
AWS Announces Flexible SaaS Subscriptions for AWS Marketplace
Customers can now subscribe to SaaS applications and APIs from a growing list of more than 20 ISVs directly through their AWS account
SEATTLE--(BUSINESS WIRE)--Nov. 16, 2016-- Amazon Web Services Inc. (AWS), an Amazon.com company (NASDAQ: AMZN), today announced that customers can now subscribe to Software-as-a-Service (SaaS) applications directly through AWS Marketplace. With SaaS Subscriptions on AWS Marketplace, customers can start using third-party SaaS and Application Programming Interface (API) products with just a few clicks, and pay through their existing AWS bill. Customers can now subscribe to SaaS products and APIs from Alert Logic, Aspera, Avalara, Bitium, Cloudinary, Cloudyn, Datadog, Datapath, Dome9 Security, Druva, Dynatrace, HERE, NetApp, New Relic, Pitney Bowes, Qubole, Signiant, Solano Labs, Solodev, Sumo Logic, and Trend Micro, with new independent software vendors (ISVs) to be added regularly. To get started with SaaS Subscriptions for AWS Marketplace, visit: https://aws.amazon.com/marketplace/saas.
AWS Marketplace features more than 3,500 software listings from popular software vendors across 35 product categories, and over 100,000 active customers around the globe rely on it to find, buy, and immediately start using software that runs on AWS. AWS Marketplace already offers more than 800 SaaS and API listings. Now, ISVs can let AWS handle the metering and billing when customers purchase these products. With a flexible range of metering dimensions, ISVs can give customers options to pay in ways that best suit their needs. Deploying applications is simple, so customers can get SaaS applications up and running more quickly and get the security and scalability benefits of software built on AWS without having to manage the infrastructure it runs on.
With SaaS Subscriptions on AWS Marketplace, customers who use dozens of SaaS products across their organizations can manage all of the procurement, subscriptions, and payments in a single place, avoiding the hassle of dealing with separate bills from multiple ISVs. Customers get a single monthly bill that includes their SaaS usage charges along with charges for the other AWS Marketplace products and AWS services they use. Wider and easier access to SaaS products helps customers focus squarely on what differentiates their business, with less time and effort spent managing applications, infrastructure, procurement, and billing.
Customers rely on AWS Marketplace to take the heavy lifting out of procuring and deploying the software and services they need to run their business. As SaaS becomes a strong preference for certain types of applications, customers have asked us whether we can make it as easy to find, subscribe to, and manage their favorite SaaS solutions as it is to buy traditional software on AWS Marketplace, said Dave McCann, Vice President, AWS Marketplace and Catalog Services, Amazon Web Services. No other cloud infrastructure marketplace has a combination of broad SaaS selection and a production API and SDK that enables software vendors to deliver unified metering and billing for their SaaS products with such a wide range of metering options. We've focused on making this as simple and flexible as possible for ISVs, which will result in deep and broad choice for our customers. With SaaS Subscriptions on AWS Marketplace, we're making it easier than ever for customers to get the applications they want in one place, with one bill.
Previously, ISVs that wanted to deliver a SaaS application to AWS customers needed to build their own metering and billing system, or purchase and integrate a third-party billing product. With SaaS Subscriptions on AWS Marketplace, ISVs can integrate their usage charges with a customer's existing AWS bill through a new API, removing the need to build and maintain their own billing platform. This allows ISVs to focus on their products without diverting resources for billing, and can drive faster sales cycles with a streamlined purchasing experience.
The design of the API and SDK that AWS Marketplace has delivered is powerful in its simplicity, scalability and flexibility, said Adam Boyle, Head of Product Management, Deep Security, Trend Micro. Our customers only want to pay for what they use, and this allows us to address that by providing a level of flexibility around a single consumption-based pricing model for both software and SaaS metering that we haven't found in combination, anywhere else. It also reduces the work for us as a SaaS vendor-it only took a couple of developers a few weeks of engineering work to integrate and launch. We haven't seen this kind of easy yet flexible approach for both software and SaaS from any other cloud provider.
