
To support its recent expansion into longform, and the launch of its new Whitechapel studio, Electric Theatre Collective (ETC) recently turned to FilmLight's FLUX Store to provide crucial storage and assist with media management at the facility.
ETC places creative excellence at the heart of everything it does. The company has grown significantly in recent years and organically developed into new areas - most notably, longform and episodic. To support this growth, ETC moved to its new Whitechapel facility early in 2022 where the company added a third suite plus a purpose-built projection room and a standalone screening room.
We saw demand becoming an issue as managing space and bookings was already a challenge, comments ETC's head of colour, Luke Morrison. If we wanted to continue our progression we needed to be more adaptable and efficient.
We also needed to be able to store and manage more data and hold onto it for longer periods of time compared to commercial work, adds Morrison. FLUX Store plays a major part in our growth as it enables higher quantity and larger projects to be in play at the same time. And it streamlines the management of and creative process across all our Baselight systems.
FLUX Store is FilmLight's fast and highly cost-effective networked post-production storage which utilises the high-bandwidth internal disk system and cloud network infrastructure developed for Baselight. It can be deployed in a facility as easily as general storage, whilst providing a solution that is purpose-designed and industry proven for streaming high-resolution media.
FLUX Store supports FilmLight's powerful API (Application Programming Interface), which allows third-party software to interface with FilmLight products; this is designed to automate common but time-consuming tasks, such as VFX transcoding and retrieving/setting metadata. It also maintains a metadata index, which means the speed of operations, such as conform and file browsing, is largely increased - performing tasks just as quickly as it would on local Baselight storage.
ETC considered third-party storage solutions, but as an existing Baselight customer, they quickly realised that FLUX Store provided the same high level of performance, alongside the added advantage of easy integration with their existing Baselight cloud network.
We selected FLUX Store for a whole host of reasons. It enables better sharing and management of projects from our Baselight systems, and we're also able to section off dedicated storage for the colour team, comments Morrison. Finally, the possibilities of the FilmLight API with the FLUX Store really appealed to us - the ability to optimise our workflow is a real bonus.
All ETC's suites currently work from the FLUX Store, the assists prep via it, and it's also the main rendering node. FLUX Store has integrated seamlessly into our facility and improved our workflow, says Morrison. We can now centralise our source media on FLUX Store, rather than localising it to a specific Baselight system, which gives us greater flexibility for scheduling and means we can be more adaptable.
ETC is now equipped to increase the number of projects they have in production, which is vital for managing the variety of work they now do. It has also allowed the team's colourists to better satisfy their creative ambitions.
Colourists are the first people to mention if there is any impact on speed and ease of working, and I am happy to say that since we installed FLUX Store it has just simply worked, concluded Morrison. It has exceeded our expectations and expanded our capabilities.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
30/10/2026
A highlight clip goes to air after a person says yes. What would it take to say how often that yes had to be earned?
Andreas EhstandA common design for automat...
30/10/2026
SNF's Chiefs-Seahawks leads the week with 26.3 million, Prime Video's Pa...
30/10/2026
The company aims to be more horizontal and not vertical' in managing sports rights and producing events
GRUP MEDIAPRO has begun charting a new course that...
30/10/2026
Player mics, an in-arena drone, enhanced replay operations, and a full onsite pr...
30/10/2026
By Ramona Flume
Each harvest season brings a sense of renewal and possibility. ...
30/10/2026
(L-R) Peter Dinklage, Alexander Skarsg rd, and Olivia Colman attend the Q&A for Wicker by Eleanor Wilson and Alex Huston Fischer, an official selection of the...
30/10/2026
Creates melodies from wavetables
BangZilla is the new plug-in division of The Audio Programmer, and their debut offering comes in the form of Wave Theory, a...
30/10/2026
30 October - 1 November 2026
This years AES Show is just around the corner, with this year's event marking the annual convention's first appearance ...
30/10/2026
Company launch new digitally controlled analogue hardware
Neve have just entered the world of digitally controlled analogue in style with not one, but four ...
