Live From Super Bowl LIX: FOX Sports Stuffs Graphics Package With Stats From Sportradar Sportradars Radar360 tool supports the crews efforts in pre-building graphics and designing more on the fly By Brandon Costa, Director of Digital
Friday, February 7, 2025 - 7:40 pm
Print This Story | Subscribe
Story Highlights
One of the highlights at Super Bowl LIX for FOX Sports is the debut of a new graphics package, which includes a complete redesign of everything from insert graphics, full screens, and even the scorebug. In an era where stats are a bigger part of the storytelling process than ever before, those graphics will be packed with data and insights from FOX Sports' research team, which is supported through a partnership with Sportradar.
FOX Sports' NFL graphics package is filled with real-time statistical data, analysis, and historical context through a partnership with Sportradar.
Through this collaboration, Sportradar provides a suite of statistical insights and graphical support, ensuring that every moment of the game is enriched with engaging and accurate data. Whether it's historical context, statistical superlatives, or predictive trends, the information provided by Sportradar ensures that each play is presented with meaningful context.
Our department uses stats as our way to tell stories, says Matt Gale, Broadcast Associate for FOX Sports. We'll try to find the best storylines, and Sportradar will help us with some of those big storylines. Confirming the accuracy of the information in all of our graphics is paramount.
At Sportradar, our collaboration with FOX Sports is redefining the way fans experience live sports, says Mark Holland, SVP North America Media Products at Sportradar. By integrating real-time data, advanced analytics, and unique insights into broadcasts, we're not just delivering stats-we're enhancing storytelling, uncovering key narratives, and allowing viewers to connect deeper to the game.
This is the third Super Bowl in which Sportradar is assisting FOX Sports. This time around, the company's Radar360 analytics platform is the tool supporting the crew's work. With more than 200 data insights available for each professional game, FOX Sports leverages Radar360 to create around 120 pre-produced graphics. However, only 5-10% of these graphics make it to air, as the majority are developed in real-time based on the game's flow. This dynamic approach ensures that the broadcast remains responsive, relevant, and immersive for viewers.
For a game like the Super Bowl, the goal for Gale and his team is to keep things are similar to a regular season game as possible. That consistency is key to simplifying the process for the production side.
I make a conscious effort of keeping it simple and playing it like it's a regular game, says Gale, because the more stuff you have, the harder it's to sort through. You have to have everything organized in an efficient manner and if you have too much, it's makes it difficult.
FOX Sports' graphics team will build approximately 120 statistical graphics in advance of the game broadcast. Only about 5-10 percent of those will ever make air.
Sportradar's responsibilities extend far beyond providing statistics. Before the game even kicks off, the team compiles extensive game notes for the FOX NFL A-Crew. These notes include detailed matchup insights, trends, historical data, and player superlatives. For the Super Bowl, these notes expand to over 25 pages, featuring 70+ charts and insights that form the foundation for on-air graphics and analysis.
I try to be as forward-looking as I can with my notes, says Zach Robinow, Project Manager for Content at Sportradar, who has worked with the Fox A crew since 2018. I'm trying to anticipate things that are likely to happen or that could happen in this game and what that would mean in a historical context.
Typically, Robinow is on a headset remotely during regular season games but come Playoffs and Super Bowl, he moves to on-site in the production compound. During the game, Sportradar's role shifts to live support, ensuring the accuracy of on-air content, researching significant statistical milestones, and responding to real-time queries from the FOX production team.
Robinow notes that Radar360 is where he does the bulk of his work on gamedays. He describes it as a super powerful tool capable of generating complex data insights in seconds. With the ability to slice and dice statistics in countless ways, Radar360 allows the FOX Sports production team to uncover storylines as they unfold. Additionally, Robinow utilizes over 60 pre-built SQL queries during each game, enabling him to quickly retrieve critical insights without having to construct new database queries on the spot.
We've done a great job expanding our data coverage to cover more of an all-time range, Robinow adds. In addition to that, I'm able to directly query our database for certain things that Radar360 can't handle.
The scale of data preparation for Super Bowl LIX is immense. FOX Sports is expected to field over 50 statistical queries during the week leading up to the game and another 50 on game day. The FOX A crew alone will generate 15-20 in-game questions and more than 100 throughout the week, underscoring the critical role Sportradar plays in the production process.
FOX Sports producer Richie Zyontz and his team rely heavily on Sportradar's insights to drive graphics production. The ability to anticipate significant statistical moments and seamlessly integrate them into the broadcast allows the network to provide viewers with a deeper appreciation of the game.
Sportradar's impact goes beyond just delivering insights-it is backed by a robust infrastructure. The company has a team of over 30 dedicated resea
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
04/06/2026
Sony Electronics is introducing the SRG-AS10, a 4K 60p-compatible PTZ auto-frami...
04/06/2026
This recent grad from Spring, TX, led creative-video output for the Aggies' men's basketball team last season and has been producing video and creating ...
04/06/2026
For the first time at a women's golf major, every player in the field will r...
04/06/2026
Three Panasonic PT-RQ45 40,000-lumen 3-Chip DLP projectors made their first live...
