La cultura pop es un universo en constante expansi n. Por eso Spotify presenta NRDWARE, una podcast original que es una oda a todo lo geek y una gu a para explorar las novedades en videojuegos, cine y series, c mics, juegos de mesa, juguetes coleccionables, comics y m s.
Para esta producci n original, Spotify re ne a cuatro amigos, pioneros en los mbitos de gaming y tecnolog a, Lorenzo Renzo Grajales, Miguel Asher Sandoval, Claudio Quiroz y Mariano Punisher Latap .
Los cuatro nerds regresan con una cobertura experta del evento que los reuni como amigos hace una d cada: la convenci n de videojuegos E3 en Los ngeles, antes de viajar al parque tem tico de Star Wars Galaxy's Edge.
Hablamos con sus conductores sobre c mo ha evolucionado la cultura geek en la ltima d cada, c mo han cambiado sus h bitos de consumo de medios y qu se siente compartir una vez m s micr fonos para un podcast.
Cu l es su historia de origen? Lorenzo: Nosotros grabamos podcast antes de que fuera mainstream hace una d cada. Despu s todos hemos hablado sobre videojuegos y cultura geek en muchos medios y formatos. Yo dir a que hemos conocido la industria de arriba a abajo, como consumidores y como expertos.
Asher: En realidad, nuestro producto m s exitoso de esa era del internet fueron los especiales de juegos como Metal Gear. Casi me dar a pena admitir cu ntas horas horas jugamos en l nea en la noches Modern Warfare.
Mariano: No puedo describir el carrusel de emociones que ha sido volver a juntarnos despu s de tanto tiempo. Platicar de lo que m s nos gusta es un verdadero placer.
C mo definir an NRDWARE? Claudio: Es un espacio para hablar de lo que nos apasiona: videojuegos, series, cine, c mics, juguetes. Habr invitados cuando el tema lo amerite pero en general estaremos estos cuatro nerds de confianza.
C mo ha cambiado la cultura geek en una d cada desde que se conocieron? Mariano: La cultura geek ahora es el mainstream. Hoy el inadaptado es el que no ve Game of Thrones o no juega FIFA. Todos somos parte: no importa si son videojuegos, comics o Harry Potter; es una cultura que lleg para quedarse.
Asher: Yo dir a que el cambio m s impactante es el streaming. De hecho todav a no procesamos bien lo que est pasando. Parece inveros mil pensar que hace apenas diez a os no exist a Spotify o Netflix c mo pas bamos el tiempo?
Mariano: Por si fuera poco, el streaming y la demanda de contenido ha generado una proliferaci n de plataformas, productos y medios especializados en transmitir en tiempo real. Nosotros somos los viejitos que fuimos educados por las revistas y nos toc la transici n.
Mariano: Hay un estigma que apunta a que el nerd no es social, pero yo creo que de los monstruos m s sociales son los gamers, los fans de series, los entusiastas de juegos de mesa.
Claudio: Hoy los fans tienen una forma muy f cil de sentir que pertenecen a una cultura y encontrar un punto de encuentro, ya sea una serie o un juego. Ahora se siente m s el pulso de la cultura nerd. Todas las semanas hay algo que vale la pena.
C mo ha cambiado su consumo de medios en estos diez a os? Lorenzo: Jug bamos m s. Much simas horas a la semana. Ahora lo seguimos haciendo pero somos m s quisquillosos con el uso de nuestro tiempo.
Qu ha significado esto para nosotros en el plano personal? Asher: El cambio tambi n fue brutal. Espacios como los foros y plataformas sociales, donde todos encontramos nuestra voz, eran como una segunda vida pero hoy no se percibe como algo distinto del mundo real. Es parte de una misma realidad.
Qu se siente estar otra vez los cuatro haciendo un podcast? Mariano: Antes todo era mucho m s casero: una consola y micr fonos de segunda mano, producir al mismo tiempo que habl bamos. De hecho lo hicimos en vivo durante mucho tiempo luego nos dimos cuenta que no ten a sentido y val a la pena entregar algo m s pulido.
Claudio: Queremos que la comunidad que lo escuche est contenta y que vea a NRDWARE como un espacio en el que hablamos de fan a fan, tanto nuestros seguidores como una nueva audiencia a la que queremos llegar.
Escucha NRDWARE aqu .
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La cultura pop es un universo en constante expansi n. Por eso Spotify presenta NRDWARE, una podcast original que es una oda a todo lo geek y una gu a para explorar las novedades en videojuegos, cine y series, c mics, juegos de mesa, juguetes coleccionables, comics y m s.