30/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/10/2026
GB Labs Wins Future's Best of Show Award for Core.ONE, Presented by TVBEurope at IBC 2026
GB Labs, a leader in scalable, shared storage solutions, has rec...
30/10/2026
Lightware is introducing GPIO Button control for its Microsoft Teams Rooms on Windows (MTRoW) integration, giving users a simple, one-touch way to switch betwee...
30/10/2026
Lightware has added AVIXA Renewal Units (RUs) to its D sseldorf in-person training program, allowing AV professionals to earn recognized professional developmen...
30/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/10/2026
Creative software developer Foundry today announced Nuke Stage now supports macOS, making the end-to-end virtual production and in-camera visual effects (ICVFX)...
30/10/2026
While science fiction lore tells us that humans will meet extraterrestrial life ...
29/10/2026
Jameis Winston and Willie Colon are among current and former players hosting pro...
29/10/2026
After arriving in Fayetteville with dreams of calling games, the Arkansas native found her passion in the control room, building a promising future in replay an...
29/10/2026
The National Hockey League is taking on a larger role in local game production w...
29/10/2026
Media Links has appointed Mikhail Zavalin Market Development Technical Specialis...
29/10/2026
Gravity Media delivered the live broadcast and media infrastructure for the 2026...
29/10/2026
Rise AV has announced the 23 women selected for the second year of its Elevate program, a six-week management and leadership development course. The cohort incl...
29/10/2026
The F d ration Internationale de l'Automobile (FIA) and Amazon Web Services (AWS) have announced a global partnership under which AWS becomes the Official A...
29/10/2026
Advanced Systems Group (ASG) has appointed Bob Daniel Storage and Workflow Solutions Architect within its Enterprise Storage team. Daniel has more than 30 years...
29/10/2026
FloSports and the Pac-12 Conference have entered a media partnership that will b...
29/10/2026
TSN will launch Film Never Lies Grey Cup Playoffs Watchalong, an altcast hosted by TSN football analyst Luke Willson, for two CFL Grey Cup Playoffs games. Wills...
29/10/2026
For decades, broadcasters have designed production around one rule: build for th...
29/10/2026
Live event production company FOH Productions has built a portable camera switch...
29/10/2026
Gravity Media is marking its 25th year facilitating the host broadcast for the M...
29/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
29/10/2026
LA28 has named film producer Kathleen Kennedy Head of Ceremonies and Content for the LA28 Olympic and Paralympic Games. Kennedy, an eight-time Academy Award nom...
29/10/2026
In-house local telecasts have added new camera angles, graphics package, and dee...
29/10/2026
In this SVG New Sponsor Spotlight, Jake Blount, EVP, Sales, ICAT Logistics, disc...
29/10/2026
Mastering plug-in treated to ground-up rebuild
With a few plug-in releases now under their belt, Musik Hack have revisited their debut offering and kitted i...
29/10/2026
New modular full-range monitoring system arrives
Following a few weeks of teasers, HEDD Audio have just revealed the latest addition to their high-end monit...
29/10/2026
SGL Carbon LLC ( SGL Carbon ) has received an additional order for the supply of nuclear graphite from X-energy Reactor Company, LLC ( X-energy ) in accordance ...
29/10/2026
Rohde & Schwarz introduces MXO AI Connect for AI-assisted oscilloscope workflows Rohde & Schwarz connects AI assistants to its MXO oscilloscopes through MXO A...
29/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/10/2026
When LinkedIn set out to upgrade meeting spaces across nine APAC cities, the goal was clear: employees needed to walk into rooms in Bangalore, Beijing, Hong Kon...
29/10/2026
Lightware has expanded its LARA (Lightware Advanced Room Automation) Wizard platform with a new Elgato Stream Deck integration, allowing supported Stream Deck d...
29/10/2026
Boston Conservatory Center Stage Presents Opera Masterpiece La Boh me The Conservatory's production of the timeless opera will conclude the fall Center St...
29/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...