
Nuestro Lugar: North Shore is the first resident-designed, culture-driven, community development project in the rural, migrant community of North Shore, California. Throughout its efforts, Artbound will chronicle Nuestro Lugars various physical improvements, economic activity projects, and multi-faceted arts and culture initiatives that will use North Shores assets as catalysts for change.
I watch Maria hold Cesars baby sister during the community premiere of The Salty Bottom Show, picking her up, letting her play with her hair and glasses like she might be her own sibling. The sense of community is strong here in North Shore, and after a week of working closely with our core group of summer attendees, Im feeling pangs of sadness along with pride and excitement. The North Shore Yacht Club is packed with guests, friends, and attendees for our first official showing. In a short week, the kids of North Shore have come together to create a living testimony of the combined knowledge and value of their community.
For over two years, Kounkuey Design Initiative has been working with North Shore community residents to design a five-acre public space through a participatory design process. At the core of this process is an effort to reveal the communitys natural, historical, cultural, and human assets. KDIs artistic directors Shannon Scrofano and Evelyn Serrano have been working with residents to develop art-centered initiatives to identify and support community assets. The summer program, now in its second year, is one of such initiatives.
This summer we spent two weeks working with North Shore youth on our Media Makers arts program. In the beginning we spent a long time talking with the children about what the community of North Shore has to offer the world, as if there were some hidden physical attribute that could sway peoples preconceived notions about the Salton Sea. We sat in the Yacht Club on folding plastic chairs listing our ideas on a large imposing whiteboard.
We have a banana museum! someone declares.
Theres really good tacos, says another.
I think those are in Mecca someone counters.
Its slow at first, coming up with ideas about what you can offer a larger community to change their speculative notions. And yet, as we are all sitting in that wonderfully air-conditioned room looking out over the beautiful landscape of the desert and sea, I am struck by a sense of calm.
What is it about North Shore that we want to share with the world? What is missing from the media coverage that over the past 60 years has built up so many negative perceptions about this striking place?
The birds, someone says. We have lots of nature. Then our list starts and doesnt stop until we have collected enough ideas to drive a full-fledged TV program.
Ive worked with many kids in many different places and communities, but the young artists of North Shore are truly something else. On day one, we presented them a challenge that would have stumped most adults: create a trailer for a show about the community of North Shore that will get people excited about watching. In five minutes we had a name for our show, The Salty Bottom Show. In two hours we had three trailers to share with the world, all of them dramatic declarations of this new and not-to-be-missed TV show.
Our filming process was unique, as each child involved took on multiple roles throughout the week to create the show. The common goal always stood at the forefront of our process: to create and share a show that highlighted the culture, history, individuals, and community of North Shore. Underneath and driving all of this however was the hidden gem of the community, the children.
I remember turning to Kate Hoffman, a fellow teaching artist in the program during one of our brainstorming sessions and asking her incredulously, Have you noticed how these kids work with each other? For a classroom teacher in the arts who is used to the difficulties of mixed-age groupings, the collaboration we were witnessing on day two of our program was remarkable.
The sense of calm and purpose that these children embodied was visible to everyone who witnessed the creation of The Salty Bottom Show. When Park Ranger Rick came to visit and interviewed with that days host, Maria, on a segment about the biodiversity and ecology of the sea, it was obvious he was surprised by the professionalism of our crew.
Two camera-people, a sound engineer, lighting director, set designers, an interviewer, a director, and a rapt audience had transformed the linoleum-tiled space of the Yacht Club recreation room into a bustling TV set. iPads on tripods captured all the action, while our sound engineer monitored levels and our interviewer posed questions for our guest that elicited responses about the migration of over 400 species of birds to the preserve every year and the recreational potential of the sea.
We learned that the Salton Sea is in fact safe to swim in, that the tilapia who have survived the increase in salinity of the sea over the years are safe to fish and help sustain the population of the over 4 million birds who visit the nature preserve each year.
Our guests were fascinating. They walked us through the earliest histories of the sea. Its creation through irrigation canals diverting water from the Colorado River, and the boom of the 1950s that established the sea as a premiere resort destination.
Embedded in the show are interviews with a historian, a ranger, an activist. These interviews are informative, and engaged our crew throughout the filming process. However, the segments directed and lead by the children of North Shore, interspersed throughout, will give viewers yet another sense of the hidden assets of this community.
As you watch you will see an array of talents on display. Singers, comedians, a classic and thrilling foot race,
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
29/08/2026
Odyssey & Oracle console software update incoming
With a second console now joining their O-Series, SSL have announced the upcoming launch of O-Series V2.0,...
29/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/08/2026
PlayBox Technology is heading to IBC2026 with a clear message: the future of broadcast and streaming is not about replacing everything it is about making what...
29/08/2026
Berklee Announces Fall 2026 Signature Series This years concerts feature MonoNeon, Brandon Woody, Marcus Gilmore, and Caroline Davis, alongside Berklee Asia R...
28/08/2026
KCBS takes the Chargers side, KCAL takes the Rams - with feeds out to 18 partner...
28/08/2026
(L-R) Topher Grace, Cristin Milioti, Delaney Quinn, Casper Kelly, and Keegan-Michael Key pose with the character Buddy at the Buddy Premiere during the 2026 S...
28/08/2026
The Italian orchestra, reimagined
IK Multimedia have announced the upcoming launch of Sinphonica, a new family of Italian orchestral instruments designed f...
