further the video processing solutions that create outstanding immersive video experiences. For example, the MPEG Visual Volumetric Video-based Coding (V3C) standard enables the mechanism for coding and streaming volumetric content through two main codecs: Video-based Point Cloud Compression (V-PCC) and MPEG Immersive Video (MIV). Both codecs are instrumental in enabling immersive-enhanced experiences in support of telelearning, entertainment, and increasingly in the delivery of live sports and esports, thereby guaranteeing
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
14/05/2026
At Spotify, we're focused on making every listening experience feel intentio...
14/05/2026
Spotify recently welcomed songwriters, artists, executives, and music students t...
14/05/2026
New articulations, ostinatos, Motion Scoring Articulation Sets & more
Sonuscore's flagship cinematic string library has just been treated to a significa...
14/05/2026
World-class studio opens on T rkiye's Aegean coast
P r Recording & Residence have announced their official opening, introducing a new world-class reside...
14/05/2026
Now supports channel layouts up to 9.1.6
Nugen Audio have just released an update for their AI-powered dialogue intelligibility and compliance tool. Set to ...
14/05/2026
New recordings & one-key chord tool
UVI have just announced the release of Orchestral Suite 2, a ground-up redesign of their all-in-one symphonic orchestra ...
14/05/2026
Two new arrivals & expanded factory content
Rob Papen's all-encompassing plug-in and virtual instrument collection has just been treated to another upda...
14/05/2026
Embed QR codes into DAW sessions
FSK Audio's latest plug-in doesn't process audio, but serves as an organisational tool that allows QR codes to be e...
14/05/2026
Rohde & Schwarz transforms spectrum complexity into situational awareness and ef...
14/05/2026
Rohde & Schwarz and Quantum Systems join forces to redefine EW and C-UAS-enabled...
14/05/2026
Rohde & Schwarz showcases STANAG aligned ARDRONIS Counter UAS capability at NATO...
14/05/2026
Code of Silence has won the BAFTA for Best Drama Series at Sunday night's ceremony at the Royal Festival Hall.
The series, starring Rose Ayling-Ellis and w...
14/05/2026
Vivid Broadcast was embracing remote production long before it became the industry norm. Now, with Calrec's True Control 2.0-enabled Argo M and Type R conso...
14/05/2026
The high-stakes chase thriller from Oscar- and BAFTA-nominated writer Matt Charm...
14/05/2026
Back From The Brink airs Sunday 17 May and Sunday 24 May at 6.30pm on RT One an...
13/05/2026
Thousands of props donated from Skys longest-running original seriesWednesday 13 May 2026
How a neon windmill from A League of Their Own ended up in a dogs'...
13/05/2026
SAN JOSE, Calif. - May 13, 2026 - Harmonic (NASDAQ: HLIT) today announced that I...
13/05/2026
A definitive portrait of one of Ireland's most influential musicians
New TV documentary airs Monday 18 May on RT One and RT Player at 9.35pm
Watch the...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
FOX Announces Schedule for 2026-27 Season FOX'S POWERFUL NEW SERIES PIPELINE FUELS A BREAKOUT SEASON WITH RETURNING HITS AND BOLD NEW STORYTELLING ACROSS ...
12/05/2026
Customer demand for data continues to grow in the first quarter of 2026 at Magya...
12/05/2026
The latest drama underscores Sky's continued investment in regional production and Welsh creative talent.Tuesday 12 May 2026
Wales takes the spotlight in S...
11/05/2026
As Eurovision fans gear up to celebrate the 70th anniversary of the iconic song ...
11/05/2026
Pela primeira vez na hist ria, o Brasil figura entre os oito maiores mercados de...
11/05/2026
New desktop instrument focused on tactile performance
Bastl Instruments have announced the Kalimba, a new desktop instrument that combines physical modellin...
11/05/2026
Compact sampling workstation gains new features
1010music have announced the blackbox 2, a new version of their compact standalone sampler designed for DAWl...
11/05/2026
Performance-focused sequencer with microtonal control
Berlin-based KOMA Elektronik have announced Monoplex, a new 42HP Eurorack sequencer designed for hands...
11/05/2026
Boasts wireless control from mobile devices
The latest iteration of IK Multimedia's compact amp and effects modelling pedal expands on the capabilities ...
11/05/2026
Spans traditional orchestral and experimental sounds
Sonora Cinematic have recently released the third instalment in their Transfigured Orchestra series, de...
11/05/2026
Our exhibition coverage
Watch all our SUPERBOOTH 2026 video coverage in one place. Check back to this page regularly as we will be updating with more video ...
11/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, is participating in the Equity Forum Ge...
11/05/2026
Bounteous Acquires Cartesian to Accelerate Enterprise AI
May 11, 2026
Business Assurance
News
Acquisition enhances deep data and analytics capabil...
11/05/2026
11 May 2026
VEON Shareholders Re-elect Board and Chairman, Reaffirming Confiden...
11/05/2026
Fox Corporation Reports Third Quarter Fiscal 2026 Financial Results NEW YORK, NY, May 11, 2026 - Fox Corporation (Nasdaq: FOXA, FOX; FOX or the Company ) t...
11/05/2026
Arvato Systems Becomes a Member of InsurLab Germany
Collaboration in the insurance industrys leading innovation network
G tersloh - Arvato Systems has joine...
11/05/2026
Pirate Predator uncovers new information from victims and survivors of abuse on ...
10/05/2026
RT ALL-IRELAND DRAMA FESTIVAL WINNERS ANNOUNCED DURING GALA AWARDS STREAMED LIVE ON RTE.IE/CULTURE
Kilmeen Drama Group hailing from Rossmore, Co. Cork Scoops ...
09/05/2026
New desktop instrument focused on tactile performance
Bastl Instruments have announced Kalimba, a new desktop instrument that combines physical modelling, F...
09/05/2026
Compact sampling workstation gains new features
1010music have announced blackbox 2, a new version of their compact standalone sampler designed for DAWless ...
08/05/2026
One-button synth generates random four-track ideas
Cyma Forma and French artist Bambounou have announced RND synth, a compact hardware synthesizer built aro...
08/05/2026
Portable four-layer granular and sampling instrument
Tasty Chips have announced the GR-2, a new granular synthesizer and sampling instrument that combines e...
Philippe Guillotel, director and head of the video lab's metavideo group at InterDigital, comments on the crucial nature of standards in providing foundations for haptic technologies and immersive video
