
Bringing more gaming capabilities to millions more gamers, NVIDIA on Tuesday announced more than 70 new laptops will feature GeForce RTX 30 Series Laptop GPUs and unveiled the NVIDIA GeForce RTX 3060 graphics card for desktops.
All are powered by the award-winning NVIDIA Ampere GPU architecture, the second generation of RTX with enhanced Ray Tracing Cores, Tensor Cores, and new streaming multiprocessors.
The announcements were among the highlights of a streamed presentation from Jeff Fisher, senior vice president of NVIDIA's GeForce business.
Amid the unprecedented challenges of 2020, millions of people tuned into gaming - to play, create and connect with one another, Fisher said. More than ever, gaming has become an integral part of our lives. Among the stats he cited:
Steam saw its number of concurrent users more than double from 2018
Discord, a messaging and social networking service most popular with gamers, has seen monthly active users triple to 140 million from two years ago
In 2020 alone, more than 100 billion hours of gaming content have been watched on YouTube
Also in 2020, viewership of esports reached half a billion people
Meanwhile, NVIDIA has been delivering a series of major gaming advancements, Fisher explained.
RTX the New Standard' Two years ago, NVIDIA introduced a breakthrough in graphics real-time ray tracing and AI-based DLSS (deep learning super sampling), together called RTX, he said.
NVIDIA quickly partnered with Microsoft and top developers and game engines to bring the visual realism of movies to fully interactive gaming, Fisher said.
In fact, 36 games are now powered by RTX. They include the #1 Battle Royale game, the #1 RPG, the #1 MMO and the #1 best-selling game of all time Minecraft.
Now, we're announcing more games that support RTX technology, including DLSS, which is coming to both Call of Duty: Warzone and Square Enix's new IP, Outriders. And Five Nights at Freddy's: Security Breach and F.I.S.T.: Forged in Shadow Torch will be adding ray tracing and DLSS.
For more details, read our January 2021 RTX Games article.
The momentum is unstoppable, Fisher said. As consoles and the rest of the ecosystem are now onboard - ray tracing is the new standard.
last year, NVIDIA launched its second generation of RTX, the GeForce RTX 30 Series GPUs. Based on the NVIDIA Ampere architecture, it represents our biggest generational leap ever, Fisher said.
NVIDIA built NVIDIA Reflex to deliver the lowest system latency for competitive gamers from mouse click to display. Since Reflex's launch in September, a dozen games have added support.
Fisher announced that Overwatch and Rainbow Six Siege are also adopting NVIDIA Reflex. Now, 7 of the top 10 competitive shooters support Reflex.
And over the past four months, NVIDIA has launched four NVIDIA Ampere architecture-powered graphics cards, from the ultimate BFGPU - the GeForce RTX 3090 priced at $1,499 - to the GeForce RTX 3060 Ti at $399.
Ampere has been our fastest selling architecture ever, selling almost twice as much as our prior generation, Fisher said.
GeForce RTX 3060: An NVIDIA Ampere GPU for Every Gamer With gaming now a key part of global culture, the new GeForce RTX 3060 brings the power of the NVIDIA Ampere architecture to every gamer, Fisher said.
The RTX 3060 offers twice the raster performance of the GTX 1060 and 10x the ray-tracing performance, Fisher said, noting that the GTX 1060 is the world's most popular GPU. The RTX 3060 powers the latest games with RTX On at 60 frames per second.
The RTX 3060 has 13 shader teraflops, 25 RT teraflops for ray tracing, and 101 tensor teraflops to power DLSS, an NVIDIA technology introduced in 2019 that uses AI to accelerate games. And it boasts 12 gigabytes of GDDR6 memory.
With most of the installed base underpowered for the latest games, we're bringing RTX to every gamer with the GeForce RTX 3060, Fisher said.
The GeForce RTX 3060 starts at just $329 and will be available worldwide in late February.
Amazing Gaming Doesn't End at the Desktop NVIDIA also announced a new generation of NVIDIA Ampere architecture-powered laptop GPUs.
Laptops, Fisher explained, are the fastest-growing gaming platform. There are now 50 million gaming laptops, which powered over 14 billion gaming hours last year.
Amazing gaming doesn't end at the desktop, Fisher said.
These high-performance machines also meet the needs of 45 million creators and everyone working and studying from home, Fisher said.
The new generation of NVIDIA Ampere architecture-powered laptops, with second-generation RTX and third-generation Max-Q technologies, deliver twice the power efficiency of previous generations.
Efficiency Is Paramount in Laptops That's why NVIDIA introduced Max-Q four years ago, Fisher explained.
Max-Q is a system design approach that delivers high performance in thin and light gaming laptops.
It has fundamentally changed how laptops are built, every aspect - the CPU GPU, software, PCB design, power delivery, thermals - are optimized for power and performance, Fisher said.
NVIDIA's third-gen Max-Q technologies use AI and new system optimizations to make high-performance gaming laptops faster and better than ever, he said.
Fisher introduced Dynamic Boost 2.0, which for the first time uses AI to shift power between the CPU, GPU and now, GPU memory.
So your laptop is constantly optimizing for maximum performance, Fisher said.
Fisher also introduced WhisperMode 2.0, which delivers a new level of acoustic control for gaming laptops.
