The Camera Store introduces LED lighting and battery solutions from Vitec Videocom brands to the UK production community
Bury St Edmunds, UK: 2013 The Camera Store, a London-based equipment hire specialist for the broadcast industry, has invested in LED lighting kit and mobile power and support systems from Litepanels and Anton/Bauer respectively, both Vitec Videocom brands.
Tim Highmoor, Head of Rentals at The Camera Store says: Our recent purchase of Litepanels and Anton/Bauer solutions opens up the flexibility of LED to a wide range of broadcast and videography applications for use in studio or on location. We felt the time was right to introduce LED to our inventory. The technology has now reached the point where it offers a comparable output to traditional tungsten and HMI lights, which is good news for our customers.
The Anton/Bauer batteries and Gold Mounts not only help to create one of the most mobile lighting solutions when combined with Litepanels fixtures, but they also offer the versatility to be used with a range of products from many manufacturers. We're confident these solutions will prove to be a highly popular addition to our inventory.
The order includes two units of the recently released Anton/Bauer QRC-HILIO Gold Mount, which powers Litepanels' Hilio LED fixture in applications where DC power is needed. The QRC-HILIO enables the use of two Anton/Bauer Logic Series batteries to power a Hilio, creating a lightweight field lighting kit. Further, the hotswap feature means the Hilio can provide continuous lighting throughout the production day.
The Camera Store's customers will also be take advantage of the new Anton/Bauer Gold Spectrum RF System. The portable AB-HDRF is a 5.8 GHz COFDM RF system which transmits a robust HD signal over distances of more than half a mile and is powered by Anton/Bauer Logic Series batteries. The AB-HDRF kit includes all the equipment broadcast professionals need for on-site or on-the-go applications such as reality TV, ENG/EFP, OB and live event coverage.
Commenting on The Camera Store's investment, Chris Marchitelli, VP Global Marketing at Litepanels, says: There is a growing demand for LED lighting from the cinema and broadcast production communities and we're really pleased The Camera Store is expanding their commitment to the technology. Cool-running Litepanels LED fixtures offer a number of benefits over traditional lighting fixtures; their lightweight design and battery power options make them ideal for rental applications.
Chris O'Neill, VP Product Management and Marketing at Anton/Bauer, says: The Camera Store has made a smart investment in the Anton/Bauer batteries. Their superior performance, Realtime display and compatibility with a range of brands will undoubtedly make Anton/Bauer the battery solution of choice among The Camera Store's customers.
The Camera Store is a sister company of Vitec Videocom. Vitec Videocom works with customers including XX. Vitec Videocom brings together some of the most respected, sought-after and innovative brands in the broadcast technology sector. These include Anton/Bauer, Autoscript, Litepanels, OConnor, Petrol Bags, Sachtler, Vinten and Vinten Radamec. Vitec Videocom encourages multi-brand system sales of these market-leading broadcast, film and pro-video products to simplify the way customers do business worldwide.
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The Camera Store introduces LED lighting and battery solutions from Vitec Videocom brands to the UK production community 
