
Data centers need an upgraded dashboard to guide their journey to greater energy efficiency, one that shows progress running real-world applications.
The formula for energy efficiency is simple: work done divided by energy used. Applying it to data centers calls for unpacking some details.
Today's most widely used gauge - power usage effectiveness (PUE) - compares the total energy a facility consumes to the amount its computing infrastructure uses. Over the last 17 years, PUE has driven the most efficient operators closer to an ideal where almost no energy is wasted on processes like power conversion and cooling.
Finding the Next Metrics PUE served data centers well during the rise of cloud computing, and it will continue to be useful. But it's insufficient in today's generative AI era, when workloads and the systems running them have changed dramatically.
That's because PUE doesn't measure the useful output of a data center, only the energy that it consumes. That'd be like measuring the amount of gas an engine uses without noticing how far the car has gone.
Many standards exist for data center efficiency. A 2017 paper lists nearly three dozen of them, several focused on specific targets such as cooling, water use, security and cost.
Understanding What's Watts When it comes to energy efficiency, the computer industry has a long and somewhat unfortunate history of describing systems and the processors they use in terms of power, typically in watts. It's a worthwhile metric, but many fail to realize that watts only measure input power at a point in time, not the actual energy computers use or how efficiently they use it.
So, when modern systems and processors report rising input power levels in watts, that doesn't mean they're less energy efficient. In fact, they're often much more efficient in the amount of work they do with the amount of energy they use.
Modern data center metrics should focus on energy, what the engineering community knows as kilowatt-hours or joules. The key is how much useful work they do with this energy.
Reworking What We Call Work Here again, the industry has a practice of measuring in abstract terms, like processor instructions or math calculations. So, MIPS (millions of instructions per second) and FLOPS (floating point operations per second) are widely quoted.
Only computer scientists care how many of these low-level jobs their system can handle. Users would prefer to know how much real work their systems put out, but defining useful work is somewhat subjective.
Data centers focused on AI may rely on the MLPerf benchmarks. Supercomputing centers tackling scientific research typically use additional measures of work. Commercial data centers focused on streaming media may want others.
The resulting suite of applications must be allowed to evolve over time to reflect the state of the art and the most relevant use cases. For example, the last MLPerf round added tests using two generative AI models that didn't even exist five years ago.
A Gauge for Accelerated Computing Ideally, any new benchmarks should measure advances in accelerated computing. This combination of parallel processing hardware, software and methods is running applications dramatically faster and more efficiently than CPUs across many modern workloads.
For example, on scientific applications, the Perlmutter supercomputer at the National Energy Research Scientific Computing Center demonstrated an average of 5x gains in energy efficiency using accelerated computing. That's why it's among the 39 of the top 50 supercomputers - including the No. 1 system - on the Green500 list that use NVIDIA GPUs.
Because they execute lots of tasks in parallel, GPUs execute more work in less time than CPUs, saving energy. Companies across many industries share similar results. For example, PayPal improved real-time fraud detection by 10% and lowered server energy consumption nearly 8x with accelerated computing.
The gains are growing with each new generation of GPU hardware and software.
In a recent report, Stanford University's Human-Centered AI group estimated GPU performance has increased roughly 7,000 times since 2003, and price per performance is 5,600 times greater.
Data centers need a suite of benchmarks to track energy efficiency across their major workloads. Two Experts Weigh In Experts see the need for a new energy-efficiency metric, too.
With today's data centers achieving scores around 1.2 PUE, the metric has run its course, said Christian Belady, a data center engineer who had the original idea for PUE. It improved data center efficiency when things were bad, but two decades later, they're better, and we need to focus on other metrics more relevant to today's problems.
Looking forward, the holy grail is a performance metric. You can't compare different workloads directly, but if you segment by workloads, I think there is a better likelihood for success, said Belady, who continues to work on initiatives driving data center sustainability.
Jonathan Koomey, a researcher and author on computer efficiency and sustainability, agreed.
To make good decisions about efficiency, data center operators need a suite of benchmarks that measure the energy implications of today's most widely used AI workloads, said Koomey.
Tokens per joule is a great example of what one element of such a suite might be, Koomey added. Companies will need to engage in open discussions, share information on the nuances of their own workloads and experiments, and agree to realistic test procedures to ensure these metrics accurately characterize energy use for hardware running real-world applications.
Finally, we need an open public forum to conduct this important work, he said.
It Takes a Village Thanks to metrics like PUE an
More from Nvidia
27/10/2026
There are 57 million people worldwide living with dementia today. For the researchers working to help them, the obstacle isn't a lack of effort - it's t...
22/10/2026
Kazakhstan's AI ecosystem is moving from infrastructure plans to deployment.
The shift is visible across the full AI stack - from infrastructure to models...
22/10/2026
Launched today, NVIDIA Minerva is an AIOps platform built to help teams find problems earlier and keep AI factories productive. It brings together telemetry fro...
22/10/2026
Lock in and load out this GFN Thursday. Call of Duty: Modern Warfare 4 arrives o...
21/10/2026
Governments need modern solutions to serve the public while keeping sensitive information under their control.
Open models provide a path forward, letting gove...
21/10/2026
Weather forecasts shape more than daily plans; timely weather information is cru...
21/10/2026
European retailers are using open models and physical intelligence across use cases - from a commerce platform cutting inference costs by 90% to to a fulfillmen...
21/10/2026
Companies around the world are building on the NVIDIA DSX AI Factory Platform to plan, simulate and run the grid and the AI factory as one system, from the subs...
