Phoenix Networks Global scales new heights with India's third DiGiCo

This new regional growth is being fuelled by an ever-expanding demand for Central Indian show dates, not just from international touring artists, but also Indian greats like Shreya Ghoshal and A.R Rahman. For Animesh Mishra, Founder & Managing Director of Phoenix Networks Global, building on this shift was a key opportunity for his company.

The old narrative was that for a truly global-scale production, you had to look towards Mumbai or Delhi, he recalls. We've spent years building our expertise, and what we needed was the unequivocal tool that matched our ambition. The DiGiCo Quantum 852 is that tool. It's the great equaliser. Using a console like this tells international tour managers that a show in Bhopal will be engineered with the same fail-safe precision as a show in Barcelona or Berlin. This acquisition shatters the glass ceiling for Central India, proving our engineers, venues, and audiences deserve nothing less than the benchmark in digital console technology.

Rajan Gupta, CEO and founder of Hi-Tech Audio & Image LLP agrees with this observation of the audio industry in Central India. For him, this purchase is a solid indicator of what is to come for the region and an opportunity to announce what companies like Phoenix Networks Global are capable of delivering.

True growth is democratic. For too long, technological leadership in India was geographically concentrated, he reflects. Our role as DiGiCo's India Partner is to be architects of capability, not just distributors of hardware. Phoenix Networks Global's foresight in deploying the Quantum 852 is a watershed moment. It validates that India's next wave of production excellence will be built by regional champions who understand their markets intimately. We are here to ensure that with this flagship technology comes the training, support, and community that transforms a console into a cornerstone for regional growth.

Satyam Rajvanshi, Senior Application Engineer at Hi-Tech Audio & Image, has been key in delivering that training, and as he adds, it was instrumental in ensuring the workforce was completely comfortable with the flagship console.

Every deployment is different, and the Phoenix Networks team came with diverse production backgrounds, he says. My goal was to make sure they could walk into any scenario and operate the Quantum 852 confidently. We covered real-world workflows, troubleshooting, and advanced features through practical sessions. By the end of the training, they weren't just familiar with the console, they were ready to push its capabilities on actual productions.

The DiGiCo Quantum 852 is built for large-scale events, delivering DiGiCo's finest features, from a truly ergonomic console layout to intuitive workflow and ultra-low latency onboard processing. It is a console that is equally at home in spiritual gatherings or gigantic festivals. It enables engineers to craft immersive soundscapes or deliver the type of pristine, independent monitor mixes demanded by large traditional ensembles and multi-act stages. Operationally, Nirdosh Aggarwal, Managing Partner of Hi-Tech Audio & Image LLP, also agrees with the strategic value of this investment.

The Indian rental market is becoming exponentially more complex, Aggarwal continues. One week you're supporting a 100,000-person spiritual gathering, the next it's a rider-driven international concert. Our mandate is to provide partners with platforms that deliver not just capability, but confidence. We ensure proper deployment and full utilisation of every system. At Hi-Tech Audio & Image, every Quantum installation includes tailored, application-specific training designed around the client's actual production needs.

By integrating the Quantum 852's flagship power, Phoenix Networks Global has triggered a structural shift in the industry, dispatching the old image of the region just keeping up' and replacing it with an empowered reality where it takes the lead. It serves as proof that in the new era of Indian entertainment, geography is no longer a limitation, and excellence is anchored wherever visionary leadership refuses to compromise. This deployment marks a turning point in the story of Phoenix Networks Global and, as founder Mishra concludes, it is the start of even bigger opportunities to come.

This isn't just about what we can do now; it's about what Central India can become. The DiGiCo Quantum 852 is our key to unlocking a future where the world's greatest performers don't just pass through the heart of India, they stop, perform, and are profoundly impressed. The sound of our future is clear, confident, and powered by partnerships that believe in our potential.

ABOUT HI-TECH AUDIO & IMAGE LLP | New Delhi

Hi-Tech Audio & Image LLP is one of India's leading professional AVL distribution and technology solutions companies and the India Partner and Distributor for DiGiCo. The company is dedicated to advancing India's live entertainment and touring ecosystem through world-class technology, deep technical expertise, structured training, and nationwide support infrastructure. www.hitechavl.com

ABOUT PHOENIX NETWORKS GLOBAL | Bhopal

Phoenix Networks Global is a premier live sound and event production company based in Central India, recognised for early adoption of cutting-edge touring technology and for delivering concerts, festivals, spiritual gatherings, political rallies, and high-profile government events with uncompromising technical excellence - www.phoenixnetworksglobal.com

Caption information:

DiGiCo_Phoenix_1_Animesh Mishra and Quantum 852

DiGiCo_Phoenix_2: Satyam Rajvanshi, Senior Application Engineer at Hi-Tech Audio & Image alongside the Phoenix Team and Animesh Mishra, Founder & Managing Director of Phoenix Networks Global

Contact:

Maria Fiorellino at

LINK:	https://digico.biz/phoenix-networks-scale-with-digico/...
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