--
Venice, CA-based production company Durable Goods has signed director and producer Sam Ciaramitaro for U.S. commercial representation. An accomplished director and producer who has honed his craft over the years, learning valuable skills for directing while producing with over two decades of experience under his belt, Ciaramitaro specializes in delivering poignant stories often in an anthemic way, featuring people from all walks of life, including athletes, families and beyond. In his work across episodic and sports documentaries, his genuine interest in human emotion drives his exploratory process. He takes the time to build rapport with his subjects, often traveling to them to observe and understand them in their own environment, resulting in compelling, authentic performances
His career has spanned the agency, production and client side of the commercial and television business, fusing big picture brand perspectives with a nuanced creative approach.
With a keen sense for visual storytelling and timing, Ciaramitaro has helmed spots for such top brands as Coca-Cola, Delta, Ford Motor Company, Hyundai, Kellogg's, McDonald's, Morgan Stanley, Nationwide, Porsche, Toyota and U.S. Army. He has placed his work at the forefront of social issues and conversations, with projects like his Take me OUT to the Ballgame spot for the Chicago White Sox--a bold statement in support of gay rights and inclusion within the White Sox fan community.
Click HERE to view his reel.
His work over the years has been awarded several Cannes Lions, earning his first win with a campaign for the U.S. Army, Basic Training: The Making of an Army of One, a powerful story gleaned through his integration into basic training for the U.S. Army. He also wrote, produced and directed a six-part docuseries for MLB that follows the American dream of six young athletes following their sport ambitions all the way to the major league.
Notes Durable Goods Executive Producer Rebecca Wray, Sam's work and attitude grabbed me from the start. He has a very thoughtful approach to presentation and pitching which comes from his agency and client background. Having been on the other side, he has extensive knowledge about how to pitch and win jobs and his work proves that.
Adds Ciaramitaro, Rebecca has built a dynamic team at Durable Goods and I'm looking forward to complementing the tremendous talent they've already assembled, as well as expand their offerings with my experience both in directing and producing.
Ciaramitaro launched his career as a producer at Leo Burnett, spending seven years producing culture-defining work for the agency, while expanding into directing for top client campaigns. Additional posts include Vice President, Executive Producer at FCB Chicago and EP, Director at Digitas ATL/NYC. He has worked as a producer and director on six continents, developing a global perspective that continues to inform and evolve his work. With extensive agency experience, Ciaramitaro harnesses a unique skill set that allows him to deliver resonant brand stories for scopes and screens of all sizes.
Constantly evolving his creative arsenal, Ciaramitaro pairs his global travels with his growing photography slate, sharpening his eye for art direction and raw, human emotion in his work.
About Durable Goods
Durable Goods is a creative production company known for partnering with agencies and brands to conquer the diverse challenges of an evolving media landscape. Working as an inspired and responsive team, we apply our creative and technical expertise to spark innovative storytelling and elevated concepts. Our company culture brings out the best in directors, inspiring them to reach new heights in their work across a diverse range of formats and screens. Our community approach fosters long term collaboration with our clients and talent. Together, we are stronger than the sum of our parts.
###
North America Stories
16/07/2026
33 leading exhibitors are taking part in the GREAT Britain and Northern Ireland Pavilions and linked locations across IBC2026 (Amsterdam RAI, 11 14 September)...
16/07/2026
Hitomi Broadcast will introduce Spectra, a new HDR colour verification solution measured in picture, not using VPID, at IBC2026 (Hall 10, Stand A40). Expanding ...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Zixi, a leader in live video delivery and workflow orchestration, and Comcast Technology Solutions (CTS) today announced a strategic new integration to deliver ...
16/07/2026
Blackmagic Design Cameras Capture Immersive Flight for New Cirrus App
Brie Clayton July 15, 2026
0 Comments
Leader in Personal Aviation taps URSA Cin...
16/07/2026
XenData Announces LTO Archive Appliances with both File and S3 Object Storage In...
