Astro's Time to Evolve' campaign Supports SMEs in uncovering opportunities amid challenging landscape
Date Released:09 Aug 2021
Share
Tweet
KUALA LUMPUR, 9 August 2021 - The small and medium-sized enterprises (SMEs) have been facing an unprecedented disruption when the COVID-19 pandemic hit the world more than a year ago. Astro continues its effort in supporting the affected enterprises with the launch of Time to Evolve campaign featuring experts from various industries who will share professional insights to help the SMEs in searching for new business opportunities.
Astro has always been committed in assisting the SMEs with initiatives including Reignite SMEs' contest under its Business Talk umbrella, #MELODYSupportsSME' programme by MELODY and XUANBah!' e-commerce platform. Through these initiatives, business owners were offered free advertising packages to gain optimal exposure for new business opportunities leveraging Astro's high penetration.
This year, Astro introduces the Time to Evolve campaign with the Watch, Learn and Evolve' tagline, which focuses on helping SMEs to identify their weaknesses and turn around to survive the pandemic.
Wong Siah Ping, Vice President of Astro Chinese Customer Business said, With the pandemic going on for more than a year and the nation undergoing a prolonged lockdown, transformation is unevitable especially for the SMEs. We hope to be able to help these enterprises in observing, learning and evolving from the crisis in order to revive their businesses.
Business Talk returning for the 4th season with new host line up
After 3 sucessful seasons in a row, Astro AEC signature Business Talk is returning for the 4th year. The latest instalment of Business Talk will see Gan Jiang Han and his new partner, renowned financial and current affairs DJ Xiao Ma hosting together with a new lineup of experts from various industries, helping the SMEs to discover new business opportunities.
The popular talk show will tackle challenging business topics from navigating economic uncertainty to seizing opportunities amid adversity. Expect entertaining conversations that uncover real insights as the industry experts share their unique perspectives. Business Talk 4.0 will premiere from 16 August 2021, every Monday at 9:30pm on Astro AEC (HD CH306) and Astro GO.
To help providing an all-round solution to SMEs in this new season, viewers can also scan the QR code that appears on Business Talk 4.0 to submit questions related to the topic of the show. The experts will then answer the relevant questions via Facebook Live on Hotspot FB page the day after the show's premiere (from 17 August 2021, every Tuesday at 9pm).
A series of exciting business programmes and activities will be unveiled to support SMEs
Besides Business Talk 4.0, joining Astro Time to Evolve campaign will unveil a series of new programmes and activities including Astro Equipped to Evolve Webinar - a virtual seminar by experts in various aspects to support SMEs and furnish them with the right tools, techniques and knowledge in adapting to uncertain economic climate. Under the ecosystem, there will also be Free Online Courses catered to different business sectors.
Brand new series Small Business Big Ideas, which provides microentrepreneurs with more knowledge, from the fundamental skills and information such as how to register for their businesses to the allocation of shares and more. Viewers can also expect to see the return of SME Great Helper 2.0, a reality show showcasing mentors who are ready to give advices and help struggling SMEs turn their businesses around.
Stay tuned for more exciting business-oriented content and activities from Astro! For more information, visit www.astrobusinesstalk.com #AstroTimeEvolve
Astro SME -
SME
9 SME Astro SME Astro SME -
Astro SME MELODY XUAN Astro
Astro Astro SME -
Astro Astro SME
DJ Astro 4.0
Astro SME - Astro Astro 4.0
Astro 4.0 DJ
3
13 Astro 4.0 8 16 9 30 -
Astro 4.0 QR 8 16 9
Astro SME
Astro 4.0 Astro SME - Astro Astro 2.0 SME Astro
Astro SME - www.astrobusinesstalk.com #Astro SME
###
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
Astro's Time to Evolve' campaign Supports SMEs in uncovering opportunities amid challenging landscape 
