21 November 2012 This year Sweden stormed to victory in Baku. In 2013, TeliaSonera together with its local brands will be the proud main partner of the Eurovision Song Contest. The partnership will culminate on May 18 when Sweden hosts the grand finale of the contest.
The Eurovision Song Contest brings more than 100 million viewers in over 40 countries together for the world's largest broadcast entertainment event. Today enjoying entertainment is a digital experience. TeliaSonera will work to bring the Eurovision Song Contest closer to people than ever before through the internet and social media platforms.
We have been partnering with the Swedish contest for a number of years. Now we want to take it one step further by bringing hundreds of millions of people closer together than ever before for a great celebration in May, says Cecilia Edstrm, Head of Group Communications at TeliaSonera
As one of Europe's leading operators we are perfectly positioned to use our international strength, deep local understanding, technological mastery and insight into people's lives to help make the Eurovision Song Contest 2013 the most networked and personal digital experience ever.
TeliaSonera will be connecting people across the world to the cornerstones of music and entertainment and provide them with a marvelous digital experience
.
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21 November 2012 This year Sweden stormed to victory in Baku. In 2013, TeliaSonera together with its local brands will be the proud main partner of the Eurovision Song Contest. The partnership will culminate on May 18 when Sweden hosts the grand finale of the contest.