Pick your desired acoustics and WhisperMode 2.0's AI-powered algorithms manage the CPU, GPU system temperature and fan speeds to deliver great acoustics at the best possible performance, Fisher explained.
Another new feature, Resizable BAR, uses the advanced ca
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
PlayBox Neo Stand 7.C29 IBC2026 - 11 14 September
Well-established global specialists in media playout, automation, and streaming solutions, PlayBox Neo ...
27/08/2026
Rise Academy, the broadcast and media skills charity dedicated to delivering practical media technology learning experiences, careers resources and work experie...
27/08/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, will showcase the latest evolution of its ...
27/08/2026
Screen Australia opens applications for Global Fellowships Program 27 August 2026
Applications are now open for the Screen Australia Global Fellowships progra...
26/08/2026
Applicants interested in the Media Innovation Europe 3.0 Validation Booster call can now consult a new FAQ document addressing practical questions raised during...
26/08/2026
Roku Sports Channel will stream eight matches free beginning Aug. 30 as league shifts Sunday-night games away from Victory+...
26/08/2026
Evertz and Mobile TV Group detail how on-premises infrastructure and cloud resou...
26/08/2026
The Sennheiser Group will demonstrate its broadcast audio portfolio at IBC2026 (Hall 8, Booth D50), covering wireless microphone workflows, studio monitoring, a...
26/08/2026
Appear and Transmisiones Televisivas TVTEL Limitada have announced the deploymen...
26/08/2026
Leader Electronics has announced that Danish broadcast rental company Minitech has purchased a Leader LPX500 hybrid IP/SDI waveform monitor and LT4670 sync puls...
26/08/2026
Encompass will demonstrate its Altitude media services at IBC2026 (IAMT Hub, Diamond Lounge, Hall 3, RAI Amsterdam, September 11-14).
Key products on show incl...
26/08/2026
Daktronics has partnered with Massillon Washington High School in Ohio to install a new LED video display and implement the Daktronics Camino show control platf...
26/08/2026
Clear-Com has appointed Dubai-based Venuetech LLC as its main partner for the Middle East. Venuetech distributes professional audiovisual solutions across the r...
26/08/2026
NBC Sports NOW, NBC Sports' free 24/7 streaming channel, will launch a new weekday lineup beginning Monday, August 31, including two new shows.
Not So Fast...
26/08/2026
Calrec will demonstrate updates to its ImPulseV DSP software and Argo ecosystem at IBC2026 (Stand 8.C47), including previews aligned with the EBU's Dynamic ...
26/08/2026
Imagine Communications will demonstrate AI applications across its ad tech and video infrastructure portfolios at IBC2026 (Stand 1.B73, RAI Amsterdam, September...
26/08/2026
Dalet will demonstrate updates to Dalet Flex, Dalet Pyramid, and Dalia, its agentic AI platform, at IBC2026 (Hall 7, Stand 7.A43). The company will also partici...
26/08/2026
Team-owned platform will stream every locally carried Predators game beginning t...
26/08/2026
The 12-day tournament receives the broadcaster's full onsite-studio presence...
26/08/2026
A synth with no controls?
If you're into weird and wonderful instruments, then you may already be familiar with Warsaw-based SOMA Laboratory - if you...
26/08/2026
Physical modelling orchestral instrument announced
Following their recent cryptic hints, Dreamtonics have officially revealed the latest addition to their s...
26/08/2026
Discussions at the Meitingen site on competitiveness, energy supply, and fuel cell technology
Bertram Brossardt, CEO of the Bavarian metal and electrical emplo...
26/08/2026
Rohde & Schwarz USA celebrates grand opening of new manufacturing center in Fred...
26/08/2026
For large media companies, the content archive is a gold mine. There are thousands of hours of existing, high-value assets just waiting to be tapped for highlig...
26/08/2026
Ad Supported Viewing Represents 71.5% of TV in Q2
Streaming Captures Over 48% o...
26/08/2026
Charity sector ad spend reached $278 million as 44% of Australians donated to ch...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
MediaKind today announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure, bringing greater flexibility, resilience...
26/08/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of Telestream UP, expanding the cloud-native platform introduced ...
26/08/2026
SMPTE, the home for media professionals, technologists and engineers, today announced its 2026 Honorees, recognizing individuals and organizations whose contrib...
26/08/2026
New solution bridges connected TV (CTV) and ecommerce to make shoppable performance advertising easier to scale for streaming platforms and broadcasters
Broadp...
26/08/2026
LA JOLLA, CA-Recent advances in robotics, automation and artificial intelligence...
26/08/2026
How WeFX Made From's' Monsters Feel Uncomfortably Real
Brie Clayton August 26, 2026
0 Comments
From eight-foot dolls and feathered birds to R...
26/08/2026
Eleanor Roosevelt High School Elevates Student Rallies with Blackmagic Design
Brie Clayton August 26, 2026
0 Comments
Student led production team uses...
26/08/2026
K-Frame and Maverik X innovations extend familiar production control into AMPP, alongside new replay, audio, commentary and communications capabilities.
At IBC...
26/08/2026
New products continue to enable any signal, anywhere for creators...
26/08/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced a new integrated newsroom experience with Agence France-Presse (A...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...