Sky Cinemas new Christmas advert celebrates connection, joy and the power of festive filmsMonday 18 November 2024
To view this content, please enable our use of cookies. To do so, click Privacy Options below and Accept All
Privacy Options
Sky Cinema has launched its 2024 Christmas advert, "The Little Girl," which celebrates the joy, power and timeless appeal of festive films. The new advert follows a young girl who finds inspiration - and a little courage - in the romance of Christmas movies to ask a boy to the cinema. The advert is part of Sky's wider Movies Make Christmas campaign, which highlights the power of film to create connection and bring magic to the festive season.
The story begins with the girl helping her mother decorate the Christmas tree, while Elf plays in the background. She smiles as Buddy nervously asks his crush out, saying, I feel really warm when I'm around you. So, do you wanna go and eat food? .
Throughout the ad, she immerses herself in other Christmas classics. She's seen lying on her bed with her dog as It's a Wonderful Life plays, blushing as George Bailey promises, I'll give you the moon . After a nativity play, she's in the backseat of the car, mouthing along with Wonka, Come with me.
Back at home, she overhears her parents watching The Holiday, as Amanda says, I'm thinking I've got a date if you'll have me. Each scene adds to her excitement, encouraging her to take a chance.
In the final scene outside the school gates, influencers LDN Family makes an appearance as the girl, holding a pair of free Vue Cinema tickets, gathers her courage. With light snow falling, she approaches the boy and says, I feel warm around you. I'd give you the moon. So, come with me to the cinema. If you'll have me? She winks, Buddy-style, sealing the deal with a sweet Son of a nutcracker! .
Robin Garton, Group ECD Advertising, at Sky Creative, commented, We've created a mini-Christmas Movie about Christmas movies. Narrative arc, protagonist, jeopardy, triumph - all the ingredients of great storytelling. It's (back to) the stuff that made Christmas ads a thing in the first place.
Alongside two free Vue cinema tickets a month, Sky Cinema customers get access to over 1,000 movies on demand, including a variety of festive favourites such as Elf, The Holiday, Love Actually and The Polar Express, as well as more of the latest blockbuster films than anywhere else, including Wonka, Dune 2 and Kung Fu Panda 4. Access to a mountain of entertainment on Paramount+, including new TV series and movies, is also included at no extra cost.
Carli Kerr, MD of Marketing at Sky and Now, said, A great movie at Christmas is hard to beat, and we know how popular cinema going is over the festive period. With Sky Cinema, our customers can not only enjoy films at home this year, they can experience the newest releases with 2 free Vue cinema tickets that are included in their subscription. We wanted this advert to showcase this exclusive offering, while also celebrating the joy of watching movies together during the Christmas season.
This Christmas, Sky Cinema is offering an exclusive Black Friday deal. From now until December 3, Sky customers can upgrade to Sky Cinema for just £9. Tune in to Sky Cinema and discover why "Movies Make Christmas at www.sky.com/tv/cinema.
PR CONTACTS:
For further information please contact: Work & Class
kevin.smith@workandclass.agency
NOTES TO EDITORS
Main Brand Ad
Carli Kerr (Managing Director NOW and Sky Content)
Jamie Schwartz (Marketing Director)
Abbey Kickham (Head of Marketing)
Gemma Bell (Marketing Manager)
Suzie Goulding (Marketing Manager)
Robin Garton (Group ECD - Advertising)
Rob Welch (Creative Director)
Sam Rhodes (Creative)
Lucy Weetman (Creative)
Paul Mortimore (Head of Production)
Danny Wimborne (Senior Producer)
Nicholas Judd (Head of Business)
Natalie Lewy (Senior Account Director)
Nicholas Hoile (Account Director)
Post - Framestore
Audio post - Absolute
Grade - Company 3
Wider Campaign
Laura Ingate (Marketing Manager)
Rachel Bolton (Marketing Manager)
Milana Djakovic (Business Strategy Graduate)
Sara Thomas (Head of Marketing)
Charlotte Mitchell (Head of PR)
Molly Goring (Senior Manager - Social and Comms)
Katie White (Influencer Manager)
Charlie Harris (Publicist)
Fabio Orlando (Social Media Executive)
Melina Hemchaoui (Account Manager)
Chris Dorn (Creative Director - Advertising Design)
Alistair Dixon (Design Director)
Andy Crocker (Senior Designer)
David Millard (Creative Director - AV)
Nicholas Archer (Creative - AV)
Tom Hansen (Senior UI Designer)
Charlotte Temple (Senior Designer)
Dann Stewart (Senior Designer)
Amber Skipper (Junior Designer)
Cat Hutton (Creative Director - Motion Design)
Jo Tuite-Dalton (Motion Designer)
Steve Ryan (Executive Producer)
Marc Sutton (Strategy Director)
Max Fox (Senior Designer)
Amber Skipper (Junior Designer)
Cat Hutton (Creative Director - Motion Design)
Jo Tuite-Dalton (Motion Designer)
Andrea Strapagede (Senior Motion Designer)
Samy Haffar (Senior Motion Designer)
Rupert Savage (Senior Producer)
Ian Dewsbury (Senior Producer)
Maggie Agard (Senior Producer)
Paul Newman (Producer)
Jack Higgins (Producer)
Adam Lynch (Account Manager)
Christiana Miller-Mccall (Assistant Producer)
Larabeth Taylor (Assistant Producer)
Sam Turnell (Assistant Producer)
Rohit Khunti (Assistant Producer)
Shaun Harwood (Artwork Manager)
Robert Watts (Artworker)
About SkySky is one of Europe's leading media and entertainment companies and is part of Comcast Corporation, a global media and technology company that connects people to moments and experiences that matter. At Sky we Believe in Better. It's in our DNA.
We're famous for innovation. We offer streaming services NOW and WOW; the world&#
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
Sky Cinemas new Christmas advert celebrates connection, joy and the power of festive filmsMonday 18 November 2024