04/06/2026
Bitmovin and Akamai have announced a collaboration with NRJ Group, a French mult...
04/06/2026
Telestream will exhibit at InfoComm 2026 (Booth N7952), demonstrating media work...
04/06/2026
Sony has announced the development of RIALTO 65, a 65mm format image sensor block for the VENICE 2 digital cinema camera, targeting release in the first half of...
04/06/2026
KOKUSAI DENKI Electric America will exhibit at InfoComm 2026 (Booth N8025, June ...
04/06/2026
Bell Media's TSN and RDS are the exclusive Canadian broadcasters of FIFA Wor...
04/06/2026
The Challenge: Receiving Heavy Media Files From Road Games Quickly and ReliablyT...
04/06/2026
MASV, a managed file transfer platform used in broadcast and live sports product...
04/06/2026
NESN has announced the appointment of Fahad Haider as Vice President of Operations and Engineering. Haider returns to NESN, where he previously served as Vice P...
04/06/2026
David J. Halberstam, who spent almost 50 years in sports as a broadcaster and an executive, died June 2 after a years-long battle with brain cancer.
Over his l...
04/06/2026
Although collegiate production programs are tasked with delivering high-quality ...
04/06/2026
California studio, two production trucks, global distribution system are combine...
04/06/2026
New global program empowers and supports storytellers through scriptwriting course and access to industry experts
TikTok and Sundance Institute today announce...
04/06/2026
Steinberg DAWs now boast in-depth Tonalic integration
Celemony's innovative virtual session musician plug-in has just received an update that brings ARA...
04/06/2026
Get Hands-On With Over 20 Mic Brands
GearExpo UK is fast approaching, and if you've been looking for a chance to check out some new mics, then you'r...
04/06/2026
Combos feature new Amplifier Intelligence engine
Positive Grid's latest release sees the company introduce two new combo amplifiers that promise to offe...
04/06/2026
Is Your Job Making You Work this June?
4 June, 2026
Media releases
SBS Launches the World Cup Watchers' Rights Association to Stand Up For Australians&...
04/06/2026
Statement regarding unauthorised use of SBS logos on third party social content
4 June, 2026
Media releases
SBS has become aware of social media posts in c...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Bitmovin, a leading provider of video streaming infrastructure, and Akamai, the cybersecurity and cloud computing company that powers and protects business onli...
04/06/2026
American Underground (AU), the Startup Hub of the South and a community of mor...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
NVIDIA and Microsoft Reinvent Windows PCs for the Age of Personal AI
Brie Clayton June 3, 2026
0 Comments
RTX Spark - a 1-Petaflop Superchip, the Full...
04/06/2026
Inside the Peaky Blinders: The Immortal Man Grade
Brie Clayton June 3, 2026
0 Comments
Simone Grattarola discusses shaping the look in DaVinci Resolve...
04/06/2026
Cine Gear Expo Announces 2026 Awards of Excellence Recipients
Brie Clayton June 3, 2026
0 Comments
Ed Lachman ASC, Caleb Deschanel ASC, and M. David M...
04/06/2026
St. Vincents Live with Orchestra Tour to Feature Berklee Alum Ruby Plume Berklee alumni St. Vincent and Ruby Plume will appear on the same bill across seven d...
04/06/2026
Back to All News
All the Truth in My Lies Coming to Netflix on August 28
Entertainment
04 June 2026
GlobalSpain
Link copied to clipboard
Download the imag...
04/06/2026
Back to All News
Larry Tanz, VP of Content, EMEA, Delivers a Keynote Speech at ...
04/06/2026
Back to All News
Turn Your Living Room into a Stadium With the New FIFA World ...
04/06/2026
Keeping conversations real on LinkedIn Published on Jun 4, 2026 Categories: Product News
LinkedIn Corporate Communications
Share
LinkedIn
Facebook ...
04/06/2026
BackStory follows four Irish young people as they travel back to their parents' homelands
Modern Irish identity is enriched by cultures and influences from...
04/06/2026
June's forecast with GeForce NOW: 100% chance of gaming.
GeForce NOW is lining up new adventures for the month, from big-name blockbusters to quirky indies...
03/06/2026
SES and Viva, Mexico's ultra low-cost airline, have launched multi-orbit satellite inflight connectivity on Viva's Airbus aircraft. A total of 60 A320s ...
03/06/2026
The College Football Playoff, ESPN, and TNT Sports have announced kick times and...
03/06/2026
RED Digital Cinema will exhibit at Cine Gear Expo 2026 (Booth 33, June 5-6, Universal Studios Lot), hosting three panels and hands-on product demonstrations.
P...
03/06/2026
Roku has announced the Soccer Zone, a dedicated hub for FIFA World Cup 2026 content available across the United States, Canada, Mexico, Brazil, Colombia, Argent...
Live From Super Bowl LIX: FOX Sports Stuffs Graphics Package With Stats From Sportradar Sportradars Radar360 tool supports the crews efforts in pre-building graphics and designing more on the fly By Brandon Costa, Director of Digital 