We want to reengineer and simplify our software procurement and deployment experience for our engineering teams and our business users, said Adam P. Japhet, Head of Technology Services Architecture and Design, Scholastic. Like many enterprises, we have a portfolio of hundreds of different software subscriptions and entitlements that we have to manage internally. We asked the AWS Marketplace team to enable SaaS subscriptions so that we may subscribe to and consume software products more rapidly, using pay-by-usage metering and our existing AWS invoice terms. This new capability will provide increased transparency and accountability on software subscription and entitlement usage as they become part of our AWS invoice. We look forward to our current supplier portfolio embracing this new feature, and to discovering new offerings on AWS Marketplace we were previously unaware of.
New Relics recently launched Infrastructure product is designed to provide better visibility into cloud and hybrid architectures with a specific focus on expanded monitoring
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
19/08/2026
As the cost of IP nears price parity with traditional SDI, Reynolds argues that ...
19/08/2026
A private 5G bubble was chosen instead of traditional broadcast RF for the race ...
19/08/2026
(L-R) Rafael Manuel and Isabel Sicat attend the Filipi ana premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 23, 2026, in Park Cit...
19/08/2026
Studio owners invited to have their say on rates cuts
The Music Producers Guild (MPG) are inviting UK-based studios to take part in an in-depth survey that ...
19/08/2026
Vintage-inspired desktop interface revealed
Harrison's latest hardware offering sees them head into the world of audio interfaces, delivering a 10-in/12...
19/08/2026
Granular effect remains locked to scale and tempo
Described as your dream granular effect , Minimal Audio's latest creation is capable of turning any s...
19/08/2026
First polyphonic SWAM instrument incoming
Audio Modeling's latest physical-modelling orchestral instrument is just around the corner, and is now availab...
19/08/2026
World Cup Games Generate 84 Billion Minutes Across FOX, Fox Sports 1 and NBCU...
19/08/2026
July brought typical peak-holiday drops in viewership, driven primarily by viewers stepping away from screens and a visible decline in reach across both traditi...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Henry joins BCE as the company accelerates its commercial strategy and expands its international presence across the media, broadcast and technology markets. He...
19/08/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced a major milestone in Android platform optimization with the successfu...
19/08/2026
NTP Technology announces that ST 2110-30 audio-over-IP connectivity with AES67 and RAVENNA capabilities is now available for the brand's world-class audio i...
19/08/2026
Net Insight has been selected to provide its Nimbra platform by the service provider Big Blue Marble, formerly ORS Group, as the core media transport solution f...
19/08/2026
LiveU has supported Coventry City FC and several other top-flight UK football clubs through one of their most demanding live production challenges of the year, ...
19/08/2026
Nature Seekers Documentary Shot with Blackmagic URSA Cine 12K LF
Brie Clayton August 18, 2026
0 Comments
Filming endangered turtles required camera...
19/08/2026
Neyrinck Brings D-Control Consoles Back to Life on Apple Silicon with D-Control ...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Riedel Communications today announced that Edith Cowan University (ECU) in Perth, Australia, implemented a comprehensive communications infrastructure that brin...
19/08/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, will spotlight a major leap forward in remote guest con...
19/08/2026
Integrated platform melds media asset management, playout automation and newsroom workflows
EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a conne...
19/08/2026
Screen Australia releases the Private Investment Toolkit to strengthen screen in...
19/08/2026
Do Aussies truly value local content? Unpacking Screen Currency 2026 with Deirdr...
19/08/2026
There's an early Christmas gift for Bookish fans, as UKTV confirms the re-commission of the hit U&alibi drama, created by and starring Mark Gatiss. Viewers ...
19/08/2026
Wednesday 19 August 2026
Sky gives sports fans the chance to watch multiple liv...
19/08/2026
On Saturday September 5 Katie Taylor will step into the ring for the fight of her life against Flora Pili in front of 80,000 fans in Croke Park. A legendary fig...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
18/08/2026
SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...
18/08/2026
The live, YouTube-native roundtables combine fan voices, credentialed reporters,...
18/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/08/2026
The industry legend sounds off on replacing the Heat's iconic Medusa score...
18/08/2026
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...
18/08/2026
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...
18/08/2026
The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...
18/08/2026
The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...
18/08/2026
Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...
18/08/2026
Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...