
Data centers need an upgraded dashboard to guide their journey to greater energy efficiency, one that shows progress running real-world applications.
The formula for energy efficiency is simple: work done divided by energy used. Applying it to data centers calls for unpacking some details.
Today's most widely used gauge - power usage effectiveness (PUE) - compares the total energy a facility consumes to the amount its computing infrastructure uses. Over the last 17 years, PUE has driven the most efficient operators closer to an ideal where almost no energy is wasted on processes like power conversion and cooling.
Finding the Next Metrics PUE served data centers well during the rise of cloud computing, and it will continue to be useful. But it's insufficient in today's generative AI era, when workloads and the systems running them have changed dramatically.
That's because PUE doesn't measure the useful output of a data center, only the energy that it consumes. That'd be like measuring the amount of gas an engine uses without noticing how far the car has gone.
Many standards exist for data center efficiency. A 2017 paper lists nearly three dozen of them, several focused on specific targets such as cooling, water use, security and cost.
Understanding What's Watts When it comes to energy efficiency, the computer industry has a long and somewhat unfortunate history of describing systems and the processors they use in terms of power, typically in watts. It's a worthwhile metric, but many fail to realize that watts only measure input power at a point in time, not the actual energy computers use or how efficiently they use it.
So, when modern systems and processors report rising input power levels in watts, that doesn't mean they're less energy efficient. In fact, they're often much more efficient in the amount of work they do with the amount of energy they use.
Modern data center metrics should focus on energy, what the engineering community knows as kilowatt-hours or joules. The key is how much useful work they do with this energy.
Reworking What We Call Work Here again, the industry has a practice of measuring in abstract terms, like processor instructions or math calculations. So, MIPS (millions of instructions per second) and FLOPS (floating point operations per second) are widely quoted.
Only computer scientists care how many of these low-level jobs their system can handle. Users would prefer to know how much real work their systems put out, but defining useful work is somewhat subjective.
Data centers focused on AI may rely on the MLPerf benchmarks. Supercomputing centers tackling scientific research typically use additional measures of work. Commercial data centers focused on streaming media may want others.
The resulting suite of applications must be allowed to evolve over time to reflect the state of the art and the most relevant use cases. For example, the last MLPerf round added tests using two generative AI models that didn't even exist five years ago.
A Gauge for Accelerated Computing Ideally, any new benchmarks should measure advances in accelerated computing. This combination of parallel processing hardware, software and methods is running applications dramatically faster and more efficiently than CPUs across many modern workloads.
For example, on scientific applications, the Perlmutter supercomputer at the National Energy Research Scientific Computing Center demonstrated an average of 5x gains in energy efficiency using accelerated computing. That's why it's among the 39 of the top 50 supercomputers - including the No. 1 system - on the Green500 list that use NVIDIA GPUs.
Because they execute lots of tasks in parallel, GPUs execute more work in less time than CPUs, saving energy. Companies across many industries share similar results. For example, PayPal improved real-time fraud detection by 10% and lowered server energy consumption nearly 8x with accelerated computing.
The gains are growing with each new generation of GPU hardware and software.
In a recent report, Stanford University's Human-Centered AI group estimated GPU performance has increased roughly 7,000 times since 2003, and price per performance is 5,600 times greater.
Data centers need a suite of benchmarks to track energy efficiency across their major workloads. Two Experts Weigh In Experts see the need for a new energy-efficiency metric, too.
With today's data centers achieving scores around 1.2 PUE, the metric has run its course, said Christian Belady, a data center engineer who had the original idea for PUE. It improved data center efficiency when things were bad, but two decades later, they're better, and we need to focus on other metrics more relevant to today's problems.
Looking forward, the holy grail is a performance metric. You can't compare different workloads directly, but if you segment by workloads, I think there is a better likelihood for success, said Belady, who continues to work on initiatives driving data center sustainability.
Jonathan Koomey, a researcher and author on computer efficiency and sustainability, agreed.
To make good decisions about efficiency, data center operators need a suite of benchmarks that measure the energy implications of today's most widely used AI workloads, said Koomey.
Tokens per joule is a great example of what one element of such a suite might be, Koomey added. Companies will need to engage in open discussions, share information on the nuances of their own workloads and experiments, and agree to realistic test procedures to ensure these metrics accurately characterize energy use for hardware running real-world applications.
Finally, we need an open public forum to conduct this important work, he said.
It Takes a Village Thanks to metrics like PUE an
More from Nvidia
26/10/2025
This year's ROSCon conference heads to Singapore, bringing together the global robotics developer community behind Robot Operating System (ROS) - the world&...
24/10/2025
Monday, Oct. 27, 12:30 p.m.
How Medium-Sized Cities Are Tackling AI Readiness
L to R: Mark Muro, senior fellow at Brookings Metro; Micah Runner, city manag...
23/10/2025
The nights grow longer and the shadows get bolder with Vampire The Masquerade: B...
21/10/2025
Coastal communities in the U.S. have a 26% chance of flooding within a 30-year period. This percentage is expected to increase due to climate-change-driven sea-...
20/10/2025
NVIDIA and Google Cloud are expanding access to accelerated computing to transform the full spectrum of enterprise workloads, from visual computing to agentic a...
17/10/2025
As Open Source AI Week comes to a close, we're celebrating the innovation, c...
17/10/2025
AI has ignited a new industrial revolution.
