
(21/06/2013) Sony and FIFA TV will test the Ultra HD technology at three matches of the 2013 Confederations Cup 2013 to help decide whether it will be employed at the 2014 FIFA World Cup in Brazil.
A decision on whether the 2014 FIFA World Cup will be shot and offered in 4K Ultra HD is expected to be made in the coming weeks, following a test that will be conducted during FIFAs Confederations Cup, which currently is taking place in Brazil.
Brazil is the host nation of the World Cup, and the test will allow FIFA and broadcast sponsor Sony to experiment in an actual World Cup venue during a major soccer tournament.
By showing we can do it live, broadcasters will become confident in a 4K World Cup. Then FIFA can make a decision, said Mark Grinyer, Sony's technical manager for the 2014 tournament.
Should the 4K production move ahead, Ultra HD coverage of the World Cup would be available to broadcast rights holders with the capability to transmit 4K - though at this early stage there wont be many of them. Plans might also include distribution to digital cinemas capable of receiving the signal. There is quite a lot of interest, but that would depend on the way FIFA decides to offer the rights, Grinyer explained.
There is a history of using the World Cup as a showcase for developing broadcast technology. Just four years ago in South Africa, 25 matches of the the 2010 World Cup were produced in 3D as a showcase for that format.
An estimated 3.2 billion people (according to FIFA figures) are expect to watch the 2014 tournament in High Definition and Standard Definition. Compared to these figures the people that are able to watch the tournament in 3D or 4K is quite small.
Nevertheless for the 4K test at the Confederations Cup, three matches will be shot in 4K at the Estadio Mineirao in Belo Horizonte, one of six stadiums being used for the Confederations Cup tournament.
The site is also being used to give the planned World Cup HD broadcast system a trial run. We are testing the design and later we'll build the systems for the 12 World Cup locations with the German systems integrator sono Grinyer said.
As to the 4K test, in addition to determining plans for the World Cup, it will provide Sony with valuable information that could help shape their approach to 4K broadcasting technology and production techniques.
New technology includes a 4K mobile unit that was built in the U.K. for production company Telegenic. The truck is equipped with gear including a prototype CA-4000 4K fibre transmission camera adaptor from Sony, a unit that would send the raw 4K signal from the camera head and down standard fiber to the truck, where the signal will be handled by a processor unit that acts as a converter.
A viewing area will be set up for Sony and FIFA execs, as well as customers and other guests to examine the results. The camera used for the trial might introduce a new look to soccer coverage. Sony's F55 4K cameras, which are designed for TV series production and indie filmmaking, use individual Super 35mm-sized sensors instead of the three 2/3-inch sensors typically used for broadcast gear. Sony will be experimenting to see if the F55 - which lists for $34,900 - would be a viable camera for live sports. If so, the company reasons that it could offer 4K at an HD price
The experiment will include various lenses such as a 4K Fujinon, as well as a prototype lens converter.
Also being tested will be the types of shots that work best and the pace of the editing. There is a lot of data to be looking at, says Grinyer. If you fast cut, what is that going to do? That is part of the experiment.
What will not be tested is the actual broadcast transmission, which is being studied in Europe.
Broadcasters that have already been experimenting with Ultra HD include TV Globo, the exclusive Brazilian rightsholder to the World Cup; Sky Deutschland in Germany; and BSkyB in the U.K.
Wimbledon 2013, which begins June 24, will host additional (nonlive) 4K testing.
The FIFA World Cup opens in Brazil on June 12, 2014.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
18/08/2026
SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...
18/08/2026
The live, YouTube-native roundtables combine fan voices, credentialed reporters,...
18/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/08/2026
The industry legend sounds off on replacing the Heat's iconic Medusa score...
18/08/2026
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...
18/08/2026
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...
18/08/2026
The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...
18/08/2026
The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...
18/08/2026
Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...
18/08/2026
Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...
18/08/2026
Riedel Communications has announced that Edith Cowan University (ECU) in Perth, ...
18/08/2026
Company launch with stereo-imaging tool
Panoramic is the debut release from Panorama Labs, a new company formed by mastering engineer Nicholas Di Lorenzo. C...
18/08/2026
Control software now available for older interfaces
Focusrite have just announced the launch of an update that extends Control 2 software support their Scar...
18/08/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Lightware announces an integration with SpectralBot that helps system integrators and AV operators troubleshoot faster using augmented reality (AR), AI-assisted...
18/08/2026
Command Frame for After Effects
Scott Black August 18, 2026
0 Comments
Free download, demonstrations, hands-on tests, and creator resources
Want to t...
18/08/2026
At Stand 14.A57, the data company will demonstrate GreenDot and IBM Aspera together, giving media and entertainment businesses real-time visibility of what thei...
18/08/2026
New tool provides a robust audit of operational workflows, calculating the tangible value each delivers today, and informing business decisions for tomorrow.
W...
18/08/2026
Media Utilities is integrating its activities into DigiNet and will maintain a recognisable presence in the market under the name: Media Utilities, a DigiNet br...
18/08/2026
Proof of Concept validates reliable multi-camera live production from remote racecourses without fixed network infrastructure
Appear ASA (Appear, OSE:APR), a g...
18/08/2026
Stingr, a new venture from the founders of Hornets Tech, is bringing its second-screen interaction platform to IBC2026.
The second screen has never really wor...
18/08/2026
Long-established satellite equipment manufacturer and systems integrator Hiltron Communications will promote its new HACUX-IDU2 antenna control unit touchscreen...
18/08/2026
EMAM, PlayBox Neo and SNEWS Launch Combined Nuvex System
Brie Clayton August 17, 2026
0 Comments
Integrated platform melds media asset management, pla...
18/08/2026
The United Stand Scales Live Fan Show with Blackmagic Design Workflow
Brie Clayton August 17, 2026
0 Comments
ATEM Constellation 8K and HyperDeck Stud...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Triveni Digital Now Offers a Joint Solution With MediaKind and a Lab System Bundle Supporting ISDB-Tb and TV 3.0 Broadcast Services
Triveni Digital, a trusted ...
18/08/2026
At IBC2026, BeckTV, a premier systems integrator for the broadcast industry, will introduce BeckFlow to the European market. BeckFlow is the first web-based sch...
18/08/2026
New flagship PTZ camera combines cinematic 4K imaging, professional broadcast connectivity and the complete Horizon intelligent video experience for productions...
18/08/2026
At IBC2026, VisualOn will demonstrate how video service providers can slash bandwidth costs, maximize ad revenue, and deploy premium interactive features withou...
18/08/2026
The relationships built during graduate school often continue to shape careers long after a degree is earned, creating a community of scientists who learn from ...
18/08/2026
Tuesday 18 August 2026
Sky Sports and The Fast and the Curious announce new partnership
Sky Sports and The Fast and the Curious have announced a new long-term...
18/08/2026
Wuppertal August 18, 2026
Riedel Brings Professional Live Production Into the Classrooms of ECURiedel Communications today announced that Edith Cowan Universi...
18/08/2026
In my previous article, The AI Shift Feels Familiar. Our Response Should Be Different., I argued that the greatest challenge organizations face is no longer the...
18/08/2026
Apple today announced changes to its business terms for apps in the European Uni...
18/08/2026
THE HEALY RAES: BLOOD, SWEAT & TEARS AIRS WEDNESDAY AUGUST 19 ON RT ONE AT 9:35PM
A new documentary The Healy-Raes: Blood, Sweat & Tears airs on RT One and ...