
Disguise, an immersive technology leader with 20 years of experience in live installations for some of the world's most iconic venues including the Burj Khalifa, has powered a new video projection show and multimedia theatre experience for one of New York's most iconic tourist attractions: The Rockefeller Center.
The projection, which was set up by Disguise partner Electrosonic, an award-winning audiovisual and technology services company, features a six-minute video show mapped onto a highly detailed, 10-foot-tall 3D representation of the Center and the surrounding New York skyline. This attraction is now being used to welcome new visitors to the Rock and describe its history more immersively than ever before.
To enable Electrosonic to deliver this projection at such a granular level of detail, Disguise developed an update to its unique camera-based projector calibration system, OmniCal, called RigCheck API. The RigCheck API update enables AV teams to complete calibrations from a third-party show controller without having to access Disguise s Designer software, ensuring imagery can be projected onto complex architectural structures in minutes, rather than days of disruptive, in-house mapping.
When we improved the OmniCal workflow, specifically the RigCheck API, we wanted to ensure the calibration process would be as smooth, repeatable, and reliable as possible, explains Shae Langley, Head of Location-Based Experiences (LBX) at Disguise.
Meanwhile, the Disguise team also improved the usability of OmniCal. This included detecting if the OmniCal cameras which are used to map the distance between objects are out of focus. A user can define the thresholds when creating a simulated camera plan, and these can be checked against during the RigCheck. This allows much more precision in 3D modeling, as video content can be seamlessly mapped onto structures of any shape or size creating a far more immersive experience for guests.
We're excited to see OmniCal continue to be used to harness the power of projection-mapping techniques across both LBX and on live shows around the world, explains Langley. This development has allowed Disguise to take an existing workflow and simplify it, so that our users can continue to push the level of detail and scale on 3D projection mapping canvases and complex geometric shapes, while being assured of accuracy and ease of use.
As well as the six-minute projection show of the Rock, Disguise powers the multimedia theater experience within the Rockefeller visitor center. This is a five-minute immersive audio-visual media show that showcases the history of New York City, using a combination of archival footage and animation.
This new immersive theater experience is powered by Disguise's EX 3 media servers, which specialize in pixel-perfect video playback on architecture and installations. The use of the high-powered servers allows for high-definition display, as well as a spatial audio-surround system to create an immersive, multisensory experience.
In addition to an incredible creative design, we knew we needed a robust technical solution to ensure the projection model could run smoothly for up to 15 hours a day," said Phil Hettema, Founder and CEO of THG Creative. "Disguise worked with us to develop a custom auto-calibration solution for the model, overcoming several technical challenges. Their expertise was critical for the model's ongoing performance. Thanks to their collaboration, we successfully launched a visually captivating and operationally reliable feature in the Welcome Gallery, orienting guests to the entire Rockefeller Center complex."
North America Stories
31/01/2026
The Navy's Air Test and Evaluation Squadron (HX) 21 launch a Long Range Attack Missile from an AH-1Z off coast of Virginia in late 2025. This demonstration ...
31/01/2026
DigitalGlue, creator of the award-winning creative.space Platform, has announced the release of creative.space OS 3.0.5, the latest software update within the ...
31/01/2026
ES Broadcast Hire, the long-established hire arm of ES Media Group, has spent the last few months busily preparing and sending out high-quality equipment for a ...
31/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/01/2026
Top L-R: The Friend's House is Here, Josephine, The Lake, Bedford Park, Who Killed Alex Odeh?
Second Row L-R: Take Me Home, American Pachuco: The Legend of...
30/01/2026
The Artemis II wet dress rehearsal will simulate the launch countdown, fully loading fuel and verifying systems ahead of the first SLS and Orion crewed flight....
30/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/01/2026
Grass Valley , the leading technology provider for live production solutions, and NETGEAR Inc. (NASDAQ: NTGR), a global leader in network solutions, today anno...
30/01/2026
tvONE, a leading video processor, signal distribution technology and media server developer, announces the expansion of Amit Singh's role to Regional Sales ...