21/10/2026
To help developers rapidly build world models, which help physical AI systems understand and simulate the real world, NVIDIA has expanded the Cosmos platform wi...
21/10/2026
At GTC Berlin, banks, payment companies and financial data providers are showing...
21/10/2026
NVIDIA builds tools to enable safe agents across the stack. The NVIDIA OpenShell...
21/10/2026
NVIDIA cuDSS, launched today in general availability, is an NVIDIA CUDA-X librar...
21/10/2026
To increase productivity, accelerate innovation and create new opportunities for...
21/10/2026
Demand from AI-natives is pulling the European AI cloud ecosystem forward faster...
21/10/2026
General availability of the instances is coming next month, with planned expansi...
21/10/2026
At GTC Berlin, NVIDIA is showcasing its full lineup of local AI hardware. RTX Spark, which launched last week, powers personal agents on Windows PCs; DGX Spark ...
19/10/2026
In the cavernous hall of Kraftwerk, a former power station in Berlin, German Chancellor Friedrich Merz and NVIDIA founder and CEO Jensen Huang sat down to discu...
19/10/2026
The Barcelona Supercomputing Center (BSC)'s AI Factory Accelerator Programme...
19/10/2026
At a creative industry event that took place today in Berlin - hosted in collabo...
17/10/2026
NVIDIA RTX Spark laptops are now available, bringing NVIDIA Blackwell RTX graphics, up to 128GB of unified memory and the full NVIDIA AI platform to slim, premi...
15/10/2026
A new beginning for Windows PCs starts tomorrow with the launch of NVIDIA RTX Spark - one PC built for creators, gamers and AI agents. All are invited to celebr...
15/10/2026
NVIDIA today released Nemotron 3.5 Super VL, an open 120-billion-parameter model...
15/10/2026
Much of today's scientific progress begins with computation.
But turning a...
15/10/2026
Dial in the next gaming session this GFN Thursday. New NVIDIA DLSS 4.5 controls give GeForce NOW members more choice over how supported games look and perform i...
14/10/2026
The Nordic countries have become the European leader in unicorn startup density,...
13/10/2026
Keeping a city running means making decisions that affect residents every day - from when to repair a road to how to use energy more efficiently.
Across the EM...
13/10/2026
Across industries, the U.K. is putting the full stack to work.
The scale of de...
13/10/2026
NVIDIA RTX Spark is a new beginning for the PC - a reinvention combining the capabilities of a gaming PC, a creative studio and a personal AI supercomputer into...
12/10/2026
Companies in France are deploying agentic computing across industries spanning s...
12/10/2026
As AI factories grow from megawatts to gigawatts, building them takes more than ...
08/10/2026
Turning a simulation idea into a working application means assembling assets, co...
08/10/2026
Gears of War: E-Day leads the charge on GeForce NOW this week, bringing Marcus Fenix and Dom Santiago's first fight against the Locust Horde to the cloud wi...
07/10/2026
At a Microsoft event in San Francisco on Wednesday, NVIDIA founder and CEO Jense...
06/10/2026
Telecom operators are increasingly building their AI strategies on open models - and the reasons go beyond mere cost.
Open models give telcos the ability to t...
05/10/2026
Breast cancer is the most commonly diagnosed cancer among American women - yet the gaps in care are wide. A majority of women over age 40 skip the recommended a...
02/10/2026
Local AI is becoming more useful by the token.
As AI agents move from experiments into everyday development, increasingly capable open models are shrinking to ...
01/10/2026
GPT-6 Astra Ultrafast, running on NVIDIA Blackwell GPUs, is available now in the OpenAI API and to eligible ChatGPT Work and Codex users.
Accelerated by infer...
01/10/2026
AI factories are built by the megawatt, even by the gigawatt. Each megawatt fact...
01/10/2026
Spooky season is streaming in. Alongside falling leaves, pumpkin spice and everything nice, 25 new games are joining GeForce NOW throughout October, including s...
30/09/2026
Bringing together the world's brightest minds and the latest accelerated com...
30/09/2026
Building on nearly a decade of co-engineering, CoreWeave has built NVIDIA compute, networking and software into a cloud purpose-built for AI that's still re...
24/09/2026
When COVID-19 emerged, scientists had a crucial advantage: Decades of prior research on coronaviruses meant they understood the virus' key proteins well eno...
24/09/2026
A warped Manhattan is waiting in the cloud this week. Remedy Entertainment's CONTROL Resonant brings Dylan Faden's extraordinary abilities and a paranat...
23/09/2026
When Sakeena Fiza describes her work as a validation engineer at NVIDIA, she does so in terms more befitting a detective story than a world-class engineering la...
22/09/2026
NVIDIA AI Day Singapore, which takes place Sept. 22-23 at the Raffles City Conve...
22/09/2026
To build and deploy sophisticated robotics applications that can perceive, reason and act in dynamic environments, developers need new physical AI models and to...
21/09/2026
Physical AI is moving rapidly from research to large-scale deployment. By 2035, ABI Research projects an installed base of 49 million level 3-5 autonomous vehic...
21/09/2026
Today, Egypt's AI builders gathered in the Grand Egyptian Museum for a reception that highlighted the nation's rapidly growing AI ecosystem - spanning A...
21/09/2026
Every AI factory needs power and cooling that fit its computing architecture. As AI infrastructure expands, power, cooling, water, site and grid constraints are...
21/09/2026
AI security is an engineering problem. That means defined security requirements,...