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Welcome to the AVECO team: introducing new members of management

12/01/2026

Welcome to the AVECO team: introducing new members of management

At AVECO, we are continuing to implement our #newAVECO strategy, which aims to build an even stronger brand, deepen cooperation with partners, continuously improve our products, adapt to market needs, and keep pace with the latest trends in the industry.

None of this would be possible without a strong team of experienced professionals.

We are therefore very pleased to welcome two new members to AVECO s board of directors and senior management, who will significantly strengthen our strategy for growth and further global development.

Nahuel Villegas Chief Revenue Officer

Nahuel Villega

s has joined the AVECO team as Chief Revenue Officer (CRO). Nahuel has more than 25 years of experience in management and sales positions in the broadcasting industry.

During his career, he has worked for companies such as Imagine, Harris, AT&T, Grass Valley, and SDVI, where he led major projects in North and South America and global markets.

In his role as CRO, Nahuel will be responsible for AVECO s overall business strategy and will lead our global sales and pre-sales teams. He will also be actively involved in developing distribution strategies with our partners.

He will also serve as Vice President of Sales for the US and Canada, where he will focus on further developing these key markets.

Mark Darlow Chief Technology Officer

Another significant addition is Mark Darlow, who takes on the role of Chief Technology Officer (CTO). As he himself says with a touch of exaggeration:

"I ve been in the media industry longer than I d like to admit."

Mark has extensive experience in various positions, from working for media operators as an inventory manager focusing on sales systems and optimization software to managing the automation and asset management business unit at Harris (prior to its sale to Imagine Communications).

Prior to entering the media industry, Mark served in the British Armed Forces. Born in the UK, he has lived and worked in many countries around the world during his career, including France, Germany, Australia, Japan, Hong Kong, and India. He currently resides in the United States.

As CTO, Mark will be responsible for product strategy, product integration, and ensuring that our solutions best meet customer needs in the areas of linear and connected services, distribution, coordination, reception, and centralized management of media operations.

A word from the CEO

AVECO CEO Pavel Potu k also commented on the arrival of the new colleagues:

"We are very pleased to welcome Nahuel and Mark to AVECO. Their extensive experience in global business, technological innovation, and leading international teams will significantly strengthen our growth strategy and enable us to further develop our position in the global market."

We wish both new colleagues every success at AVECO and look forward to working together to achieve the company s goals.
LINK: https://www.aveco.com/en/news/detail/113/welcome-to-the-aveco-team-int...
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