
During most creative workflows there is a brain-like entity controlling what goes where and when. Be that a MAM, DAM, or PAM, it holds the keys to all the secrets and, more importantly, the paths to all the content. Your brain-like entity does need to be looked after, of course, which often means regular database backups. The problem with these setups is that the brain holding all the metadata is extremely loosely coupled with the content itself.
They are both (database and storage) backed up on a daily basis but there is very little that ties them together as a logical asset, so it is very much a case of lose the brain lose your content.
Self-Describing Content What is needed to overcome this issue is the concept of self-describing' content, which is content that has embedded metadata that describes itself. We have this today in formats like Adobe XMP, AS10, AS11, IMF, and EXIT, for instance. In these cases the metadata lives in' the content, and thus is available to be indexed and searched by applications or platforms that can understand those formats.
This is where using a media-focused platform such as MatrixStore object storage can help. MatrixStore is as much about metadata management as it is about digital preservation, content governance, and scale.
Show Me the Metadata Typically your MAM, DAM, or PAM will use a standard file system interface or the S3 API to move content into the archive, with options to archive the metadata as a flat sidecar file. Using LTO or generalist object storage, all that may be retained, if anything is the date, file name, and extension for you to search on. In some cases, the MAM, DAM, or PAM provider will export the content and metadata in a proprietary way, which again ties your data and your archive to that vendor.
With a media-focused object storage platform like MatrixStore from Object Matrix, that archived content can be processed in place to extract and index embedded metadata* which makes it searchable with any application using the MatrixStore API.
Future-Proof The great thing is that Object Matrix will also export that metadata as a sidecar file when moving content to public cloud, ensuring it will always exist with the content and that you are not tied to any vendor to access the data and metadata you own. The benefit of keeping the objects (content and metadata) on-prem is that you have instant access to your entire archive at high speeds and predictable costs.
I Have a Vision With MatrixStore object storage you can access that content, and metadata, using the amazing Vision media and metadata management application regardless of the application that archived the content. Now that is the way to future-proof your content and metadata!
If you need to implement a future-proof private or hybrid cloud storage platform and want to ensure you can always access the content you created and own, then get in touch.
*MatrixStore processes IMF, Adobe XMP, MediaInfo, EXIF, AS11, and AS10 formats.
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
07/04/2026
Starting today, Prompted Playlist is expanding beyond music to now include podca...
07/04/2026
Launched alongside piano promotion
The latest instalment in VSL's Synchron Series line-up captures the sound of a faithful copy of a Fran ois tienne Bl...
07/04/2026
Flagship sampling pad gets an update
Roland's flagship sampling pad has just received a major update that kits it out with an array of new features and ...
07/04/2026
Popular compact wireless system upgraded
Sound Devices have recently introduced a new and improved version of their compact wireless transmitter bodypacks, ...
07/04/2026
SAN JOSE, Calif. - April 7, 2026 - Harmonic (NASDAQ: HLIT) today announced it wi...
07/04/2026
FOX to Integrate Kalshi Forecasts Across FOX News Media and FOX One Platforms NEW YORK, NY (April 7, 2026) - Kalshi, the world's largest prediction market...
07/04/2026
THE GAA CHAMPIONSHIPS ARE BACK WITH A BANG
LIVE AND FREE TO AIR ACROSS ALL RT PLATFORMS
The Sunday Game and The Sunday Game Live return on Sunday 12 April
L...
06/04/2026
Like the immortal lives of vampires, some stories never really end. That's t...
06/04/2026
As podcasting continues to evolve, growth increasingly means building beyond aud...
06/04/2026
Multiband dynamics plug-in enhanced
California-based developer FSK Audio have released a significant update for their innovative multiband dynamics processo...
06/04/2026
Share official & user-created full-rig presets
IK Multimedia's latest TONEX update makes it possible for users of the popular amp and effects modelling ...
06/04/2026
Wayne, N.J., April 6th, 2026 Phantom High-Speed announces the release of PCC 4...
05/04/2026
Tackles all reported bugs!
SoundBridge have just announced the launch of a new update that introduces a couple of minor changes to their remote collaboratio...
04/04/2026
Faster, cleaner and more intuitive than ever
The control software for Flock Audio's digitally controlled patchbay systems has just been treated to an up...
03/04/2026
Iconic guitar pedals now available in plug-in form
Guitar effects experts Electro-Harmonix have teamed up with MixWave to turn a collection of their most pr...