15/07/2026
The 2026 FIFA World Cup is a big deal for DAZN, which has distribution rights in three markets: Italy, Spain, and Japan. Each requires a different editorial app...
15/07/2026
As sports-media organizations manage rapidly growing content libraries and incre...
15/07/2026
HBS director of digital Johannes Franken talks SVG Europe through the operation built to serve FIFA World Cup 2026 rights holders remotely from Stratford, east ...
15/07/2026
IBC has unveiled the conference program for IBC2026, with this year's event ...
15/07/2026
Software-defined wideband RF platform supports 96-kHz monitoring, streamlined fr...
15/07/2026
New AI-powered module enables broadcasters and content owners to extract dialogu...
15/07/2026
Weeklong gathering at EBU headquarters will test new IPMX capabilities and expand certified product ecosystem...
15/07/2026
Force Tech has announced the appointment of Bryan Adams, CTS, as Vice President of Integration. Adams will oversee AV and broadcast integration project delivery...
15/07/2026
USA Sports has announced an exclusive English-language agreement with the Bundes...
15/07/2026
ITV Sport's FIFA World Cup 2026 coverage has been produced from one of the m...
15/07/2026
Program will provide professional camera kits, training, and technical support to participating local newsrooms...
15/07/2026
San Francisco church becomes first U.S. deployment of the 2 M/E production switcher...
15/07/2026
Former ESPN and NFL Network executive to advise startup league on media, distribution, technology, and fan engagement...
15/07/2026
The Houston-based RSN is the live-game home of the Astros and Rockets...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
GigaCloud, a leading Ukrainian cloud service provider, and Cubbit, the first geo-distributed cloud storage enabler, today announced a new Business Alliance Part...
15/07/2026
SMPTE, the global society for media professionals, technologists, and engineers, has announced the launch of the SMPTE 110th Anniversary Campaign, a fundraising...
15/07/2026
Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, unveils the new StudioComm Model 762 Stereo Level Control, ...
15/07/2026
COW Jobs: Producer, Virtual Events - Hybrid, Full Time, Salaried
Brie Clayton July 15, 2026
0 Comments
Producer, Virtual Events (Hybrid | Full-time | ...
15/07/2026
Brazilian media organization builds nationwide CDN with Broadpeak's high-performance software for low-latency streaming and new content distribution service...
15/07/2026
DHD announces a new utility designed to increase the efficiency of its audio mixing systems during initial installation and subsequent configuration.
Anyone w...
15/07/2026
BCNEXXT Brings Next-Generation Vipe to IBC2026, Breaking the 1:1 Channel-to-Server Ratio New innovations liberate broadcasters from legacy playout infrastructur...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
General-purpose robots and autonomous machines are moving from research labs to ...
15/07/2026
Home to leading manufacturers, robotics pioneers, infrastructure builders and iconic gaming companies, of course, Japan is one of the world's centers of AI ...
14/07/2026
South end zone videoboard, cloud-based control system will be ready for 2026 football season...
14/07/2026
Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...
14/07/2026
Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...
14/07/2026
Independent league adds 14 regional sports network affiliates, growing distribut...
14/07/2026
New strategy aims to unify competitions, content, fan engagement, and commercial...
14/07/2026
ESPN and Disney+ become exclusive home of PFL events in key international MMA market...
14/07/2026
Gill will oversee engineering, technology, and sports operations across the company's 64 local television stations...
14/07/2026
Submitted by North American Broadcasters Association (NABA)
As broadcasters con...
14/07/2026
Modernized mobile unit combines HOME Apps, mc 56 console, and IP infrastructure ...
14/07/2026
Every match of the 32-team tournament will air across ION and Scripps Sports platforms in English and Spanish...
14/07/2026
FloHockey to stream every game of the annual international tournament under four...
14/07/2026
Victory+ telecasts to be simulcast on TEGNA-owned station, expanding free local distribution...
-- 
