In recent years, Spain's podcast scene has exploded, becoming a top source of entertainment, education, and conversation. From comedy to thought-provoking cultural discussions, Spanish podcasts are captivating audiences across the country.
Spotify highlighted this growth earlier this month in Madrid at Next in Podcast, our first event dedicated to the medium and its evolution in Spain. Our data has revealed a surge in consumption, with the number of podcast listeners in Spain increasing by more than 30% year over year.
Video podcasts have emerged as the star format, with Spotify seeing a remarkable 70% increase in video podcast consumption in Spain over the past year. Nine out of 10 viewers are fully engaged, watching these episodes in the foreground. Today, Spain is the second-fastest-growing market for video podcasts in Europe.
For Spanish-language listeners on the hunt for new shows, here are five Spanish podcasts at the forefront of this exciting evolution.
NUDE PROJECT PODCAST Hosted by fashion entrepreneurs Bruno and Alex, NUDE PROJECT PODCAST features interviews with prominent figures across music, business, philosophy, psychology, and sports. Guests like Quevedo, Becky G, and Marc Cucurella draw a predominantly under-35 audience, solidifying the podcast's cultural relevance among younger generations. In just one year, the show has seen its monthly listenership explode on Spotify.
Start here:
La Ruina Hosted by stand-up comedians Tom s and Ignasi, La Ruina is recorded live in theaters across Spain. Audience members are invited to share their most hilariously disastrous stories, competing for the coveted ruina (wrecked) title. Each episode, a celebrity guest adds to the comedy by recounting their own ruinous experiences. With consistently sold-out shows and a growing line of merchandise, La Ruina is a certified phenomenon.
Start here:
No es el fin del mundo Navigating the complexities of a rapidly changing world can be daunting. No es el fin del mundo breaks down international topics and geopolitical events into an easily digestible format, helping listeners make sense of everything from ongoing conflicts to economic trends.
Start here:
El Podcast de Marian Rojas Estap Marian Rojas Estap continues to promote emotional well-being and lead the mental health podcast space with the latest season of her eponymous show. As the most-streamed mental health show in Spanish worldwide, it demystifies complex psychiatric topics, making them accessible to a global audience.
Start here:
Sof , manta y crimen On Sof , manta y crimen, hosts Coral and Yayo blend captivating true crime storytelling with comedic flair. Named one of Spotify's RADAR Spain Creators in 2023, the show has grown increasingly popular in other Spanish-speaking countries, consistently charting in Mexico, Argentina, Chile, and Colombia.
Start here:
Bonus recommendations For our true crime fans, check out these other hit shows:
Terrores Nocturnos: Blends horror and true crime for a spine-chilling listening experience.
Criminopat a: Offers in-depth analyses of infamous criminal cases.
Crims: A Catalan-language podcast focused on crimes in Catalonia.
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In recent years, Spain's podcast scene has exploded, becoming a top source of entertainment, education, and conversation. From comedy to thought-provoking cultural discussions, Spanish podcasts are captivating audiences across the country.