03/04/2026
New multi-band AUv3 plug-in announced
Fred Anton Corvest (FAC) offer an extensive range of AUv3 plug-ins and iOS/iPadOS Apps, and their multiband effects pr...
03/04/2026
Just 84 units to be released in the US
Experimental synthesizer and sound-machine extraordinaires SOMA Laboratory have revealed an upcoming special-edition ...
03/04/2026
Emulates the input section of an Ampex 350
One of the latest arrivals to the Iconic Instruments range delivers a new tube preamp plug-in inspired by the cir...
03/04/2026
VIZ Media Lands Rumiko Takahashi's MAO, Sets April 4 Premiere on Hulu in the...
02/04/2026
4 - 11 April 2026
VEMIA's latest gear auction is just around the corner, and there's already a wealth of sought-after instruments and studio gear li...
02/04/2026
Little Labs emulation now available to all
The latest Universal Audio plug-in to become available outside of the company's DSP-powered UAD2 platform has...
02/04/2026
Red Seat Ventures Launches Speakeasy, a New Hosting, Distribution and Monetizati...
02/04/2026
2FM Breakfast to extend on weekday mornings from 6am to 10am
Doireann Garrihy m...
02/04/2026
RT News & Current Affairs is pleased to announce the appointment of RT Radio 1 reporter, Barry Lenihan, as Political Correspondent.
Barry has reported across...
01/04/2026
This year, Spotify celebrates the five-year anniversary of EQUAL, our global pro...
01/04/2026
Analogue-style tape splicing in the digital domain
In this era of digital recording and multiple layers of Undo, it seems that the fading art of tape splici...
01/04/2026
Latest release introduces new Orbita Engine
Zero G's latest release marks the start of a new series of libraries, as well as introducing an all-new engi...
01/04/2026
Until now, one format has largely been left behind
Warm Audio's extensive product range includes modern-day recreations of all manner of sought-after s...
01/04/2026
A piano with glass vessels for strings!
The Crow Hill Company's recently released Gong Piano offered a refreshing new take on piano libraries, harnessin...
01/04/2026
Remote Streaming Studio Condenser
Aim Audio have just revealed their latest creation, the ESSENCE RS Remote Streaming Studio Condenser, which becomes the wo...
01/04/2026
Bilbao, April 1st, 2026 - AgileTV, a leading provider of end-to-end TV technolog...
01/04/2026
UKTV today announces that Jonathan Newman has formally stepped into the role of ...
01/04/2026
Wuppertal April 1, 2026
Binghamton University Strengthens Student Run Producti...
01/04/2026
Harmonic's Media Processing Solutions Maximize Bandwidth Efficiency for Terrestrial Broadcast Delivery SAN JOSE, Calif. - April 1, 2026 - Harmonic (NASDAQ: ...
01/04/2026
Rugby fans won't miss a moment of the action this spring, with full Women...
01/04/2026
T Bluey ag teacht go RT ! Beginning on Monday 6 April 2026, Bluey will be available as Gaeilge on RT KIDSjr and RT Player. Children will be able to connect w...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
31/03/2026
Spotify has evolved from a streaming platform to an interactive, multiformat eco...
31/03/2026
Lastest New Universal Synthesizer System module announced
Make Noise Music have recently announced the launch of the latest addition to their New Universal ...
31/03/2026
True Stereo DynIR Engine, Virtual Load Shaper & more
Two notes Audio Engineering's Captor X reactive load box and cabinet simulator has built up a solid...
31/03/2026
31 Mar 2026
VEON Announces 2026 AGM and Board Nominees Notice of the 2026 Annual General Meeting of Shareholders of VEON Ltd.
Dubai and New York, March 31, 20...
31/03/2026
Jack Whitehall will be joined by musical guest Jorja Smith - (Show 4 - 11 April)Tuesday 31 March 2026
Jack Whitehall announced as next host of Saturday Night L...
31/03/2026
Tuesday 31 March 2026
Sky Sports announces major women's boxing deal with Most Valuable Promotions
Sky Sports and NOW will become the home of Most Valuabl...
31/03/2026
Stand #N1311 (North Hall)
April 19-22, 2026
Discover why colourists and DITs rely on Baselight and Daylight v7. Explore the latest updates about Nara, our pla...
31/03/2026
31. March 2026 News
DFT is pleased to announce that three Polar HQ scanners...