NVIDIA and TSMC are working togethe...
16/10/2025
GeForce NOW is more than just a platform to stream fresh games every week - it offers celebrations for the gamers who make it epic, with member rewards to sweet...
14/10/2025
AI is transforming the way enterprises build, deploy and scale intelligent applications. As demand surges for enterprise-grade AI applications that offer speed,...
14/10/2025
At Oracle AI World, NVIDIA and Oracle announced they are deepening their collabo...
13/10/2025
The future of AI took flight at Starbase, Texas - where NVIDIA CEO Jensen Huang ...
13/10/2025
At the OCP Global Summit, NVIDIA is offering a glimpse into the future of gigawa...
09/10/2025
NVIDIA Blackwell swept the new SemiAnalysis InferenceMAX v1 benchmarks, deliveri...
09/10/2025
Microsoft Azure today announced the new NDv6 GB300 VM series, delivering the ind...
09/10/2025
Lock, load and stream - the battle is just beginning. EA's highly anticipated Battlefield 6 is set to storm the cloud when it launches tomorrow with GeForce...
08/10/2025
Telecommunication networks are critical infrastructure for every nation, underpi...
02/10/2025
Editor's note: This blog has been updated to include an additional game for October, The Outer Worlds 2.
October is creeping in with plenty of gaming treat...
01/10/2025
Many users want to run large language models (LLMs) locally for more privacy and control, and without subscriptions, but until recently, this meant a trade-off ...
30/09/2025
Quantum computing promises to reshape industries - but progress hinges on solvin...
30/09/2025
Editor's note: This blog is a part of Into the Omniverse, a series focused o...
25/09/2025
Suit up and head for the cloud. Mecha BREAK, the popular third-person shooter, is now available to stream on GeForce NOW with NVIDIA DLSS 4 technology.
Catch i...
24/09/2025
Canada's role as a leader in artificial intelligence was on full display at ...
24/09/2025
Open technologies - made available to developers and businesses to adopt, modify...
23/09/2025
Energy efficiency in large language model inference has improved 100,000x in the...
22/09/2025
OpenAI and NVIDIA just announced a landmark AI infrastructure partnership - an initiative that will scale OpenAI's compute with multi-gigawatt data centers ...
19/09/2025
AI is no longer solely a back-office tool. It's a strategic partner that can...
18/09/2025
The U.K. was the center of the AI world this week as NVIDIA, U.K. and U.S. leade...
18/09/2025
GeForce NOW is packing a monstrous punch this week. Dying Light: The Beast, the latest adrenaline fueled chapter in Techland's parkour meets survival horror...
17/09/2025
Today's creators are equal parts entertainer, producer and gamer, juggling game commentary, scene changes, replay clips, chat moderation and technical troub...
16/09/2025
The U.K. is driving investments in sovereign AI, using the technology to advance...
13/09/2025
Celtic languages - including Cornish, Irish, Scottish Gaelic and Welsh - are the U.K.'s oldest living languages. To empower their speakers, the UK-LLM sover...
10/09/2025
GeForce NOW Blackwell RTX 5080-class SuperPODs are now rolling out, unlocking a new level of ultra high-performance, cinematic cloud gaming.
GeForce NOW Ultima...
09/09/2025
Inference has emerged as the new frontier of complexity in AI. Modern models are...
09/09/2025
As large language models (LLMs) grow larger, they get smarter, with open models from leading developers now featuring hundreds of billions of parameters. At the...
09/09/2025
At this week's AI Infrastructure Summit in Silicon Valley, NVIDIA's VP o...
09/09/2025
Inference performance is critical, as it directly influences the economics of an AI factory. The higher the throughput of AI factory infrastructure, the more to...
09/09/2025
At this week's IAA Mobility conference in Munich, NVIDIA Vice President of A...
09/09/2025
ComfyUI - an open-source, node-based graphical interface for running and buildin...
04/09/2025
NVIDIA today announced new AI education support for K-12 programs at a White House event to celebrate public-private partnerships that advance artificial intell...
04/09/2025
Editor's note: This post is part of the AI On blog series, which explores the latest techniques and real-world applications of agentic AI, chatbots and copi...
04/09/2025
NVIDIA Blackwell RTX is coming to the cloud on Wednesday, Sept. 10 - an upgrade ...
03/09/2025
3D artists are constantly prototyping.
In traditional workflows, modelers must build placeholder, low-fidelity assets to populate 3D scenes, tinkering and adju...
02/09/2025
For more than a century, meteorologists have chased storms with chalkboards, equ...
28/08/2025
Brace yourself, COGs - the Locusts aren't the only thing rising up. The Coal...
28/08/2025
Last week at Gamescom, NVIDIA announced the winners of the NVIDIA and ModDB RTX ...
27/08/2025
AI models are advancing at a rapid rate and scale.
But what might they lack that (most) humans don't? Common sense: an understanding, developed through rea...
25/08/2025
Robots around the world are about to get a lot smarter as physical AI developers...
25/08/2025
As autonomous vehicle systems rapidly grow in complexity, equipped with reasonin...
22/08/2025
As the latest member of the NVIDIA Blackwell architecture family, the NVIDIA Blackwell Ultra GPU builds on core innovations to accelerate training and AI reason...
22/08/2025
AI reasoning, inference and networking will be top of mind for attendees of next...