Le Figaro chooses Brightcove Video Cloud to the mobile version of its TV channel online El principal peri dico nacional franc s conf a en la capacidad de Brightcove Video Cloud para llegar al consumidor y monetizar el contenido en cada tipo de pantalla.
El principal peri dico nacional franc s, Le Figaro, ha elegido la plataforma de v deo online Brightcove Video Cloud to the mobile version of its news and entertainment channel Le Figaro TV.
Seg n Le Figaro, cerca de un tercio de su tr fico web llega desde dispositivos m viles, y con Brightcove Video Cloud podr ampliar el alcance de su cada vez mayor cat logo de v deos de producci n propia, soportados con publicidad, a todos los usuarios a trav s del m vil.
Le Figaro TV genera contenido original y bajo demanda. Seg n sus datos, ofrecen alrededor de 70 v deos diarios de cuatro minutos de duraci n, que abarcan desde entrevistas pol ticas a res menes informativos y rese as musicales.
Gracias a la tecnolog a Smart Player de Brightcove Video Cloud, Le Figaro TV est disponible para una amplia gama de dispositivos, asegurando un visionado fiable y consistente de los v deos a trav s de PCs, smartphones y tabletas. Adem s, aprovechando la capacidad de integraci n de la plataforma Video Cloud con las principales ad networks y ad servers, Le Figaro puede ofrecer una experiencia publicitaria m s rica e interactiva, lo que ha generado un importante aumento de sus ingresos hasta el momento, seg n afirma la compa a.
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Le Figaro chooses Brightcove Video Cloud to the mobile version of its TV channel online El principal peri dico nacional franc s conf a en la capacidad de Brightcove Video Cloud para llegar al consumidor y monetizar el contenido en cada tipo de pantalla. 