28/08/2026
Voice-isolation plug-in boasts sub-10ms latency
Launched in 2025, CEDAR Audio's Icons range was created with the aim of bringing the company's renow...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Global media technology company Backlight will showcase its latest innovations across Iconik and Wildmoka live video creation and distribution at IBC2026 (booth...
28/08/2026
Emergent, a developer of browser-based, AI-enhanced content production tools, will present its complete AI-enhanced content production platform at IBC2026, exhi...
28/08/2026
Joseph Bell Announces VFX & Animation World Atlas 2026
Joseph Bell August 28, 2026
1 Comment
Joseph Bell's Visual Effects & Animation World Atlas ...
28/08/2026
Paris-Troyes en Champagne Goes Live on France.tv with AVEO
Brie Clayton August 28, 2026
0 Comments
Regional audiovisual company builds broadcastgrade ...
28/08/2026
DHD to Introduce its Third-Generation Audio Mixing Console at IBC 2026
Brie Clayton August 28, 2026
0 Comments
DHD.audio has chosen IBC 2026 as the la...
28/08/2026
Encompass Digital Media and Grass Valley are expanding their collaboration with the launch of Altitude Playout Plus, a software-defined channel origination plat...
28/08/2026
Yospace, the trusted leader in Dynamic Ad Insertion (DAI), has announced the release of its Ad Presentation solution, which enables broadcasters to apply non-li...
28/08/2026
TSL Showcases Reduced Complexity for Control & Monitoring Across IP Workflows at IBC2026
New TSL Hummingbird capabilities including Dante control routing, toge...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
GlobalM and Lamhas Satellite Services today announced a new agreement that will see GlobalMs GMX technology deployed as part of Lamhas expanding managed IP broa...
28/08/2026
Integrated 25GbE Connectivity Delivers UHD Video Directly to Up to Two Monitors, Eliminates External Gateways, and Supports SMPTE ST 2022-7 Network-Path Protect...
28/08/2026
Interactive Ask Me Anything sessions will connect broadcasters and technology providers with the experts developing a practical, interoperable roadmap for sof...
28/08/2026
At IBC2026, TAG will show sub-2-frame latency and 800 Gbps of aggregate scale for uncompressed ST 2110 monitoring in software, live MXL interoperability with pa...
28/08/2026
SportsBox, BHV's Ultra-Compact 4K Remote Switcher, Moves from Development to Production at IBC 2026
SportsBox brings flexibility without compromise to high...
28/08/2026
Lutz Rathmann named CEO of Riedel Communications Anthony Zuyderhoff to lead unified customer-facing organization as CCO
Riedel Communications is strengthenin...
28/08/2026
LA JOLLA, CA-Scripps Research has established the Pete Schultz Fund for Innovati...
28/08/2026
LA JOLLA, CA-Chemical structures called cyclopropanols are among the most useful...
28/08/2026
Friday 28 August 2026
Sky Secures Approval for Major Livingston Campus Investme...
27/08/2026
ESPN and Disney are launching College Football Saturdays, adding two college football games per week to Disney for U.S. subscribers as part of their existing ...
27/08/2026
Zixi will exhibit at IBC2026 (Hall 5, Stand 5.A76, RAI Amsterdam, September 11-14), demonstrating the Zixi Platform and the latest release of Zixi Broadcaster, ...
27/08/2026
NDI has announced that its ecosystem has surpassed 1.2 million NDI-enabled hardware nodes worldwide, spanning products from more than 200 hardware brands across...
27/08/2026
Clear-Com conducted a pre-launch field trial of FreeSpeak Cell during Carnival 2026 in Rio de Janeiro, in partnership with Brazilian systems integrator Savana C...
27/08/2026
BHV returns to IBC 2026 with an important milestone for its own SportsBox: the broadcast industry's smallest remote vision mixer and format processor has mo...
27/08/2026
TOGETHXR and Snapchat have announced the second cohort of their Snap the Gap content creator program, welcoming nine athletes as Snap Stars. The program provide...
27/08/2026
MediaKind has announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure for live broadcast operations. The deployme...
27/08/2026
Monitor engineer Chris Dwight has deployed Sennheiser's Spectera wideband bi...
27/08/2026
Telestream has announced an expansion of its UP cloud-native platform, adding capabilities for orchestrating Telestream services, third-party technologies, and ...
27/08/2026
Swerve TV has signed a multi-year partnership with GLORY Kickboxing, bringing live GLORY events and library programming to Swerve Combat, Swerve TV's free a...
27/08/2026
Dalet has announced a new integrated content experience with Agence France-Presse (AFP) in Dalet Flex, designed to bring AFP's editorial metadata into the p...
27/08/2026
Grass Valley will demonstrate an integrated live production environment at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), combining K-Frame, Maverik X, ...
27/08/2026
The National Women's Soccer League and Roku have announced an expanded partnership, with the Roku Sports Channel becoming the exclusive streaming home of ei...
27/08/2026
FuboTV has announced the launch of ACC Network Extra (ACCNX) and SEC Network (SECN ) on the Fubo streaming service at no additional cost to subscribers with En...
27/08/2026
Sports marketers have entered the experiential age. Today, sports teams, leagues, and venues are increasingly using immersive interactions and real world events...
27/08/2026
MultiDyne will introduce the MDoG-8800 at IBC2026 (Stand 11.C12, RAI Amsterdam, September 11-14), extending its openGear portfolio with a high-density fiber tra...