30/01/2026
With a career that spans four decades across television, film and post-production, Freelance Sound Designer and Post-production Sound Mixer Mike Aiton has built...
30/01/2026
DPA Microphones will feature its new, fully integrated wireless microphone ecosystem, designed to let audio professionals work faster, cleaner and with total co...
30/01/2026
As the Middle East continues to accelerate investment in next-generation media, broadcast, and immersive content technologies, Ventum Tech today announced a str...
30/01/2026
Mark Roberts Motion Control (MRMC), a Nikon company and global leader in robotic camera systems, today announced its participation at Integrated Systems Europe ...
30/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/01/2026
Boston Conservatory at Berklee Hosts the National Opera Association's 2026 C...
30/01/2026
Student Spotlight: Sriram Narayanan The classical pianist shares his experience growing up with a language disability and finding his voice through music.
Ja...
30/01/2026
Heading into 2026, the pace of change across radio, TV, and digital media is reaching an inflection point. Audience behaviors continue to evolve, measurement mo...
30/01/2026
Back to All News
The Danish Crime Series The Asset' Returns for a Second Season
Entertainment
30 January 2026
GlobalDenmark
Link copied to clipboard
...
29/01/2026
MELBOURNE, Fla., January 29, 2026 - L3Harris Technologies (NYSE: LHX) reports fu...
29/01/2026
Bluey' Wins Second Consecutive Top Streaming Title of the Year with 45 Billi...
29/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/01/2026
Boston Conservatory Orchestra Presents East Coast Premiere of Peter and Leonardo...
29/01/2026
Mercedes-Benz is marking 140 years of automotive innovation with a new S-Class b...
29/01/2026
Back to All News
Love is Blind: Sweden Returns for a Third Season - Premiering ...
29/01/2026
Back to All News
Unmask Bridgerton' Season 4 With Our Complete Coverage Guide
Yerin Ha as Sophie Baek and Luke Thompson as Benedict Bridgerton in Season ...
29/01/2026
Back to All News
Extraordinary Crime Mysteries, Mythical Worlds and High-Stakes...
29/01/2026
Editor's note: This post is part of Into the Omniverse, a series focused on ...
29/01/2026
Get ready to game - the native GeForce NOW app for Linux PCs is now available in beta, letting Linux desktops tap directly into GeForce RTX performance from the...
28/01/2026
Top L-R: The Liars, Jazz Infernal, Living with a Visionary
Second Row L-R: Paper Trail, The Baddest Speechwriter of All, Crisis Actor
Third Row: The Boys and ...
28/01/2026
Airlines, cruise and tour operators double down on ad spend as Australians' prioritise travel
Sydney January 28, 2026 - New Nielsen Ad Intel data shows a...
28/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/01/2026
Marshall Electronics launches the CV420-27X, its next-generation ultra-high-definition (UHD) IP camera, at ISE 2026 (Stand 4N900). Engineered for modern IP-base...
28/01/2026
Grass Valley has announced that Television Mobiles Ltd. (TVM), one of Europe's leading independent outside broadcast providers, has carried out a major refu...
28/01/2026
FOR-A is bringing remarkable new technologies to FOMEX, the Future of Media Exhibition (exhibiting in partnership with Future Art Broadcast Trading on booth 103...
28/01/2026
Continuing a longstanding collaboration, Riedel Communications and Nordic media technology company Media Tailor have once again joined forces to deliver a state...
28/01/2026
Pebble has appointed Paul Nagle-Smith as vice president for customer fulfilment, strengthening its senior leadership focus on customer delivery and operational ...
28/01/2026
Cloud playout solutions provider, Veset has announced that leading Mexican broadcaster, TV Azteca is using Veset Nimbus on AWS as a disaster recovery (DR) playo...
28/01/2026
Ensuring it can keep pace with a rapidly evolving live sports market, Balkan broadcast facility provider MVP Most Valuable Production has upgraded its flags...